The new marketing tool by Rand Fishkin is pretty cool

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I was listening to a podcast interview of Rand Fishkin last week on a drive to Santa Cruz.

One of the things he said that I think we all can agree with is that "Moz's toolset never quite met their marketing." In other words, they had way better marketing than their lackluster toolset.

However, his new app, Sparktoro, is actually pretty rad.

It gives audience intelligence across a few different channels. In simple terms, it tells you where your audience is hanging out and engaging with: Social accounts, websites, podcasts, youtube channels.

Anyone check it out yet?

#cool #fishkin #marketing #pretty #rand #tool
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