Low season of your niche

5 replies
Guys, how do you deal with the seasonality of your niche? As far as I know, many verticals have this issue and I'm just wondering what you do when the low season comes.
#low #niche #season
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  • Profile picture of the author Monetize
    Originally Posted by Leadnetwork View Post

    Guys, how do you deal with the seasonality of your niche? As far as I know, many verticals have this issue and I'm just wondering what you do when the low season comes.

    This is the reason that forward-thinking marketers
    try to choose evergreen, year-round products that
    people will want/need throughout the entire year.
    If someone has chosen to only promote something
    like leprechaun gear during the St. Patrick's holiday,
    for example, they should be prepared for a slump
    the rest of the year. Think ahead so that you don't
    have these types of avoidable problems.
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  • Profile picture of the author SelmaAdam
    Depends on the niche? What's the drive for low/high season?

    If it's based on weather it could be solved by targeting different locations e.g if you're selling swimwear and it's winter in USA target countries in the southern hemisphere.

    Other niches are more difficult (e.g. no one's looking for Christmas stuff in April).

    Low seasons are important as most people learn to appreciate the peak seasons.Focus on what you can't do during the busy times and find the roadblocks affecting your business
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  • Profile picture of the author Rocky70
    Banned
    [DELETED]
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  • Profile picture of the author Leadnetwork
    I'm talking about niche that have just a couple months of low season, so I guess that the only way is to realise that it will happened every year in the same period of time
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  • Profile picture of the author agmccall
    What is your low season?

    al
    Signature

    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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  • Profile picture of the author Leadnetwork
    My low season just finished, it was even longer than usual, March and April
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