How do you choose your blog titles?

It begins with keyword research. From that stems inspiration and curation as it's important to look at what content is out there and what are the engagement levels. (Buzzsumo is a good tool.)

I think any content writer needs a few things:
- Creative thought
There's nothing wrong with creating a list blog post if it's creative and entertaining for the audience, even if it's been done a gazilllion times before.
- Audience insight
What information are your audience looking for? Factual? Entertaining/funny? Both?
What form do your audience soak up content in - This is very important! There's no point writing blog posts for an audience who prefers video, for example.
- SEO knowledge
Knowledge of the key elements in every post in order to stay optimised
- Distribution
The correct distribution methods. Remembering that content doesn't always have to be a 50 page case study, but an Instagram photo, YT video or even a simple tweet with a link. *An understanding of context is vital.

Researching on the niche will be helpful. The great things about writing about 'boring' subjects is the majority of your competitors are just that - boring! Its time to stand out from the crowd, make your mark, optimise and win.

Schedules for research, writing and distribution will help maintain steady and effective content creation. Set aside time for content ideas at the beginning of the month (jkeyword research should already be completed and compile a list) - have a big brainstorm of ideas. Remember the many content types that you can use (infographics, video, audio), the various platforms as well as general blogging.

Research into Kws and current popular content on subject>Brain storm ideas>Bulk creation>Create schedules and set up tools you will need>Create and distribute!

Don't forget that site hierarchy helps with SEO and it also helps to look at your linking hierarchy for your blog as a separate entity too. I've always used a hierarchy method with KWs and links to help achieve flawless optimization within categories and subjects.

Other tools:
What content performs best? Buzzsumo: http://buzzsumo.com/
Hubspot Title Generator: http://www.hubspot.com/blog-topic-generator
8 Blog Idea Generators From WordStream: http://www.wordstream.com/blog/ws/20...pic-generators
Scheduling tools: Hootsuite https://hootsuite.com/
and Buffer https://buffer.com/

Just keep in my mind about your audience and mainly you have full knowledge about that topic only ten you are able to write a useful post.

The main idea generator is your brain. And the most creative titles come from there

Titles are what sell the content. They represent it in search engines, in email, and on social media.
How to choose blog titles for your blog posts:
1. Start by writing a rough draft of your working title.
2. Your title needs to accurately reflect the content that follows.
3. Make your title pop. Find the language that resonates with them, and know what they find valuable.
4. Keep it short and sweet.
5. Try to optimize for search and social

1. Write Down Your Blog Topics

2. Explore Your Blog’s Tone

3. Consider Your Target Audience

4. Research Blogs You Like (and Even Similar Blogs)

5. Start Writing Down Blog Name Ideas

6. Whittle Your Ideas to a Short List of Names

I tried that assistant, it's a fun little tool. Thanks for sharing. I also think sometimes if you have a working title to start with and to keep you focused it usually evolves at the end of the blog into something a little more eyecatching. The topic is really the selling point of the article and needs to be click worthy, so I do take a bit of time to work this out and if need be, I will go back to this a day later when I have a fresh brain to create something catchy and with a play on words if possible.

With my main blog I write strictly on that particular niche, and what inspires content is my work itself and the challenges and solutions in my line of work thereto. So there you have, what I write about comes from the work itself. I never have to resort to researching for ideas. Now, I do have another blog that fits into a more all-and-sundry type setting because it focuses mainly on news items, reviews and information.

Did I hear you right?
Is it a meat that needs to be frozen to avoid decaying?

I have websites that have been running successfully for years without adding any new content.

Write only when you have to write.
And pick titles that are relevant to your topic.
Above all, write for humans and not bot.

You don't wanna do the same mistake I did for many years.

I always craft titles when I'm done with my final draft. Then I extract the main theme out of the piece and add catchy keywords that represents utility as well as reader's general interest.

Cheers-James

There are many places you can use to come up with suitable blog posts. I actually wrote about this recently in this post but the main ones I use are Quora and Udemy.

You can't just write about anything anymore. You need to solve a problem the reader has. Which is why you go to Quora to find out specific questions.

But Quora and Udemy are just two suggestions. I have 13 other proven ways to generate post ideas in that post.

1. You can look at your competitor's blog titles and devise something similar but a little bit creative stuff.

2. Use wordoid.com to generate good catchy words.

3. If you're an avid reader then you shouldn't have no problem coming up with fancy titles.Therefore develop a habit to read good authors.

4. One of my personal favourite way is to incorporate a little bit of humor in my titles. It's attractive and an easy way to gain audience attention.

Cheers -James

If you are working on a business blog there is only one real source of inspiration that should be enough for you and it's the question "What information would help or at least entertain the type of person that is my ideal client?". That's it, the rest is kind of fluff to help you arrive to that question in some other contrived way. At least that's what I do!

A few things I think about:

1. Can I communicate a benefit?

Formulaic blog titles like "47 Outreach Scripts to Get Your Content Shared Today" are definitely cheesy.

But they do one thing very well.

They communicate a clear benefit.

Blog readers are far more interested in how you can solve their problem than in your literary worth. That's the only reason these titles work so well.

The downside of these formulas is they've become so ubiquitous that they're completely unmemorable.

Not every blog post is going to offer a benefit. A book review probably wouldn't.

If you're offering any sort of advice, how-to, or instructions then you should try to feature the benefit in the title.

2. Who is the audience?

Traditional copywriting is all about the customer. That's how it works.

Blog posts can be all about the customer too.

But your typical customer generally isn't running a well trafficked blog or cultivating a huge social following in your niche.

So you should write only to customers when you're already assured of traffic - be that paid traffic, organic search rankings, your own engaged social following or email list, whatever.

Very often the aim of a blog though is to build a new readership. So, in the early stages at least, you want to engage with influencers and link creators perhaps even more than you do customers.

The good news is that these guys are, by definition, publishing what's on their mind to the world. So it's dead simple to snoop on their blogs and/or social feeds to see what various subtopics and ideas are matter most to them right now. If you can tie your title in with something they're very engaged with, your post has a much better chance of being read by them.

3. How well does the title describe the contents?

This might sound a bit too obvious. And in a better world it would be.

But some guys go so far down the rabbit hole with tricks to up click-throughs that they end up not describing the post properly anymore.

If you do that, you kill all your trust with your reader very fast. That's the opposite of what a blog is for.

The only thing I can advise to you is that, put yourself on your audience shoes.
I'm sure you, yourself has been an avid reader of a blog too or anything that interests you.
Ask yourself then, what makes this content interesting for you? From there I hope you will be able to figure out the answer.

I start with the blog title idea.
i run through 5-10 and see which one catches me.
Then I write the blog post.

You can also search Google for your keyword.
Then see which Titles pop up on the 1-2 pages.which catch your attention
Collect the titles for reference then tailor of them with your ideas.

If I am writing for someone else then I follow what the given Title is.
Sometimes if I think another Title would go better then I suggest it to them.

Hey bud,

I create value posts 5 times a fortnight & no topics aren't from my head. Too much work!

You can use sumo app/buzz. As a topic generator.

What I do however which i find much easier is i track 5 people in my market/niche & follow what they do.

Typically something will 'pop off' in my head to tell me to write about it.

I'll take the inspiration & use it to write a high quality post in 60-75mins containing 12-1500 words.

Hope this helps! Follow the best. They've already figured it out. Model your way to success my friend.