Does ALEXA Ranking Matter When Selling Domain?

14 replies
Hey y'all,

I attempted to sell my first site 4 years ago with no luck and just gave up after a few months but within past year, after reading articles on here and other places, I've bought over 50 domain names and want to try to make some money with them.

My initial thought was to try to get the Alexa site ranking as good as possible and the rest will fall into place. Well now I have some sites parked, some sites with auto blogs, some sites with affiliate stores. Some sites have decent traffic 50k+/mo and others lower than 1k/mo.

Some of my sites with less than 1k/mo have better Alexa rankings than sites with much more traffic. Less sites linking in as well. Could someone explain how that is to me?

& in your opinion, Do buyers mainly look for high traffic domains, high Alexa or Google ranking domains, or just keyword rich domains?
#alexa #domain #matter #ranking #selling
  • Profile picture of the author savidge4
    I think you are missing the main idea of site buying.. getting them to turn a profit... in the case of a site turning 50K+ in traffic a month? WHAT? you should be monetizing the crud out of that.. and probably not selling it?


    Originally Posted by BestPayInUsa View Post

    Hey y'all,

    I attempted to sell my first site 4 years ago with no luck and just gave up after a few months but within past year, after reading articles on here and other places, I've bought over 50 domain names and want to try to make some money with them.

    My initial thought was to try to get the Alexa site ranking as good as possible and the rest will fall into place. Well now I have some sites parked, some sites with auto blogs, some sites with affiliate stores. Some sites have decent traffic 50k+/mo and others lower than 1k/mo.

    Some of my sites with less than 1k/mo have better Alexa rankings than sites with much more traffic. Less sites linking in as well. Could someone explain how that is to me?

    & in your opinion, Do buyers mainly look for high traffic domains, high Alexa or Google ranking domains, or just keyword rich domains?
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    • Profile picture of the author BestPayInUsa
      Originally Posted by savidge4 View Post

      I think you are missing the main idea of site buying.. getting them to turn a profit... in the case of a site turning 50K+ in traffic a month? WHAT? you should be monetizing the crud out of that.. and probably not selling it?
      I bought all the domains for $2.99 each so it won't take much to turn a profit. As far as monetizing... I've never been the best at the digital monetizing world. As for the sites I want to sell because I have no interest in them anymore. The few sites with the big traffic are adult and drug related and can't get into any affiliate programs with them so figured they'd be easier to sell.
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  • Profile picture of the author anwar001
    The traffic you are getting, is it genuine, targeted traffic? With so much traffic you could be making at least some amount of money. What are the traffic sources, if you don't mind revealing?
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    • Profile picture of the author BestPayInUsa
      Originally Posted by anwar001 View Post

      The traffic you are getting, is it genuine, targeted traffic? With so much traffic you could be making at least some amount of money. What are the traffic sources, if you don't mind revealing?
      No. I joined a ton of link click websites. I have no idea how much is genuine. Bounce rate on 1 page is over 90% with avg Visitor stay 30 seconds. Bounce rate on another is 30% with avg stay 2 mins 30 seconds and another 80% with avg of 1 min. I don't know much about analytics though.

      EDIT: & I do make money through selling products... but I want to try to sell domains for $xx,xxx to make it worth it.
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  • Profile picture of the author Akisingh
    Traffic source is one of most Important factor for any website, If you have good traffic then you can get better rank in google and you compete any website
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  • Profile picture of the author Humbee360
    Quality traffic is something that can be difficult to actually get and the only way you can really be certain that your getting "REAL, Quality" in your traffic is to analyze where your traffic is coming from.

    There is a huge problem with poor quality or even worse, Robot traffic, most people don't even realize that the traffic they "believe" they are getting may be totally fake or worse malicious, I often see website operators making a common mistake by using adsense and google webmaster tools, (but they are getting bad traffic and google will punish you for that) just a thought or two.
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  • Profile picture of the author SnackMemory
    Originally Posted by BestPayInUsa View Post

    Hey y'all,

    I attempted to sell my first site 4 years ago with no luck and just gave up after a few months but within past year, after reading articles on here and other places, I've bought over 50 domain names and want to try to make some money with them.

    My initial thought was to try to get the Alexa site ranking as good as possible and the rest will fall into place. Well now I have some sites parked, some sites with auto blogs, some sites with affiliate stores. Some sites have decent traffic 50k+/mo and others lower than 1k/mo.

    Some of my sites with less than 1k/mo have better Alexa rankings than sites with much more traffic. Less sites linking in as well. Could someone explain how that is to me?

    & in your opinion, Do buyers mainly look for high traffic domains, high Alexa or Google ranking domains, or just keyword rich domains?

    Alexa rankings are not the gold standard they used to be... It can be a useful indicator of a sties worth, and a measurement tool. But most people don't put tooo much stock in Alexa anymore.
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    • Profile picture of the author VerifiedProxies
      Of course it matters!

      Imagine yourself in the buyers shoes...

      Would you rather buy a domain with an Alexa ranking < 1000? Or would you rather buy a domain with no Alexa ranking at all?
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  • Profile picture of the author BestPayInUsa
    Thanks for the responses.

    I guess I also wrote this post because I was curious if people will buy a site only for the alexa ranking?

    I mean... I have a site 1k/mo visitors but it's ranked 4,xxx,xxx and I have site 50k/mo visitors and it's ranked 5,xxx,xxx. To me I am curious what looks more attractive to the buyer... higher rank or higher visitors. And can someone tell what a good alexa ranking would be? Is 4,xxx,xxx even decent?
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    • Profile picture of the author wealthy20
      Originally Posted by BestPayInUsa View Post

      Thanks for the responses.

      I guess I also wrote this post because I was curious if people will buy a site only for the alexa ranking?

      I mean... I have a site 1k/mo visitors but it's ranked 4,xxx,xxx and I have site 50k/mo visitors and it's ranked 5,xxx,xxx. To me I am curious what looks more attractive to the buyer... higher rank or higher visitors. And can someone tell what a good alexa ranking would be? Is 4,xxx,xxx even decent?
      Where to begin.

      Alexa is used as an indicator of your traffic sources/amount and quality. Alexa aggregates the traffic from all over the place (deals with ISPs, plugins in Firefox, extensions in Chrome, plugins directly on your site, etc.) When buying a site from someone else usually people research alot more than just alexa.

      Usually Alexa is used in conjunction with trafficestimate and pagerank checkers, ahrefs open sitexplorer, moz sitexplorer, etc. to check the overall health of your domain + backlinks + your residual traffic. How old the domain is plays a factor as well.

      A ranking in the 4million range is not bad, but to be truly in the roast beef zone, you should be ranked in between the 100,000 - 900,000.

      Your site which has 50k a month uniques could be ranked in the 5million range due to various factors including if your traffic is from China or some other low tier group. Alexa cannot monitor exactly unless you put their plugin on your site for them to measure accurately.

      usually a site with 50k uniques a month would be ranked in the 500,000 range on Alexa.

      I have a site with 6k uniques a month and it's ranked in the 2million range on alexa, but its all top-tier traffic.

      Another site I own is in the 120,000 range, and it gets 300k uniques a month. This is to give you an idea.

      Once you get to the 10 millions range, it varies alot cause Alexa can't make a clear judgement with low sample of traffic they see going towards your site.
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      • Profile picture of the author rhinocl
        Not being able to monetize a site is not some type of incurable disease. Look at what you are trying to do and compare it with people who are successful. It is probably one of these issues:too little traffic, poor copy on site,weak offer, wrong price point.

        If you go through these things one at a time, maybe next year you can post 'How I turned 4 sites from making 0 to $1000 a month."
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        • Profile picture of the author BestPayInUsa
          Originally Posted by rhinocl View Post

          Not being able to monetize a site is not some type of incurable disease. Look at what you are trying to do and compare it with people who are successful. It is probably one of these issues:too little traffic, poor copy on site,weak offer, wrong price point.

          If you go through these things one at a time, maybe next year you can post 'How I turned 4 sites from making 0 to $1000 a month."
          I make more than $1000 a month now through selling my own tangible and few digital products. Last month was actually 16k just from my websites... second best month this year. Thanks though.

          Again... I started internet marketing about 5 years ago and just found something that made profit and ran with it... doesn't really mean I'm an expert in the whole field though.

          & Wealthy20, Thank you for that response. You cleared up a lot of questions for me with your much informative and useful post.
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  • Profile picture of the author deckers
    Alexa determines your traffic quality, I guess it does matter
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  • Profile picture of the author anwar001
    Do you mean you are making money with this traffic you are getting from click exchange websites? Are these buying your products?

    By the way if you want to sell your site, you have to reveal your traffic source to potential buyers and tell them you are getting all these visitors from click sites. That is the ethical thing to do.
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