Facebook Ads, Hot Leads and Email list

Thank you, appreciate it, I still have a couple questions about it, your answer clarified but it also lead to more questions,
I didn't ask the guy who's giving the course because he is not on this platform

Before they're in the email list, are they all considered cold leads? If not, how do we differentiate them when targeting (I mean selecting an audience for Facebook ads) and how do we differentiate in the copywriting, would the copywriting be the same as the other times, I mean would it be like what I've written below, do you have anything to add for the copywriting of the rest of the Ads (I mean in the parts other than the headline)?

Because, the guy teaching in the course didn't say there was a third or fourth signup, I mean, he was talking about how to get traffic to our email list and he went explaining the copywriting of the 3 types of leads and I thought about the fact that warm and hot leads were already on the list, he also used the same bait for the 3, so I am wondering if there is a way to differentiate hot leads from warm leads from cold leads before they get in the email list or if they are all considered cold before they enter the list?

And what would your explanation be, knowing he used the same bait for all the Ads (because like I said, he didn't talk about second and third signups/Ads/opt-in, that was what I believed he meant because warm leads and hot leads are already in the email list, is this what he meant?), I mean your explanation for the initial post I did, knowing that he used the same bait for all the Ads and knowing there was no website involved and knowing he didn't talk about this strategy at all and knowing everything I am explaining in this reply?

What defines exactly a lead? What is a hot lead? What is a warm lead? What is a cold lead? I mean did they all give their email, are they all in the same stage in following/liking/subscribing to our social media pages and channels?

What could be a pre-frame wall, I know it serves the purpose of getting the leads set-up for the opt-in but where could it be and what could it be?

After them getting the freebie, is it better to directly send them to a webpage where they could buy our affiliate offer or is it better to send them an email sequence where we will nurture the lead and then sell them something or just sending one thank you email with the affiliate offer in it or is it better to send a thank you email and then, the same day sending an email that promotes an offer? In other words, what is best to qualify the buyer with a low ticket item?


Here are the types of copywriting he said about Facebook Ads headlines

Hot leads: Know you and that your product can satisfy their desire. (EX. YOUTUBE SUBSCRIBERS & EMAIL LIST)
Type of copywriting:

-Product should be in the headline
-Ex. Escape the 9-5 by discovering the three investing secrets revealed in ''Money: Master the Game'' by
Tony Robbins

Warm leads: Know you but are not aware of your product, just the desire
Type of copywriting:

-Desire should be in the headline
-Ex. ''Escape the 9-5 by discovering the three secrets to retire you faster''

Cold leads: Not aware of what they seek, but they are concerned with the general problem
Type of copywriting:

-Headline starts with problem
-Ex. ''Are you tired of being underpaid for your efforts, having a boss over your shoulder, and working countless hours? Here are the three secrets that will help you escape this.

Yeah, you have a point there, but that's an advance stuff. And also can be confusing for most newbies, if not carefully explained ,that's why he most have misunderstood the person coaching him.