Email Marketing? Does it still work? My results

Your image didn't come through for some reason. I have had trouble with images on this forum for years. Sometimes they work and sometimes they don't. Anyway, maybe you can look at that or just write out your results.

Mark

I don't see the image either, but one question I have is how did you sell your original $200 course? Was that via an email campaign or other means? I'm just trying to find out whether your buyer list is used to being sold to that way.

And do you regularly send emails (not necessarily sales pitches) to this list?

Even if you have a buyers list you need to do a little bit of handholding...

Try this

Create 8 Emails following Series

Email 1)

You need to warm them up, Remind them how they know you, tell them they are your customer.

Email 2) Ask them what problems they are facing in your product niche, send them a questionnaire, tell them you are planning to launch a new product so you need these details.

Email 3) Introduce your new product, explain how is it different and it will benefit them.

Email 4) Share A Success Story, show them results

Email 5) Last Chance to Claim( Using scarcity)

Email 6) LAST DAYS TO CLAIM

EMAIL 7) LAST 2 HOURS.

EMAIL 8) LAST 1 MINUTE

use automation you will start getting sale.

Thanks for all the inputs... Still long way to go for me to master Email marketing

There could be a bunch of different reasons why you failed to see better results about it, it could be the messaging that maybe wasn't that clear, a subject line that could not attract enough attention and didn't present accurately your offer, maybe the timing for sending emails was wrong, maybe your audience changed a bit... like I said, many things could be the key reason here. To find the answer to your question you should do some in-depth analysis and track analytics to try to figure out what went wrong. You could also make some test A/B campaign with different variables to compare them and check in which aspect you're facing the biggest issues.

hi do you send emails regularly

Did you get any feedback about your first course? If they spent $200.00 and the course was not that good then maybe they just were not interested.

al

How often do you write to your list? How well do they know you?
What value have you given them since they came on your list?
Make they know, like and trust you before pitching them more product.

I have another theory and it goes something like this:

Less people are checking their email at all.
Those who do check email check it less frequently.
More people have more emails coming in every day than they did ten years ago.
More people interesting in learning marketing/business building topics get emails daily from dozens of others they've subscribed to so, if they do get the email at all, they've become more conditioned to SKIP opening marketing/business building related email.
Email carriers have become more stringent on delivering your emails...so if you're using a 3rd party CRM that doesn't provide reverse dns lookup, or some other API to some service that provides non-spam reputation tracking, emails from that 3rd party system are just never going to get anywhere.

Putting all of that together, I've come to the unfortunate conclusion that the only way to assure someone gets your email for absolute certainty is if you send from a gmail account to another gmail account.

But, then you run the problem of having to get your email to the inbox "Primary" tab or they'll never see it either.

So, I've gotten to the point where I "personally" and very manually send a test email to each gmail client and connect with them on LinkedIn or Facebook and then send a direct message to them and say "I just sent you an email. Please reply to it so you're more assured of receiving future email from me at that email address." When they finally find the email (always in another tab other than Primary), then they reply and we're good from there.

If no gmail email address, I have to add a tag in my crm that the person does not have a gmail email address, run a report of all of them, send the broadcast email, then follow up with each of them by DM or text message to their phone and say, "Just sent you an important email. Go open it" or whatever language I choose.

That's what it's come to for me. Sad but true after 25 years in this crazy business. You are not alone in your disgust.

I think sending 1 email per month its very low ,you should send at least 2 or 3 emails per week ,give value to yiur subscribers ,warm them up and sell more at least 1 times per week

Your sample size is to small and you aren't mailing often enough.

I've been on hundreds if not thousands of MMO marketing list and I only read every email that I receive from 4 marketers. Wanna guess what they all have in common?

Their emails are always entertaining, informative and a pleasure to read. I also know from experience that when they are promoting a product it will be top quality.

It sounds like you got the quality part right, you just need to work on performance side of things.

Peace

Bob

I would like to remind the basics.
You need to be consistent in your email marketing and stay focused on delivering relevant content to your audience. A well-written email is not only more likely to be read but also more likely to be opened and acted upon. If you are sending a lot of unsolicited emails, you may lose credibility with your prospect as well as with your team.

Be sure that the content you are sending in your emails is valuable, useful, and up-to-date. Remember that it is better to send fewer but more-relevant emails than many low-quality ones that are ignored by most recipients. Finally, remember that testing and fine-tuning your campaign is a must if you want it to deliver the best results possible.