Let's Play A Game Shall We?

Any or none. The number one factor is the relationship between the marketer and the subscriber.

If you get an email from someone you know, like and trust, any of those lines might work, depending on the context. If it's from an unknown source or someone with a reputation for hype, you'll likely pass on them all.

Thats right important its the relationship with the list ,even if you have a bad subject line ,if you have a good relationship people will open your emails and viceversa .Regarding to the topics i think numebr 5 its get my most atention

While Frank is correct and your response to Frank moved the goal post, I'll bite.

5. 5 will get the best response. It's the only one that effectively piques the mind's curious nature.

Look, I've seen everything. 1 does nothing.

All things relative, I'm not watching a YT video because you tell me to. In fact, the tone in 2 almost guarantees that I won't watch it.

3 probably gets a decent open rate, but it's bland. The headline itself isn't even certain if I'll like it. If you aren't sure, neither am I. Pass. Besides, do I care what you think? This goes back to Frank's point.

Did I watch it? Probably. Or Not. 4 doesn't make me care if I did or didn't.

Be prepared to be inspired? Be prepared to get an unsub. You assume to much about me.

But 5. 5 leads me to believe (theoretically...for this thinking game) that maybe, just maybe I'm missing something. You mean I haven't seem something on the net that will blow my mind? I doubt you're right. I've been around; I know where to look. So I'll check it out simply to gloat that you were wrong and my mind wasn't blown. But, what if you're right? Ergo, I'll click your little link and check it out.

@ Dan Riffle. Thank you for taking your time and the detailed analysis break down. Its interesting to learn why one subject line will illicit a response and the others won't.

Context is everything.

My guess is that my behavior would be to not choose any of them. I wouldn't unsubscribe but I wouldn't even open the email most likely.

Why? I don't know, like, or trust you (no offense intended) and most of these are overused headlines I see all the time that leads to offers for the same old crap.

However, if the email came from someone I trust (there are only a few), #3 may work but it will work only once or twice if they don't nail it. The tone is more of a personal, trusting type tone like they know me and what I like. I've been on some of these people's lists for almost 20 years so they may know what I like based on their tracking and testing. If they send me to some junk though, I'm outta there and they are off the dinner invite list.

#6 with Prepare (no d at the end) may pique my interest depending on the list and the content normally shared.

Mark

Most of those are popular grabbers to get you to watch the video. I'll guess and say #1 gets the most views.

The only reason I think this is because it makes me want to at least read the headline (or title) on the video....maybe watch a few seconds.

But...like Frank said, it depends on the relationship. For example, I would never use any of them, if e-mailing my list.

Want one that will work? "I was thinking about you when I saw this"

Or "2:26 seconds in, you'll hear the real reason I suggested this video".

Ignore what Riffle said, he's seven years old...obviously.

And I think you are asking the wrong group. Most of us have marketing experience and will give you an answer based on our jaded experience.

Just throwing this out here.... Since it is youtube, if the picture we see at the start of the you are holding a object that is new to the market or a holding something rarely seen. The visual with the title may pique someones interested.

Imagining holding the first I-phones back when they came out, or now a days the new HoloLens or other augmented reality glasses to hit the market. Then you most likely will created enough interest for someone to watch a video. However the video must keep their attention in the first few seconds or they will hit the back button.

If you are talking about a run of the mill product or something that looks like a boring report. It will fail IMHO.

As Claude said most of us here are jaded to click bait titles.

This boat is already rocking back and forth on calm waters. Keep'em coming you guys. So far, there is no clear winner in this game yet in sight.

Well this is not really a game. It is obvious that you have tested these so why not just give the results and tell us why you think they are the way they are

al

Each of your headlines is based on the 'being better' model. I'm better than them. I'm in business longer. Have better products. Can get you better results. And so on.

It's like walking into a room with 20 people. 19 are dressed up as clowns, all singing and dancing, jumping up and down, pulling confetti from a bucket, while a lone person sits in the corner not saying a word.

You can't ignore the clowns, like a flashing banner on a website, but the attention that's worth a damn in that situation, is the attention given to the person sitting quietly in the corner. Your brain wants to know why 'that' person is not acting like the rest. You want to know why they aren't fitting in; why they aren't joining in.

The problem with most marketers, is they do join in. Instead of taking advantage of the difference, they don their clowns outfit, join in with the rest of the bunch, and start jumping up and down trying to be heard over the noise.

Too many clowns in the circus.

Agree with everyone else's points about this being dependent on the nature of your relationship with your subs. To hazard a guess for fun, though, I'd say #3. To me, #s 1 & 4 don't pique enough curiosity to earn more attention; #2 reads as off-putting, and #6 (i assume it'd be "prepare" to be inspired?) doesn't quite sell me. #5 comes in a close second for me, but ultimately loses due to how frequently I see superlatives like it that don't deliver. #3 appears somewhat thoughtful/curated and, assuming I valued the marketer's opinion, might be enough to warrant a few more seconds of attention.

FWIW - this one would work on me as well for sure