OH NO - yet another person asking what is the best mass email provider!

by Kugyud
8 replies
But I am going try and narrow things down by providing some details....

Our need is for a 'once off' publicity push. We're not trying to build a 'customer base' or anything like that. It's a press release being sent to journalists about an artistic event and we're confident that if the journalists receive it, they will likely read it. Yes, we know everybody thinks that - but the artist has a track record and some awareness. We have reason to believe there is significant interest.

The problem is getting the email to them the first place and not being marked as spam. That's the reason we are looking for some kind of service, rather than setting up multiple email accounts ourselves and foolishly hoping to avoid spam filtration. We have created a list of 12,000 recipients and just want these recipients to get their 12,000 individual emails - that's it - and we're willing to pay a reasonable price...

Unfortunately, when I read through similar posts, with people recommending Privy, Hubspot, Ontraport, Keap, Sendy, Constant Contact, Mailchimp, Omnisend, Sendinblue, Klaviyo and so on... it's difficult for me to read between the marketing lines, so to speak, i.e. to figure out which service is better and less likely to get our press release marked as spam.

We appreciate that normally people have a large array of considerations and these companies try to field those considerations. But as this is a 'once off', we were wondering if anyone could recommend the best one specifically for that?

We have even considered using multiple services in the free mode and splitting the 12K recipients across them - but worry that might increase the danger of getting marked as spam, yeah?

Any help would be appreciated. Thank you in advance. Highly opinionated or even pushy responses ARE valued also. I just want to break through this web of services that I am caught in and pick the one that will deliver the 12K emails, period. Please set me straight!
#email #mass #person #provider
  • Profile picture of the author savidge4
    You basically have a "Cold" list, and from my experience with the below listed services you will not be able to import your list.

    I can say I have used "Mailshake" in the past, There is also a chrome extension "Gmass" that might work for you.

    I would think you ultimately would want to find a e-mail service that has a compatible list that you could pay to send the single shot e-mail.

    Originally Posted by Kugyud View Post

    But I am going try and narrow things down by providing some details....

    Our need is for a 'once off' publicity push. We're not trying to build a 'customer base' or anything like that. It's a press release being sent to journalists about an artistic event and we're confident that if the journalists receive it, they will likely read it. Yes, we know everybody thinks that - but the artist has a track record and some awareness. We have reason to believe there is significant interest.

    The problem is getting the email to them the first place and not being marked as spam. That's the reason we are looking for some kind of service, rather than setting up multiple email accounts ourselves and foolishly hoping to avoid spam filtration. We have created a list of 12,000 recipients and just want these recipients to get their 12,000 individual emails - that's it - and we're willing to pay a reasonable price...

    Unfortunately, when I read through similar posts, with people recommending Privy, Hubspot, Ontraport, Keap, Sendy, Constant Contact, Mailchimp, Omnisend, Sendinblue, Klaviyo and so on... it's difficult for me to read between the marketing lines, so to speak, i.e. to figure out which service is better and less likely to get our press release marked as spam.

    We appreciate that normally people have a large array of considerations and these companies try to field those considerations. But as this is a 'once off', we were wondering if anyone could recommend the best one specifically for that?

    We have even considered using multiple services in the free mode and splitting the 12K recipients across them - but worry that might increase the danger of getting marked as spam, yeah?

    Any help would be appreciated. Thank you in advance. Highly opinionated or even pushy responses ARE valued also. I just want to break through this web of services that I am caught in and pick the one that will deliver the 12K emails, period. Please set me straight!
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    • Profile picture of the author Kugyud
      Thanks. I have heard these services can reject lists / parts of lists before.

      All the parties on the list are people who welcome press releases, not that that will change anything in relation to these services...

      "I would think you ultimately would want to find a e-mail service that has a compatible list that you could pay to send the single shot e-mail."

      When you say e-mail service, do you mean mass email service and do they have lists of their own?
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      • Profile picture of the author savidge4
        Originally Posted by Kugyud View Post

        When you say e-mail service, do you mean mass email service and do they have lists of their own?
        If you goto Google and type "email list for press release" look specifically at the ads and there are 3 or 4 that can just send the press release for you.

        I have happened to use ( https://www.einpresswire.com ) it was like $100 for a single release. I cant say it was bad, not going to say it was great... have used better. But the price is right that is for sure.
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        • Profile picture of the author Kugyud
          Thanks Savidge4.

          May I ask: about how many did they send it to for that price, did they tell you who they were sending it to and what kind of volume of responses or publicity did you get?

          I mean, was it a few responses, a few hundred or what?

          Thanks for replying, it's v. helpful!
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  • Profile picture of the author WF- Enzo
    Administrator
    I see what you did there :p

    OH NO - yet another person asking what is the best mass email provider!
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  • Profile picture of the author robchapman
    Cold emails have the worst open rate. I'm not sure why a company would want to waste their marketing dollars, especially in this economy, on something doomed to fail.

    I'm not sure why they wouldn't want to build a customer base. It's mind boggling.
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    • Profile picture of the author Kugyud
      Rob, as I made clear:

      "..our need is for a 'once off' publicity push. We're not trying to build a 'customer base' or anything like that. It's a press release being sent to journalists about an artistic event..."

      I know cold emails have the worst open rate, but we're not a company with marketing dollars, we're operating in a slightly different context, so looking for a different solution.

      Thanks for replying, anyway.
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  • Profile picture of the author ProducerK
    ESP's are looking for clients mostly who do transactional emails. Appointment reminders etc etc etc.
    They dont let you load lists because marketing emails cause them 100x more issues for their delivery then transactional email does.
    While most of these ESPs promote themselves to marketers, thats 100% not who their ideal client is, and why they put up so many road blocks for people who do want to use them for primarily marketing.
    If you review a lot of my posts, I have always been a proponent of using and building self hosted systems so you do not become hostage to these ESP's arbitrary policies of whats allowed and whats not.
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