All Topics

  • 38 {{ upvoteCount | shortNum }}

    Facebook Abandons Facial Recognition, Will No Longer Identify Users to Tag in Uploaded Images

    A new article on Social Media Today reports that in a highly significant move, Facebook announced that it's shutting down its facial recognition program, and that it will also delete ... [read more]

  • 11 {{ upvoteCount | shortNum }}

    Pinterest Launches New Holiday Marketing Hub to Assist with Your Campaign Planning

    A new article on Social Media Today reports that Pinterest has updated its holiday marketing hub for 2021, with a range of new resources and reference points to help optimize ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Lifewtr transports Doja Cat fans to 'Planet Her' with mobile, experiential tactics

    A new article on Marketing Dive reports that LIfewter is partnering with Doja Cat on a campaign promoting the artist's third studio album, "Planet Her," which was released in June, ... [read more]

  • 6 {{ upvoteCount | shortNum }}

    YouTube Tests Opening to Shorts Direct for Users That Regularly Engage with the Optio

    A new article on Social Media Today reports that as TikTok continues to rise, virtually every social app has been testing out its own short-form video variation, in order to ... [read more]

  • 6 {{ upvoteCount | shortNum }}

    Driving marketing at scale: Moving from a decentralized to centralized model

    A new article on Martech.org reports that the classic conundrum of when to centralize or decentralize marketing functions continues to challenge marketing leaders, especially those in fast growth companies. The ... [read more]

  • 15 {{ upvoteCount | shortNum }}

    Internal Research from Facebook Shows that Re-Shares Can Significantly Amplify Misinformation

    A new article on Social Media Today asks what if Facebook removed post shares entirely, as a means to limit the spread of misinformation in its apps? What impact would ... [read more]

  • 12 {{ upvoteCount | shortNum }}

    Meta is Reportedly Planning to Open Retail Stories to Sell VR, AR and Other Digital Connection Tools

    A new article on Social Media Today reports that with Facebook - or Meta as its parent brand is now known - gradually expanding its catalog of physical products, it ... [read more]

  • 6 {{ upvoteCount | shortNum }}

    Expanded text ads are disappearing: Don't disappear with them

    A new article on Search Engine Land reports that with a little less than eight months until the change becomes effective, there is plenty of time to make sure that ... [read more]

  • 3 {{ upvoteCount | shortNum }}

    How Unilever and other marketers work to avoid greenwashing

    A new article on Marketing Dive reports that the CPG giant's chief digital and marketing officer said a gap exists between consumer attitudes and actions around sustainability because of confusion ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Phishing scams in Google Ads led searchers to fake crypto wallets

    WarriorForum.com in SEO

    A new article on Search Engine Land reports that those who were duped lost over half a million dollars by cryptocurrency scammers. Those who are new to cryptocurrency may not ... [read more]

  • 4 {{ upvoteCount | shortNum }}

    TikTok Announces New Partner Integrations, Providing More Ways to Create TikTok Content

    A new article on Social Media Today reports that TikTok has announced the expansion of its Video Kit integrations. The latest move by the company will see more third-party platforms ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Modernizing healthcare marketing with agility: A deep dive into agile transformation at Premier, Inc

    A new article on Martech.org reports on why the marketing organization at healthcare improvement company Premier, Inc. decided it needed a new way to work. Just before the global pandemic ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Facebook Ads vs Instagram Ads: Six Key Considerations For Budgeting

    A new article on Search Engine Journal asks where should you allocate your social ads budget, to Facebook or Instagram? Learn how to evaluate based on your goals. Despite the ... [read more]

  • 3 {{ upvoteCount | shortNum }}

    How To Get Traffic

    Mr. Ken Russell in

    While there are ways to jumpstart your traffic flows, many sites don't have the resources that others have to generate more traffic for your site. Well, you don't have to ... [read more]

  • 19 {{ upvoteCount | shortNum }}

    A Simple Strategy For Mastering Email Copywriting - Fast!

    Aaron Kearney in Copy Writing

    Alright folks Aaron here with some quick tips about how to get good at email copywriting asap! The secret is this: Subscribe to the top marketers in the worlds email ... [read more]

  • 9 {{ upvoteCount | shortNum }}

    Email Marketing Levels The Playing Field

    trafficwave in Email Marketing

    Email Marketing Levels The Playing Field No doubt, as you surf the web looking for deals, offers, gift ideas, information, etc... you are seeing many examples of email marketing in ... [read more]

  • 5 {{ upvoteCount | shortNum }}

    Who is decision maker in enterprises who hires video production services for project?

    Hello guys! Who is decision maker in enterprises who hires video production company for project? I should make a campaign in which I would promote a video production services. I ... [read more]

  • 22 {{ upvoteCount | shortNum }}

    How to start writing my funnel?

    The Click Swap in Copy Writing

    so thanks to this forum, i now understand i need a funnel, so i am working on that, although once i have the funnel, how do i write it out ... [read more]

  • 13 {{ upvoteCount | shortNum }}

    design a website

    damen52 in Web Design

    I want to design a website for my business but I do not know if it is better with WordPress or with asp.net. I prefer to build the site in ... [read more]

  • 6 {{ upvoteCount | shortNum }}

    Universal scenarios: The key to comparing personalization technologies

    A new article on Martech.org explains why scenario analysis is a sound foundation for making vendor and technology decisions. While you should always consider product functionality and vendor predilections, the ... [read more]

  • 20 {{ upvoteCount | shortNum }}

    Ten Effective Tactics to Defeat Internet Trolls

    A new article on Search Engine Journal says that trolls may be the bane of the internet, but they shouldn't ruin your day. Learn to purge online trolls and prevent ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    Vistar Media integrates audio OOH to reach in-store shoppers programmatically

    Martech.org says that The Trade Desk becomes the first DSP to offer omnichannel programmatic access to this emerging audio in-store channel. Today, digital out-of-home technology provider Vistar Media announced the ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Gap Inc. acquires artificial intelligence startup CB4

    Marketing Dive says that as part of ongoing tech efforts, Gap Inc. has just announced that it acquired Context-Based 4 Casting for an undisclosed amount. CB4 is a retail technology ... [read more]

  • 5 {{ upvoteCount | shortNum }}

    What is marketing work management, and how do these platforms support agile marketing?

    A new article on Martech.org says that there is a heightened need for marketing work management software, which documents and optimizes the processes, workflows and projects undertaken by digital marketers. ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    How to drive B2B revenue and relationships in a buyer-first world

    According to Search Engine Land, there are five principles for implementing a precision demand marketing approach. Any B2B marketer who endured 2020 knows our industry has changed forever. Buyers are ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program

    Social Media Today reveals that Facebook has just announced the date of its 2021 Communities Summit, with the virtual event set to be held on November 4th, where Facebook will ... [read more]

  • 15 {{ upvoteCount | shortNum }}

    Regarding facebook group marketing and list biilding

    hi everyone, i think i corrected my mindset after reading through the forums and realizing im giving up too quickly, and not having enough patience so one of my questions ... [read more]

  • 11 {{ upvoteCount | shortNum }}

    Favorite Apps To Integrate with AutoResponders?

    trafficwave in Email Marketing

    What are your favorite apps to integrate with your autoresponder? Are you more focused on lead generation? CRM? Updating? Segmenting? Would love to get your experiences. I'm really enjoying integrating ... [read more]

  • 7 {{ upvoteCount | shortNum }}

    The problem with pre-designed website templates

    WF- Enzo in Web Design

    Sometimes, us marketers have no time to design websites and landing pages from scratch so we'd just use whatever predesigned template is available on Wix or Wordpress or Squarespace. However, ... [read more]

  • 7 {{ upvoteCount | shortNum }}

    Best way to sell downloadable squeeze pages

    Hello, Let's say I want to sell downloadable squeeze pages that have an optin form. What would be the best format to offer them in? I can't offer them as ... [read more]

  • 12 {{ upvoteCount | shortNum }}

    Finding Stories that fit specific criteria

    HashemPicnic in Beginners Area

    Hello everyone, Do you have any tips on Finding stories (case studies, anecdotes, examples)? I need this skill a lot in my workk. For instance for a task like this ... [read more]

  • 14 {{ upvoteCount | shortNum }}

    Five ways to improve on-site search

    WarriorForum.com in SEO

    A new article on Search Engine Journal reports that, for starters, your whole marketing team should be on the same page when it comes to site search. Having a website ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Twitter Shares First Look at Coming NFT Integration for Profile Images

    A new article on Social Media Today reports that amid its various new updates and features in development, Twitter is also working to latch onto the rising interest in NFTs, ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    How Apple's Epic legal battle will reverberate with marketers for years

    A new article on Marketing Dive reports that the iPhone maker shows sign of potential compromise with app developers amid antitrust scrutiny that culminated in Fortnite's removal from the App ... [read more]

  • 4 {{ upvoteCount | shortNum }}

    Facebook invests $50M for 'responsible' metaverse development

    A new article on Marketing Dive reports that Facebook will invest $50 million to help develop the so-called metaverse more responsibly, per a company blog post on Sept. 27. The ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    Webinar: Killer paid search tactics that every marketer needs to know

    A new webinar on Search Engine Land promises to teach you how to turn more high-intent searches into inbound calls that accelerate your customer acquisition. Paid search is an efficient ... [read more]

  • 3 {{ upvoteCount | shortNum }}

    Facebook Adds Cross-App Group Chat Functionality in Messenger and Instagram Direct, New Chat Tools

    A new article on Social Media Today reports that Facebook has announced a raft of new features for Messenger and Instagram Direct, including cross-app group chats, so you can engage ... [read more]

  • 9 {{ upvoteCount | shortNum }}

    What marketers can do next time a major social network goes down

    A new article on Martech.org reports that Facebook and Instagram's recent outage was one of the longest ever. But there's a lot that can be done to make sure you're ... [read more]

  • 7 {{ upvoteCount | shortNum }}

    YouTube Shorts: An Introductory Guide

    A new article on Search Engine Journal reports that YouTube's quick and entertaining video format did very well in its first year. Here's everything you need to know about YouTube ... [read more]

  • 5 {{ upvoteCount | shortNum }}

    Having our own original article in multiple places

    EdgeStorm in SEO

    Hi guys, If I write an original article and post it on my blog, and then the same article is being published elsewhere as guest posts, is that considered as ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    3 Benefits of Webinar Marketing

    WarriorForum.com in Learn

    Webinars can be a powerful element of your marketing strategy. The key is not to treat them as a bonus action, but as an integral part of the whole plan. ... [read more]

  • 16 {{ upvoteCount | shortNum }}

    New again to all this...

    So back around 2009, using advice from various sources (including this forum), I got my tiny local computer help site in google's Top 10 results. Now I'm seriously out of ... [read more]

  • 40 {{ upvoteCount | shortNum }}

    Facebook ads vs email marketing

    WF- Enzo in Internet Marketing

    The new iOS 15 update will render metrics like open rate irrelevant. And some of the recent Facebook issues might push marketers to focus on email marketing. And IMO, brands ... [read more]

  • 9 {{ upvoteCount | shortNum }}

    Reaching out influencers

    WF- Enzo in Internet Marketing

    Which tools are you using for reaching out to influencers?

  • 22 {{ upvoteCount | shortNum }}

    Facebook is about to rename themselves

    WF- Enzo in Internet Marketing

    The Verge reports that the social giant is about to announce a new name next week. The corporate name is "metaverse-inspired. We've heard this corporate name change some years ago ... [read more]

  • 18 {{ upvoteCount | shortNum }}

    Some tips for a successful email re-engagement

    WF- Enzo in Email Marketing

    It can be quite tricky reengaging customers on email, but consistent communication can make it organic and authentic. Here are some tips:Provide value first. Ask later. Don't drop the news ... [read more]

  • 16 {{ upvoteCount | shortNum }}

    Holiday E-Commerce Hot Items To Sell: Toys, Electronics, Video Games

    DURABLEOILCOM in eCommerce

    What are the hottest type of items to sell this Holiday 2021, Black Friday, Cyber Monday, Christmas, Etc. What should you be stocking up on to sell on Ebay, Amazon, ... [read more]

  • 11 {{ upvoteCount | shortNum }}

    Facebook, WhatsApp, Instagram Down After "Epic" Configuration Error Outage

    This won't exactly be news, but a new article on Search Engine Journal reveals how Facebook, WhatsApp, and Instagram fered that DNS related outage, which was described as "epic" and ... [read more]

  • 1 {{ upvoteCount | shortNum }}

    Campaign Trail: AmEx eyes small-business owners in whimsical new push

    A new article on Marketing Dive says that pop-up workstations -- billboards that flip into desks with charging ports -- are designed for people on the go and manifest how ... [read more]

  • 4 {{ upvoteCount | shortNum }}

    Google Answers if Links or Content Determine E-A-T Scores

    Search Engine Journal features Google's John Mueller speaking frankly on the topic of using E-A-T as an SEO or technical factor. Google's John Mueller answered a question about what determines ... [read more]

  • 2 {{ upvoteCount | shortNum }}

    Anchor Text as a Google Ranking Factor: Everything You Need to Know

    Search Engine Journal says that anchor text is useful for providing context to users, but asks if it's a Google ranking factor? Read about it here. The author says that ... [read more]

  • 4 {{ upvoteCount | shortNum }}

    YouTube Launches Improved Viewer Retention Insights to Help Guide Your Content Approach

    A new article on Social Media Today reports that YouTube is adding more new metrics to help improve the performance of your channel, with specific insight into the elements of ... [read more]

  • 10 {{ upvoteCount | shortNum }}

    WWW vs. non-WWW: Which is Better for SEO?

    WarriorForum.com in SEO

    Search Engine Journal asks does using www vs. no www have an impact on your website's SEO, and what do search engines prefer? Read on to find out. The author ... [read more]

  • 5 {{ upvoteCount | shortNum }}

    Facebook Whistleblower Outlines Conflicting Motivations in the Company's Approach to News Content

    Social Media Today asks if Facebook is bad for society, and does the company knowingly contribute to division and angst, in order to maximize usage and profit? This is a ... [read more]

  • 3 {{ upvoteCount | shortNum }}

    Eleven Things You Really Must Know About Google's 200+ Ranking Factors

    A new article on Search Engine Journal asks if Google really does have 200 ranking factors? Here are eleven things we know for sure, based on statements from Google itself. ... [read more]

  • 10 {{ upvoteCount | shortNum }}

    How to Set Up Your Google Analytics 4 for Success

    A new article on Search Engine Journal says that Google Analytics 4 will eventually be our only GA platform option so it's important to set it up properly. Here's how. ... [read more]