how can i growth hack my website?

26 replies
hi all,

I am working for a start-up and wanted to know, how to growth hack my website. My website is a coupons based website called as buxoff.com. So can someone help me out with this.

thanks
#growth #hack #website
  • Profile picture of the author ninamarie
    Hi Charlotte,

    As you're just starting up, you're asking the right question at the right time. There's such a huge spectrum of things you can action, much more than I can articulate here. Check out this article which helped me enormously with a few of my initial strategies...

    21 Actionable Growth Hacking Tactics
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    • Profile picture of the author burtonridr2
      Thanks for the link Nina, Now I just need to figure out how to apply some of those ideas.
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  • Profile picture of the author RachelTravels
    [DELETED]
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  • Profile picture of the author gokulmaba
    Your website looks really good to me. But you have to add some more things in the website to make the growth happen.
    • Make the signup process as easy as possible. Try to add Facebook and Twitter login.
    • Click on "share" button to get more discount for every users. This tactic will work well on your website.
    • Once users sign up, sign in automatically.
    • Easiest way to show your customers how your website works and why do they need it is a whiteboard-style animation or explainer video. Creating such video doesn't have to be complicated or expensive. Try using software like Videoscribe.
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    • Profile picture of the author Life Naturally
      Originally Posted by gokulmaba View Post

      Your website looks really good to me. But you have to add some more things in the website to make the growth happen.
      • Make the signup process as easy as possible. Try to add Facebook and Twitter login.
      • Click on "share" button to get more discount for every users. This tactic will work well on your website.
      • Once users sign up, sign in automatically.
      • Easiest way to show your customers how your website works and why do they need it is a whiteboard-style animation or explainer video. Creating such video doesn't have to be complicated or expensive. Try using software like Videoscribe.
      Good stuff. I think I might try the "white board style" animation video for one of my websites. Hmm
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    • Profile picture of the author AmandaThomas
      Originally Posted by gokulmaba View Post

      Easiest way to show your customers how your website works and why do they need it is a whiteboard-style animation or explainer video. Creating such video doesn't have to be complicated or expensive. Try using software like Videoscribe.
      I visited your website and I don't know where to go or what to do next. You will need to take into consideration user experience on your site. Even though you are getting traffic from different sources, you only have seconds to get those people to be interested and navigate through your website. Getting them to stay and really use the site will then start the wheel of "word of mouth" which is actually a free kind of marketing, that startups need. Start by asking yourself, if you were a first time visitor on this site, would you proceed or go somewhere else?

      Learn from brands/companies that are within your niche, how they started and changes they made, for example Groupon and Appsumo both made success in the deals/coupons industry. You can just Google their history and start from there.

      Growth hacking offers a lot of ideas to grow your user base. You just need to rinse, wash and repeat
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      I am Amanda, a digital strategist. I work at OOm, a Singapore SEO Agency, navigating the digital frontier for 10 years believing only in ethical digital practices.

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    • Profile picture of the author davismiller097
      Originally Posted by gokulmaba View Post

      Your website looks really good to me. But you have to add some more things in the website to make the growth happen.
      • Make the signup process as easy as possible. Try to add Facebook and Twitter login.
      • Click on "share" button to get more discount for every users. This tactic will work well on your website.
      • Once users sign up, sign in automatically.
      • Easiest way to show your customers how your website works and why do they need it is a whiteboard-style animation or explainer video. Creating such video doesn't have to be complicated or expensive. Try using software like Videoscribe.
      Thank you for the info. All the traffic in my website was from targetted people and generate marvelous effect. Traffic speed rank seo have helped me raise my website traffic instantly
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  • Profile picture of the author herbie9
    I see you are a starter in this. Spend a few days to read as many as you can find about grow hacking. Then jump right into applying your findings.
    Don't hesitate too much since growing hacking is all about trying and learning new things.
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  • Profile picture of the author AaronBurton
    Oh thats easy ahaha, offer free coupons for people who share your website on their Facebook page. Coupons are a hot niche. Also listen to your users. If they say they would like more coupons on baby wipes add that to your site.
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  • Profile picture of the author AzzamS
    I am not convinced that the process for growth in your niche is 'Growth Hacking'.
    You firstly need to appreciate that the coupon niche has been done to death, therefore your initial traction is paid advertising via Google Adwords or Facebook.
    You can go down the route of SEO especially for individual companies and that will start to built momentum, traffic and sales.
    Majority of people use search to find coupons, some usage of social but nowhere near the strength of search. Where your competitors have built search presence they have attempted to sign people up for updates on vouchers for the company you are searching for, which contributes towards conversion. But outside of cashback sites, voucher sites struggle to keep retention of visitors even when subscribed to a mailing list; but strong position in search and branding works.
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    Download 101 Actions for a Complete Website SEO Technical Audit Sample FREE today and charge clients $$$ with it.
    SEO Case Study: 1.7M Visitors from 27,000 Keywords Click here to read the post .
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    • Profile picture of the author aspire7
      Originally Posted by AzzamS View Post

      I am not convinced that the process for growth in your niche is 'Growth Hacking'.
      You firstly need to appreciate that the coupon niche has been done to death, therefore your initial traction is paid advertising via Google Adwords or Facebook.
      I completely agree. What does your site do that's different all the other ones?


      That being said looking at the site I am quite impressed, but It will have to be more original to get a faster traction in growing.
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  • Profile picture of the author Jasonmills
    Banned
    There are no magic methods. Best method is guest blogging.

    Neil patel stil guest blog to build traffic.

    According to my experiance, best traffic building methods are;

    01. Guest blogging
    02. Social media
    03. Forum Posting
    04. Blog commenting

    But, you need massive effort to do this. Sometimes, it takes time.

    DO RIGHT THING, IN RIGHT WAY, AT RIGHT TIME.
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    • Profile picture of the author mikfoxx
      Originally Posted by Jasonmills View Post

      There are no magic methods. Best method is guest blogging.

      Neil patel stil guest blog to build traffic.

      According to my experiance, best traffic building methods are;

      01. Guest blogging
      02. Social media
      03. Forum Posting
      04. Blog commenting

      But, you need massive effort to do this. Sometimes, it takes time.

      DO RIGHT THING, IN RIGHT WAY, AT RIGHT TIME.
      Agree with Jasonmills. I don't think that growth hacking is a good strategy. The term it self, it also refers to "cheating" and I don't think it will give you permanent result though. Aside from that, there'll be no guarantee if Google Algorithm will penalized you. So better do the white way.
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  • Profile picture of the author Slade556
    Aaron actually mentioned a great idea! Reward your fans with coupons! You'll get more traffic this way for sure. Many websites are doing it.
    Your Facebook page has less than 1,000 likes. You should do something about that! Facebook will be such a great help to grow your traffic, so you should definitely set up a budget for ads.
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  • Profile picture of the author Ghoster
    For whatever it's worth, I think the grid at the top of the screen is hard on the eyes.

    Your blog posts are really short and all of them that I saw were extremely focused on your product. Try to lengthen your posts and talk about your broader industry more. People won't share the posts I saw, to be frank, which kind of defeats the purpose of optimizing for social (as others have suggested).

    I would also recommend writing a linkbait post about your industry (goes without saying, but the post must be interesting and useful) and posting to it to a neutral blog platform like Medium.com. Medium is beautiful and it gets a lot of traffic on its own, but posting to a neutral domain will also allow you to post your links to Reddit. Something you won't be able to do (you will be downvoted to death) if you link directly to your website.
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    On the whole, you get what you pay for.

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  • Profile picture of the author DanielP8
    Groupon had the best ever cupon site growth, find some articles discussing their growth and how they did it (referral programs etc)

    I will also suggest you to post it on GrowthTalk where some Growth Hackers could help you come up with some new ideas

    Do you have some traffic already? What stage are you in?
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  • Profile picture of the author melchidex88
    It seems some people don't know what Growth Hacking means or stands for. No, you absolutely do NOT have to invest in paid advertisement forms to hack your growth. You need seed traffic which can come from a variety of free sources online but the trick is to have each new user refer 1 or 2 more back to the site. The way you can achieve this is based on what your site offers and how you can embed your marketing into the functionality and design of your site. If coupons is what you offer then perhaps try to make it so that people need to refer 1 or 2 more people with a unique link in order to unlock the coupon. However, as someone already said, the coupon niche is a dying market so perhaps adding to the experience and entering a hybrid market would be your best option.
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  • Profile picture of the author Oghma
    I am pretty sure you could come in terms with other coupon websites and merge.
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  • Profile picture of the author Skbansal123
    Yes, You can do blog commenting to rank your blog and as well as you can also do social sahres by sharing your links of your articles on social sites like Facebook, Twitter,etc. I get 20% traffic from social shares so you should also try this. This helps me a lot. And remember don't make spam backlinks otherwise your site will get penalize. I hope this will help you..
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  • Profile picture of the author robertnewman
    improve the conversion with the optimization and build more traffic - with seo or referral from other sites
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  • Profile picture of the author charto911
    Originally Posted by Charlottemur View Post

    hi all,

    I am working for a start-up and wanted to know, how to growth hack my website. My website is a coupons based website called as buxoff.com. So can someone help me out with this.

    thanks
    Great tip you will appreciate is look at your competitors such as:

    Retailmenot.com
    Coupons.com
    Bradsdeals

    Now look at their backlinks and see who has written about them or use a service Brand Mentions and try to get those that covered them to cover you. It's a lot of diligence and work but its free PR if you are willing to put in the time.
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  • Profile picture of the author rmmfree
    You can submit it to several promotion sites like, for example:

    * PromoteProject.com
    * Launching.io
    * PromoteHour.com
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  • Profile picture of the author rmmfree
    That site no longer exists!
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    Wothy - The easiest way to find a job
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  • Profile picture of the author Rhoefnagel
    Growth hacking is a new process that combines traditional marketing, analytical skills and product development skills. It focuses on the idea that you understand your users first, let them discover and use your product so you can build features that will acquire and retain them as users.

    The term growth hacker was coined by Sean Ellis out of his frustration in finding the right fit for the job he does. According to him, "growth hacker's true compass is north."

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    Entrepreneur and Growth Hacker at Growthcasts.co
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  • Profile picture of the author cybernext
    Was looking for some information on growth hacking .. nice stuff here. Thanks.
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  • Profile picture of the author Micheal Ethan
    Okay, that might be a bit harsh… maybe SEO isn’t dead, but things have changed and you need to look beyond SEO to drive traffic to your website.
    If you put all your eggs in Google’s basket by focusing only on SEO to generate traffic for your SaaS app, you could end up with much less traffic – especially quality, qualified, relevant traffic – than you’d like, which means fewer trial signups, fewer customers, and less revenue!
    But don’t worry… there are plenty of other ways to drive traffic to your website besides SEO and I’ve put a list together just for you…

    So the times are changing, and when it comes to attracting the right crowd to the marketing site for your SaaS app, you need to embrace these changes.
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  • Profile picture of the author Micheal Ethan
    Think of growth hacks as cheat sheets for your startup. These tactics can resolve issues in five categories: acquisition, activation, retention, referral and revenue.
    Growth hacking -- particularly in the acquisition and activation category -- can decrease your cost per lead in paid advertising, help generate leads, encourage users to share content with their friends and measure and increase the quality of leads you're receiving.
    But which hacks will help you increase website traffic and gain more contacts? Here are six:


    1. Keep your homepage minimal.

    2. Trade resources for information.

    3. Survey your users.

    4. Build landing pages

    5. Use paid ads to test headlines and images.

    6. Remove landing page links.
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