Learn Growth Hacking: 35 Resources to Help You Become a Growth Hacker

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At many technology companies, traditional marketing roles are transforming into growth hacking roles. In fact, the work has become so popular now that some companies are hiring "growth hackers." They are keeping their marketing departments and hiring growth hackers to work separately from marketing.

So what is the role of a growth hacker?

Different from marketers, who traditionally are less technical, growth hackers have one objective - to grow the company. This is done through a variety of tactics called (for lack of a better word) "hacks." These hacks generally are inexpensive (commonly free), and they are aimed at increasing the viral coefficient.

In this post, we'll give a thorough overview of growth hacking, hiring growth hackers, resources on growth hacks, and additional helpful resources.

Introduction

1. What is a Growth Hacker? - Sean Ellis, the man who coined the term, gives his description of what a growth hacker is and how it is different from a VP of Marketing.

2. What is Growth Hacking? - A Quora thread gives various descriptions of what growth hacking is.

3. What is "Growth Hacking" Really? - Josh Elman gives his opinion of what growth hacking is.

4. Growth Hacker is the New VP of Marketing - The marketing role is changing into one that requires a technical background. Andrew Chen explains how growth hackers are different from marketing teams and why the change is important.

5. Defining a Growth Hacker: Three Common Characteristics - What do growth hackers have in common? A love of data, creativity, and curiosity. For an expansion on those points, read the article.

6. The Definitive Guide to Growth Hacking - Neil Patel wrote a huge guide on growth hacking. Ten chapters full, this guide covers it all.

7. An Introduction to Growth Hacking: 3 Quotes to Explain the Future of Marketing - Get your start in growth hacking with these three quotes that describe the core of growth hacking.

8. Debunking the 6 Most Common Myths about Growth Hacking - So what isn't growth hacking? Read this article by Aaron Ginn to learn.

Bonus!

What makes a great growth hacker? - Andy Johns tells us what makes a great growth hacker.

Hiring

9. Building Growth into Your Team - To grow sustainably, you'll need a growth mindset in the company DNA. One person cannot do it all. This article gives some tips for building that growth mindset into your team.

10. How to Hire a Growth Hacker - What do you look for when interviewing growth hackers? Let Aaron Ginn help.

11. Good Questions to Ask When Interviewing a Growth Hacker - Want tips for examining candidates? Let some Quora answerers help.

12. Is It Better to Recruit a Growth Hacker or Hire a Growth Hacking Company? - A conundrum that companies may face: is it better to have your own growth hacker in house or hire a company? Let Andy Johns, a growth hacker himself, help answer that question.

Growth Hacks

13. What are the Top 10 Consumer Internet Growth Hacks? - A collection of some of the more well-known successful growth hacks.

14. 13 Critically Important Lessons From Over 50 Growth Hackers - Bronson Taylor has interviewed many growth hackers. In this blog post, he provides 13 lessons he's learned from them.

15. The 7 Ways Dropbox Hacked Growth to Become a $4 Billion Company - Dropbox is a company that employed a few growth hacks to push their growth. Read about 7 of them in this article.

16. 21 Actionable Growth Hacking Tactics - Jon Yongfook gives us 21 growth hacks.

17. What are Some Decisions Made by the Facebook Growth Team to Help Facebook Grow? - In the early years, Facebook employed a "growth team" whose goal was to spread Facebook. They did well, growing it to over 500 million users. A couple of members of the growth team share their experiences in this Quora thread. Also check out the follow up question.

18. Growth Hacking Referly: New User Onboarding Workflow - Some of the best growth hacks are the ones implemented during a new user onboarding phase. See how Referly spread their product with onboarding.

19. Six Steps to Growth: What I Learned As 500 Startups' Growth Hacker in Residence - Introduction to the six step process as well as examples of it in action.

20. How We Put Facebook on the Path to 1 Billion Users - Chamath Palihapitiya, former VP of User Growth at Facebook, shares some of his knowledge for growth hacking. Facebook's Growth Hacker on how they put Facebook on the Path to 1 ...
Other Resources

21. Who Are The Best Growth Hackers? - Quora answerers share their opinions on characteristics of great growth hackers and provide lists of hackers.

22. Stacking the Odds for Authentic Growth - Sean Ellis tells why you need to develop growth hacks centered around "must have experiences" that are delivered to the right customers.

23. Growth Hacking Your Way to Viral Lift - Gives a little background on growth hacking and how it's different from marketing. Also gives examples of growth hacks that are sure to inspire you.

24. Growth Hackers Conference 2012 Notes - If you didn't attend the conference, you can get all the videos (and more) for $99 on Udemy. Otherwise, use these notes to help learn from the speakers. Also check out this Quora thread for more notes.

25. What 300 Years of Growth Hacking Can Teach Us - Take a historical perspective to growth hacking and learn some of the more time-tested marketing techniques.

26. 19 Growth Hacker Quotes: Thoughts on the Future of Marketing - Learn and get different perspectives with these 19 quotes on growth hacking.

27. Growth Hacking a Book - Ryan Holiday, author of Growth Hacker Marketing, writes about his experience growth hacking a book and the lessons he learned from other authors.

28. The 5 Phases of Growth Hacking - Mashable runs through the 5 phases of growth hacking and gives plenty of examples along the way.

29. Meet the Growth Hacking behind Facebook, Twitter, and Quora's Astonishing Success - A profile of Andy Johns, growth hacker at many successful consumer web companies.

30. How Tempo Growth Hacked Their Mobile App Before It Even Launched - Mobile app Tempo grew to many users before it launched on the App Store. Learn the testing they did pre-launch that increased its chances of early success.

Bonus!

Growth Hacking 101: Read This to Become a Magician - A breakdown of how to approach growth hacking as well as a few creative tips on user acquisition and activation.

Blogs and Websites

31. Growth Hacker TV - Watch interviews of growth hackers.

32. GrowthHackers - A Hacker News style website but focused on growth hacking.

33. Growth Hacking Subreddit - Not a totally active subreddit, but a good library of posts you can run through to learn more about growth hacking.

34. Growth Hackers Twitter List - A public Twitter list of growth hackers.

35. Growth Hackers on Clarity - Want to talk to a growth hacker? Allow Clarity to help.

Having skills in growth hacking is useful whether you're in SaaS, e-commerce, or consumer web. I hope you've found this post useful.
#growth hacking #growth #hacker #hacking #learn #resources
  • This is an excellent compilation of growth hacking resources. Everyone looking to learn more about growth hacking should go through all of these.

    Thank you for taking the time to pull this together.
    • [ 3 ] Thanks
    • [2] replies
    • @Alaister thank you!

      Growthhacking is something i've studied for a while now and i'm very excited to see it here in the warrior forum. I hope to contribute much more to this part of the forum

      if there are any other resources anyone knows i think this would be a great place to put them, so that we can keep a list, and i'll keep updating it as we go along also.
      • [1] reply
    • Hi , if you like to see more here is the list of top growth hacking courses
      Growth hacking courses that can get you started on growth hacker journey - WiseReads
  • Thank you for taking the time to put all of this together! Let the learning begin!
    • [1] reply
    • My pleasure, hope it helps and you can geain a lot of value from it.
  • I'm kinda late to this growth hacking bandwagon.

    Thanks for taking time to put together this resource.
  • This was a very informative compilation, thanks for sharing.
  • hi OP great article.. it got me really thinking about my future.

    One thing can you redirect or fix the slides shares to a workable one?

    Also can a growth hacker consultant charge a specific rate ( i am in talk with some companies but I am putting together my team following these methods but I don't have a clue on what to charge these companies for saying let make your company worth a billion in 10 years (even thought it would only take me 3 years - how can I get myself a piece or % of that as my exit strategy ? )

    Thanks
  • I have never heard of this term or idea. Thanks for bringing it to light. Most of us will be doing a lot of research in this subject.
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  • The ever best thread that I read about Growth Hacking. Thanks.
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  • These are interesting articles. I just learned something new.
  • This is totally different approach. Good one.
  • An excellent list of resources. Growth hacking feels like the new "Ruby on Rails" in the marketing world. It's fresh and exciting!
  • Woah mate, that's an awesome and huge list of very usefull resources, thanks for sharing!
  • Sounds a bit like guerrilla marketing to me Creative, cheap and it works!

    Anyhow, great collection of resources.
  • Just to add to the list here is the list of growth hacking courses
    Growth hacking courses that can get you started on growth hacker journey - WiseReads
  • To me it is not clear.
  • I will definitely check this out in a bit..excellent resources and articles on growth hacking..a new but very intriguing subject for me (: Thanks 1infiniteloop !
  • really, 35 out of 35 are incredible!
  • Yeah, growth hacking, especially paying someone a free $10 to join, then $10 for refers sounds impressive. I guess paypal created a product worth more than $10 per lead that turned a profit in a short time (like a year or two). Still, they had a lot of money to start that process up. Sounds like something I may look in to in the future.
  • Agree great list, I would also add Growth Hacker Resources | AutosendAutosend
  • Great read! Lots of info to digest, thanks. I've been experimenting with Twitter automation with Rabbit Message. Does anyone here use Twitter automation?
  • 1infiniteloop, that's really nice but you missed some other points dude

    Check it " How to Become a Growth Hacking Warrior in 30 Days "

    _Sandipan
    • [ 1 ] Thanks
  • Wow very interesting. I love this!
  • Thank you for these amazing resources! I will definitely learn from them.
  • This is one of the best free business resources I have seen. I'm especially enjoying the 21 Actionable Growth Hacking Tactics by Jon Yongfook. It's quick and concise reading that has me clicking everywhere. THANKS!
  • Bookmarked this for further read. The list just goes on and on...
  • very interesting. I love this
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  • Fantastic piece of content. Very well constructed and informative (thumbs up)
  • Fantastic post, was start to looking material related to... no need anymore!
    Thanks.
  • Wow, thanks for everyone who took the time to put this great list!
    Really amazing
  • This is an excellent piece of work on growth hacking. In this startup era ,growth - hacking is certainly need of the hour but without proper knowledge and implementation significant traction isn't attainable. Some of the key aspects to be taken into account before implementing growth hacking are understanding the growth-hacking funnel , targeting active social media platform for your audience , defining processes for your marketing platforms and constantly optimizing marketing strategies.

    With good know-how of growth hacking and using various online tools, you can take your start up to the next level!
  • hi,

    Growth hacking has only been around for a few years, but it’s already catching fire. Every startup is looking for growth hackers.
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  • All the 35 points are awesome. It took a whole day to gain knowledge in detail about the Growth Hacking clearly. Nice thread.
  • Thanks for the great list mate. Still trying to learn and pick up growth hacking strategies.

    Cheers
    Sam
  • I am new to growth hacking. Mainly I go down this route as I am growing my sites. Great compilation of resources, gonna take my time to go through it. Thanks.
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  • Thanks for really good resources. Will check all the list.
  • Thanks for new ideas for growth hacking and shearing for iniciative ideas.
  • Great post and content. I have heard about the growth hacking for a while now but never really understood the large scope
  • Thank you for this post!
  • Thank you for this lot of information now i'm going to read it
  • This is a very useful post. While I was reading about growth hacking in the past few years I had to Google the information and I kept bookmarking all useful posts.

    I just came across this list and found out that this list and all my bookmarks are almost the same. For anyone who is learning growth hacking, should only go through this list and not waste time searching it.
  • This is an excellent compilation of growth hacking. I am looking forward to learn it more.
  • Awesome resource for growth hacking!!
  • The principles and concepts shared here about growth hacking are quite impeccable! i believe The Principles of marketing remain unchangeable, although its methodologies are consistently Changing with the evolution of systems and technology. we must keep upgrading our skill sets, expertise, tools, systems and knowledge base to remain relevant in this dispensation.
    • [ 1 ] Thanks
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  • Excellent source of information.
  • Thank you for the great information! I really looking forward for this kind of full-content information!
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  • this is a great article thanks for posting such a good information. please write something about how to start hacking.
  • Awesome compilation! Thank you for this. Growth is a passionate topic for me.
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  • This is Kind of useful information about the tools which I can use it for my next marketing campaign.

    Thank you
  • Great effort, excellent compilation.

    Thanks for your time and sharing this great article with us.
  • Growth Hack? Sounds like a new, cute term for 'Automate'.

    New term for old info re-packaged info. No new info that I could see, although I didnt study it much.
  • Really appreciate actionable resources which I can implement right away.
  • At many expertise firms, conventional advertising roles are reworking into progress hacking features. In reality, the work has turn into so common now that some corporations are hiring "growth hackers." They're preserving their advertising departments and hiring progress hackers to work individually from advertising and marketing.
  • Thanks so much for this incredible post! I think I have just get a work schedule for next year (and beyond)!

    Really appreciate!

    Wow, thanks for the incredible source!

    As I am a newbie in the field definitely will follow...
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  • WOW!! It`s so useful topic. I got this one bookmarked. THNX
  • This thread just popped up on my feed. What a great list, lots of effort put into this. Thank-you very much !
  • Thank you for the really helpful article, Lots to process and do some home work on.

    Dan
  • Really helpful stuff! Thanks all!
  • Hi Champ,
    Thanks for all of these resources.
    Grabbing a coffee and about to have a good read.
    Cheers
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