A simple variation on an old classic to build your list and business

5 replies
How about this for a simple slight variation on the 'give something away for an email address' strategy to build your list and your online business.

1. Produce a top 25 xxxxx list in whichever niche you are in (This can easily be done by just Googling 'Top Tips for xxxxx' and then choosing a selection of the tips to create your list - obviously anything you use should be rewritten in your own words.)

2. Create a blog post with the first 10 tips (make them some of the really good ones).

3. At the end of this list add an opt-in box with wording along the line of "If you would like to see further top tips, add your details below."
You can then either send them to an unlisted page with the remainder of the tips or even send a PDF with the information.

One of the strengths of this is that you are supplying value up front before they have committed to anything, and therefore the reader will be that much more likely/willing to give their details to you.

Good marketing is about getting rewarded for providing value, and this method very much uses that ethos.
#build #business #classic #list #list building #simple #variation
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  • Profile picture of the author Wile E Coyote
    Originally Posted by The Beginner's Friend View Post

    3. At the end of this list add an opt-in box with wording along the line of "If you would like to see further top tips, add your details below."
    I haven't experimented with optins with this strategy, but I know Youtube Channels do this all of the time. WatchMojo.com's channel uses this exact strategy to gather up subscribers.
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  • Profile picture of the author ryanbiddulph
    I like #2 as the lead in. Definitely a smart way to grow your list and business. A nice little appetizer. Quite generous actually.

    Ryan
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    Ryan Biddulph, Blogger, Author, World Traveling Digital Nomad
    If you want to become a full time blogger you can buy my eBook here
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  • Profile picture of the author acopson
    That is really thinking outside the box, thank you this advice, top stuff
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  • I have not tested this method so i cant able to share my whole thought about it.
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