List Building Questions

26 replies
I'm not that perfect when it comes to list building method. Am still learning the curve.

Guys i have 2 questions on this:

1. What do i offer on my thank you page after successful subscriber? and how does a "good thank you page" looks like, any example?

2. How do i schedule my follow up messages? how many day ahead before offer affiliate link?

Thanks
#building #list #questions
  • Profile picture of the author Self Made
    1. Offer something that gives the user value! Like a free report, or a training video, something along those lines because why would somebody want to give you there email for free ?

    2. Depending on what you are offering you have to stay related to the free give-away your offering.. Also what autoresponder are you using ? I send one email every 2 days but Im just starting out so im not sure how its going to convert.
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  • Profile picture of the author EveGood
    1. You need something of value to offer subscribers. Solve a problem for them. Really put yourself in their shoes. Find a website that you like and signup. How did you like their Thank You page? Do something similar, better even.

    2. Make sure that you have a good mix of content and offers. Make sure the offers are good and will actually help your subscribers. Again, solve their problems. I don't like to mail more than a couple of times per week. Some people mail everyday. It depends on you and your market. I think it's better to start with fewer mailings and see what happens when you increase them. Do you get lots of unsubscribes? Then, you'll know you need to back off.

    Best of luck!
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  • Profile picture of the author Christian Swift
    Hi Infonet,

    Offer free value, in the form of a free report or video to get them to sign up.

    Then send them a thank-you email after they hit the thank-you page (on an autoresponder such as aweber, or getresponse).

    It is best to send them a few emails over the next one/two weeks that are pre-programmed and that will add value.

    After that you should ask for the sale.

    Best of luck

    Christian
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  • Profile picture of the author Stuart Walker
    1. What do i offer on my thank you page after successful subscriber? and how does a "good thank you page" looks like, any example?

    2. How do i schedule my follow up messages? how many day ahead before offer affiliate link?

    1. On your thank you page you thank them for opting in, set their expectations, tell them what you'll be sending, when you'll send it, what happens next etc. Make sure you don't lie and stick to what you say.

    Keep the page simple. I use a really simple and basic page with no header, sidebar, logo etc.

    2. I send an email every 1 day for the first 2 weeks then every 2 days after that. Most of my emails link back to a post on my blog with some email exclusives thrown in.

    If you're only thinking about how to get affiliate links in front of them you're going about it in the wrong way.

    It's about giving them value and solving their problems, if that happens to be by recommending a product then great.
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    • Profile picture of the author Highway55
      Originally Posted by Stuart Walker View Post

      If you're only thinking about how to get affiliate links in front of them you're going about it in the wrong way.
      I disagree. I think that can be a constructive way to bring out your creative juices. Maybe you lose some subscriber base early on. But its better to know early if you can get an offer to convert, than later.

      If they unsubscribe at an alarming rate, then back off a bit. But lets not walk on eggshells with people because they might unsubscribe.

      If I'm not politically correct, then... so be it. I'm okay with it.
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by Highway55 View Post

        Originally Posted by Stuart Walker View Post

        If you're only thinking about how to get affiliate links in front of them you're going about it in the wrong way.
        I disagree.
        I hope and trust you're trying to be funny/sarcastic/ironic, but it's more helpful to people if you do so more clearly. You wouldn't want anyone (perhaps someone whose first language isn't English?) to take you seriously?

        Originally Posted by Highway55 View Post

        If I'm not politically correct, then... so be it. I'm okay with it.
        That has nothing to do with "political correctness", at all. (I think you know that, really? ). It has to do with whether your own subscribers continue being willing to open emails from you, your own medium-term income, and whether your longer-term financial prospects end up being like those of the majority of aspiring internet marketers, i.e. not much to be proud of at all.
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        • Profile picture of the author Highway55
          Originally Posted by Alexa Smith View Post

          I hope and trust you're trying to be funny/sarcastic/ironic, but it's more helpful to people if you do so more clearly. You wouldn't want anyone (perhaps someone whose first language isn't English?) to take you seriously?
          I am serious. Really.You have your basic strategies, and I have mine. I can't worry about hurting somebody's feelings because I pitch them a product too early. I can't be concerned if someone unsubscribes because they are offended by my methods. People's personalities are different.

          There's plenty of good advice in this forum. But when you ask a question - as a newbie - you get many different answers, strategies, and opinions - and then what? Well, hopefully, that person takes action based on an answer that "makes sense" to him or her. Great, that's what it's all about - doing "something" - taking some action and then evaluating what happened, and then doing something else and evaluating again...

          I told the OP the truth. I prefer to evaluate while I attempt to make money. And if that means showing affiliate offers faster than the next guy does... I'm okay with that.

          Hope that clarifies my intent.
          Brian
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  • Profile picture of the author giulio74
    1- based on your niche you offer a valuable incentive in exchange for their email
    report
    book
    video course
    plugin
    or
    you sell something at a discount
    a free preview to what you sell

    only the imagination is the limit trying to think out of the box and creates a very tempting incentive
    For example, a chat with you to solve a problem
    a meeting or via a webinar skipe

    only the imagination is the limit

    2-Once subscribed to the list you need to maintain their trust
    send email if you think you continue to sell and very likely that it will erase
    then you will need to send gifts or other advice and then proposals for
    purchase (in the form of advice)
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  • Profile picture of the author Sarevok
    Offer something that will actually HELP THEM with their problems.

    That's it. No magic key... Just help them as best you can.

    When you accomplish that... Everything takes care of itself.

    You want another tip? Make everything brain dead simple.

    I see too many "Email Engineers" overcomplicating everything.

    That's not my style... I would prefer to make everything 100% easy.

    Because at the end of the day? I can almost GUARANTEE that your end user does NOT want to overcomplicate anything. (It all goes back to HELPING your subscribers and caring about them).

    So, give them what they want.

    Simple solutions.

    :]

    PS: As far as how often to mail, how often to pitch, that's up to you. Email is both an art and science. If you ask 10 successful email marketers, their answers will be WILDLY different.

    Instead of focusing on the technical stuff, focus on helping them.

    Just my $.02, hope it helps.
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    • Profile picture of the author mbacak
      Originally Posted by Infonet View Post

      I'm not that perfect when it comes to list building method. Am still learning the curve.
      What niche or market are you in? Who do you want on your
      list? because it can alter the answers to your questions a bit.

      Originally Posted by Sarevok View Post

      PS: As far as how often to mail, how often to pitch, that's up to you. Email is both an art and science. If you ask 10 successful email marketers, their answers will be WILDLY different.
      I totally agree.
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    • Profile picture of the author JensSteyaert
      If you want to make sales from your email list, i feel it's always better to send them to a page where you offer them value. These days many marketers just send out one promotion after another, and i'm sure they haven't even bought the product yet.

      If you're going after sales, create a blog and send them there and make sure you have full confidence in the products you promote and make sure your subscribers can sense that, they will like you for it
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    • Profile picture of the author Highway55
      Originally Posted by Sarevok View Post

      Offer something that will actually HELP THEM with their problems.

      That's it. No magic key... Just help them as best you can.
      In a perfect world with a high quality niche that is a great answer "if" you have a long term approach to making money. If not, well then... you'll want to add an offer on the Thank You page that correlates with your initial offering - and then test by driving traffic to it, and then follow-up with an email sequence that re-enforces your sales strategy.

      Bottom line - and some people don't like to hear this - the more offers you make to your list then more money you make. That's it. No magic. Offer more things to more people and you will make money.

      Yes, people will unsubscribe faster... but that's collateral damage if you're trying to make money.
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  • Profile picture of the author Nate Harding
    I don't offer ANYTHING on the thank you page after subscribers sign up. Of course they get countless benefits from being on my list, but that's not why I want them to sign up. Freebie seekers are of no use to anyone.

    My subscribers are getting me.

    But hey, I do things a bit differently.
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  • Profile picture of the author Malteaser
    For starters, you are building a list and that is fantastic!!!

    1. What do i offer on my thank you page after successful subscriber? and how does a "good thank you page" looks like, any example?
    I personally provide a free gift; example a free eBook on free traffic generation methods, a case study in the form of a video on how to rank on YouTube - just make sure it is related to your niche!

    2. How do i schedule my follow up messages? how many day ahead before offer affiliate link?

    Send at least 7 valuable posts (one per day) to your followers and ensure the e-mails you send help build a relationship with your following. I say the 8th e-mail is where you ''pitch''

    Overall my advice is offer value, value, value!!! The sales come after when you keep this in mind
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  • Profile picture of the author RyanLB
    For the thank you page;

    Value. Maybe spring something on them that they didn't expect. If you are giving them an ebook, maybe offer a 2nd ebook? Maybe a list of resources? Giving more value immediately helps to solidify the subscription in their mind.

    2. This depends on the industry. Are you going for the short sell or the long sell? If it is an expensive item you want to build trust over the course of several weeks before closing the sale. It's all about being persistent without being annoying.
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  • Profile picture of the author chinthakazoom
    I think the follow up messages should have a time interval about 07 days. Otherwise the user will think that you are just a seller who has no value.
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    • Profile picture of the author Stuart Walker
      Originally Posted by chinthakazoom View Post

      I think the follow up messages should have a time interval about 07 days. Otherwise the user will think that you are just a seller who has no value.
      No logic in waiting 7 days after sign up before emailing. Some people will have forgot who you are and why you are mailing them by them.

      You need to engage with them immediately after they sign up and keep in contact with them regularly especially at the beginning to build up that relationship with them.

      I email every day for 7 days then every 2 days after that. My list is mostly happy. They send me emails every day to tell me so.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by chinthakazoom View Post

      I think the follow up messages should have a time interval about 07 days.
      This is very misguided advice.

      It's ideal only for those who wish their email marketing activities to lead them to have such low open-rates that in the long term, at least 80% of their own subscribers aren't even willing to open an email from them.

      People who subscribe to your list need to hear from you within a few minutes of doing so. And again either the next day or the day after, reinforcing your continuity-process and setting their expectations. And again, regularly, fulfilling them.

      These two threads explain why, in much more detail ...

      http://www.warriorforum.com/main-int...ml#post6123982

      http://www.warriorforum.com/main-int...ml#post5300985

      Building a highly responsive email list of subscribers who await, expect and pay attention to your emails is hard work, based on developing an understanding of expectation-setting and continuity-processes. But it's still not as hard as trying to convince yourself later that "dreadfully low open-rates are normal in this industry".
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  • Profile picture of the author CecySan
    Hey, what you "offer" really depends on the media you're using to drive traffic...

    I've built up a list of over 90K+ people, mainly from doing e-mail media buys on general interest type newsletters like Arcamax, etc... Whenever I run an ad my capture page is just a curiosity based capture page. There's no "real" gift. If you're an affiliate or have your own offer your "bribe" can simply be information that's inside of your actual sales message...

    Follow-up messages... If you include them at all, you don't need that many. Trust me. 7-11 is a good range. Your real money is going to be made from sending out "broadcast". If you're paying for traffic you should be sending out at least one message everyday (you can rest one day or so in between different promos). Whenever I'm aggressively building my list I send out two broadcasts per day.

    If you look at businesses like Early To Rise, Arcamax, or any other gigantic newsletter they ALL send out at least TWO e-mails per day religiously and they make millions from their lists. No need to re-invent the wheel.
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  • Profile picture of the author rlopez88
    Offer something that they'd otherwise not mind paying for. I should be that good.


    I email everyday and its not always something I'm trying to sell. I send out stuff I think will help my subscribers. And I do it at the same time everyday.
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  • Profile picture of the author jamescanz
    Originally Posted by Infonet View Post

    1. What do i offer on my thank you page after successful subscriber? and how does a "good thank you page" looks like, any example?
    All depends on what your main goal is.

    Here are a 'buffet' of ideas, you can go from there:

    1) A recommended affiliate product (or two)
    2) PPL link
    3) Clickbanking link
    4) Free report
    5) Video of you
    6) Combination of many of the above
    7) Nada!

    Go get 'em!
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  • Profile picture of the author osamaye360
    on your thank you page, offer a One Time Offer product. you can set your autoresponder to deliver the product on the same page as your thank you page or to redirect to the OTO product like 2-5 seconds after displaying the thank you page.

    you can schedule your follow up emails in two forms
    1. ensure you send 5 messages without selling before sending an email with an offer or affiliate link
    2. send an email everyday for 5 days consecutively and dont sell during those 5 days. on the 6th day send a message selling a product and on the 7 day dont send any email
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  • Profile picture of the author beasty513
    What you are offering whether it be a report, or video must be of
    some value to them. Some people just put good mini-articles in the
    email series and call it a "report" which is good because of open rates.

    Get them engaged as much as you can to avoid
    having a dead un-responsive list.

    What I usually do is instruct them that the "report" is
    waiting for them in their email inbox. That way I can see
    who really wanted the content. (fake email address)

    Then I send a follow up 21-day email series that gives them
    terrific information relating to the niche. I don't "pitch" them
    until the 15th email. Keep testing and always improve your stats.

    List building is very important so good for you for giving effort.
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  • Profile picture of the author dgui123451
    In your thank you message you can thank your customs for using your services and encourage to keep use of the services.
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  • Profile picture of the author Developer99
    Jamescanz hit the nail on the head for this,one in my view!
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