For the past four or so years, I've been trying to earn money online. I've had a few different sites, my most popular getting around 500 visits or so a day, most from search engines. However, I made nearly no money off of it.
I did build a list, but didn't really know what I was doing. I got around 150 or so subscribers, but only ever emailed them once a week, with links and descriptions of the newest posts on the site. I realize now that I had way more potential to profit from that list, but I gave up on that site because it wasn't making more than $30/month (with the exception of the occasional odd sponsored post I'd get).
Anyhow, I feel like I've been going about internet marketing all wrong. I was running a blog with no real monetization strategy. I was also not in a niche where people spent lots of money. Whoops.
My goal now is to create a new website in a problem solving niche using a combination of free and paid traffic to drive opt-ins. The problem is, I really don't know where to begin, or how these websites are even set up. I've learned the importance of creating a good squeeze page to increase opt-ins (I never had a squeeze page before, just a box at the end of my articles).
But where would you put the squeeze page on your site? Is the squeeze page the site itself? How would a squeeze page work alongside a blog of that was a better option? If I had a blog about back pain for example, why would people opt-in if they can find similar information on the blog (or how would I make these two resources different enough to make it worth opting in to my list)?
My plan is to create a 14 day or so e-Course and promote affiliate products within the course and after the course is over as well. In terms of traffic, I'd probably try YouTube, Slideshare, social media marketing and organic search engine traffic if possible. For paid traffic, I'd test with Adwords, Bing Ads, Facebook Ads, and solo ads until I found something that cheap and targeted enough to be profitable for me. Is this a good idea?
Sorry for all the questions, but email marketing is completely new to me. If anyone has a website like this that can offer a good example, I'd love to check it out and opt-in to it. Feel free to PM me.
Thank you everyone!