What is the best way to introduce new Product/Service to existing clients

5 replies
Hello WF

Share your experience,advice,suggestions and methods on what are the best ways to introduce new Product/Service to existing clients base via email marketing.

Thanks!
#clients #existing #introduce #product or service
  • Profile picture of the author Vid Yo
    Are you asking about what type of swipes you should use in your email marketing?
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  • Profile picture of the author Vid Yo
    There are several ways you can do it. One effective way would be to slowly lead up to the product/sevice by subtly revealing your list's need for it.

    For example, lets say its some sort of software:

    The first email could be a how-to email. It would describe the lengthy, tedious and expensive way of achieving the result that your software would achieve.

    The next email can speak to the fact that you have a simpler way of achieving the result in the last email..."coming soon, so look out for it."

    The next one would introduce your software.

    Again, one of many ways. Hope that helps.
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    • Profile picture of the author extremeboy
      Originally Posted by Vid Yo View Post

      There are several ways you can do it. One effective way would be to slowly lead up to the product/sevice by subtly revealing your list's need for it.

      For example, lets say its some sort of software:

      The first email could be a how-to email. It would describe the lengthy, tedious and expensive way of achieving the result that your software would achieve.

      The next email can speak to the fact that you have a simpler way of achieving the result in the last email..."coming soon, so look out for it."

      The next one would introduce your software.

      Again, one of many ways. Hope that helps.
      Thanks alot for this help.

      More help would be appreciated from fellows
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  • Profile picture of the author fated82
    Well, there are several ways to do that. In here, i will share with you 2 methods I seen it working.

    Method 1

    Take a small part of your paid content and write a series of emails talking about the tip. For example, if you are promoting an ebook that talk about 10 ways to build a list. In your emails, share with them 3 -4 ways in your emails and link it back to your paid product.

    The goal here is to give a taste of what they can expect if they purchase your paid product.

    Method 2

    This is blatant promotion. It will work if your subscribers already trust you. Simply tell them you are launching a new product and that the early birds get it at X% discount.

    You will only sell X copies and once it's sold out, you will raise it to X% discount.

    Once that i sold out, you will revert back to the original price.

    Pretty simple, but it builds excitement to your product launch.
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