Opinion requested :) My first Clickbank serious site.

Just checked but if not mistaken

1) Your site is a replica of the Vendors site
2) I think you need to check with the vendor if you allowed to offer his demo to a list as he offers it but with no optin

It might be an idea to contact the vendor as well and ask him if you allowed to copy his site

Vendors site: Toni Lloret | Ideas, Phrases and Exercises for the modern guitarrists

Love the videos! = )

I like your site, but I think the copy could use a little tweaking. I however am no copy writer so take what I say with a grain of salt.

but...

First thing I'd suggest doing is taking that 300 pages, 350 videos statement and putting it right under your headline.

I'd change:

Book to Guide
Customers to Students

Might I suggest changing the following:

The Spanish guitarist Toni Lloret has developed a new guitar method book that enables you to achieve control of more advanced guitar techniques like alternate picking, legato, sweep picking, tapping & more, optimizing their study time!

To:

The Spanish guitarist Toni Lloret has developed a new guitar method that enables you to achieve {control over more} or {mastery over} advanced guitar techniques like:

• alternate picking,
• legato, sweep picking,
• tapping
• Cords
• Scales
• Transitions
• Bridges
• and many more!

And this:

If your playing resources are now limited, or you have no new ideas for your solos and improvisations, if you notice that does not advance much in your guitar technique even when you are playing every day ...
then you definitely need this modern guitar method book!

To:

If your playing time is limited, or you are struggling new ideas for solos and improvisations, or if your feel as if your not advancing your guitar technique even whole playing every day ...
then you definitely need this modern guitar method guide!

That's my input! Hope it helps

Omix,

Hi. I also really like your site. Although I don't think it would hurt to add articles, you might consider installing a blog either in a subdirectory or on a subdomain that would point exclusively to the main site. That would allow you to leverage the power of additional rss feeds, blog content, blog comments and other social interactivity along with expanded social networking and bookmarking possibilites.

Evan

I like it, but you may want to give your iste a more "professional" feel. It looks a bit dull but a polish would make it much cleaner, if you know what I mean. You may also want to give a squeeze page a try for sending PPC traffic to and sell to that list. You'll get more subscribers than sending them directly to the salescopy.

Nick

$27 seems ridiculously cheap.

You will struggle to find affilaites even at 75%

You have what appears to be a product with a lot of content.

I would split test sales volume vs revenue as high as $77

Often price dictates quality perception.

You're offering a huge amount for the price of a family trip to McDonalds.

+230 audio examples & +355 Video Examples!

I would place the nav bar at the bottom of the site not the top personally.

Headline could possibly do with some work, you could stick to tried and true such as:

Who Want's To Discover How To Play Guitar Like The Revolutionary Toni Lloret

( i know nothing about guitar or Toni Loret, I don't know if he's a big name, but if he's not you may like to include a really good set of benefits under the title as to why they would want to play like him)

I would invest $100 and get somebody to make you a really proffessional CD / E-Report Montage, multiple CDs perhaps numbered, right now it looks like low grade graphics for the product, you can do a lot better for little cost.

Think about how you can montage all they get into a single image.

CD's
Manuals - split the manuals into modules if need be, use a spiral bound effect for your market, it's congruent with how music is delivered in hard format.
Videos can be shown using a movie top/bottom effect or show them on a monitor.

Creativity is an issue here, you selling something "virtual", images make it tangible.

Really like your use of lightbox on the screen shots, excellent idea actually.

I would however actually put some verbiage by the screen shots saying "Click to View" or Click To Enlarge"

First time I scanned the page I didn't even realise I could see them larger.

The blue arrow usage to continue the eye moving down the page is well used, very Ryan Deiss, I like it and it does work.

Remove the link to the interview (it's a bad thing to take anybody away from your primary sales message) I would consider adding that in your prospect Autoresponder .

Personally I'm still NOT a fan of using Youtube videos on sales copy. I think personally it's a BIG mistake for the following reasons.

1) Other people's ads show in the videos - I don't have to elaborate on that.
2) People click to youtube.com to see the "bigger version" and leave your site.
3) When it ends you get associated videos (you can resolve that with 30 seconds of black footage) .

Overall bad idea IMO, to much leakage .

Try audio acrobat or convert them to a normal flash player and store them locally.

You have no upsell in the process once they click order.

Leaving cash on the table.

Find something you can upsell, contact somebody with a product you feel they would be interested in if you don't have anything yourself.

Hell you could split the audio from the videos and offer them as an upsell.

Call it the "IPOD/MP3" Deluxe Edition.

Get somebody to make you a nice graphic with multiple CD's in a montage.

Overall I think it's solid, you can make improvements in my opinion but good luck to you, it looks overall pretty decent.

I think you're massively undervaluing the product however.

Looks very decent, i would buy from your site

Omix, something that struck me was the many ways potential customers can leave your site - and you lose a sale. OOps!

For example, when the video on the bottom left plays, I get Google Ads across the bottom of the video advertising other sites. This could take readers and sales away from you.

And in other videos the tonilloret dot net URL is displayed. That could take readers and sales away from you.

The fact that the videos are on Youtube makes it soooooo easy for your visitor to go surf Youtube instead of purchasing from you. Another sale lost!

Since Toni is your teacher, can you get access to the original videos so you can host them somewhere like Viddler or Screencast or S3 to display them on your site without the other Ads?

Better yet, will Toni let you record a short video or two for your site instead of you using the Youtube videos?

As I watch Tony shred in those video I am wondering what method Toni will use to teach me those riffs. Will Toni let you put a small portion of a video from one of the lessons on your site? Again without using Youtube, to show exactly how he will teach me.

You have direct access to Toni which should put you way ahead of any other affiliates he acquires because you can make your site have unique videos.

:-Don

Might be handy if people read existing responses.

This trend of simply regurgitating the same data already given just clutters the thread.

wow..
it is great..
could you tell me how you build it?
please PM me

I like the Free Guitar Lesson bit. Find a way to make that more prominent. Also the guitarist is blue on blue so obviously doesn't stand out. Also my understanding is that the Search Engines that matter - and maybe some that don't! - will love you more if you have a Privacy Policy and I think, not quite sure on this last, a Site Map as well. Good luck

Hey Omix, another thought came to me.

When I read about Toni being a Spanish guitarist the first thing that came to mind was Spanish classical guitar music - Sor, Albeniz, Tarrega or Flemenco guitar... not modern - not rock.

Here in the USA, classical guitar or Flemenco guitar is what will usually come to mind as soon as you say, "Spanish" guitarist.

And easy and impressive way to get around this is to have a very short 5 to 10 second audio of Toni shredding wildly - ending on a chord. Keep it short so people can then read the Website.

This short, impressive lick by Toni will pull any guitar student into the Website. It's that sudden "Wow!" factor. And this will immediately remove any thoughts of the stereotype classical Spanish guitar music.

:-Don

In my opinion, both websites don't look professional - they looked a bit too cramped.

-Shaun

Have you got any sales through this website so far? thanks... nice website..

I'll leave the nitpicking to others (not that the suggestions aren't valid) because I just want to offer some encouragement. I think the site looks GREAT, and that dude can play a mean guitar. You should do well.

Looks great! I would order from there if I ran across it.

Your list price and the price that comes up are different though.

What did you use to get away from the Youtube videos ?

It's already looking better.

Removing that nasty site leakage in regards YT was time well spent.

Your affiliates will thank you as well.

EDIT nm
http://www.platipus.nl/flvplayer/download/1.0/

I think you did an absolutely exceptional Job. Theres some good advice here, but in general, you need to start promoting! Do a little split testing, and optomise. But dont stress and sit on your haunches "perfecting" things.

Get some numbers, then you can focus on the things that are *most* important (The statistics you gather, will of course let you make this decision).

Regards,

-Jordan

You might want to have your testimonials in a display box or something to make them stand out. Also images of the people making them is a nice touch.

This is the Product Reviews section. This thread appears to have been moved here by mistake. Out of respect to the OP and other posters, I won't close it down but please don't post similar threads here.

Thanks,

Pearson

Are you making money now ?

Hey

one thing i'd say is not to have the video play automatically, alot of people don't like that.. especially if they are at surfing at work (many work comps dont have speakers but some do

Ruchi

It looks good. Who is Tony Lioret?

I like your website. Looks professional. I wish you luck on your sales.

Here's some thoughts:

Your header graphic is nice but takes up too much space.

Almost straight away you're giving away the fact it's a sales page with your deck copy. This might be fine or it might immediately turn people off depending on your traffic.

You're selling on Toni's name, is his name well known enough? Regardless, I'd give him a better intro, explain who he is and why he's qualified to teach. The video's impressive but not quite enough by itself.

Make more of the problem, make your reader aware that he has a problem (not enough time to practice, no suitable instructor, etc.), emotionalize it, then make him aware that you have the solution.

Your English is good, but not quite good enough for selling. This could do with a native speaker giving it a proofread.

Flesh out your bullets a bit more, instead of just listing technique names go into each in more depth, e.g. The quickest and easiest method to sweep pick like a pro (p.55) and 7 secret techniques that let you instantly memorize ANY six string sequence (p. 37) Disclaimer: I obviously know nothing about playing the guitar!

Use more bullets and more copy to let readers know exactly what they're getting.

I'd get rid of the opt-in box, the sole aim of the sales page should be to sell. If you're getting visitors from outside your funnel try an exit pop-up.

The black video screens don't look good, try using the first frame of the video as a placeholder.

Get the real names and locations of the testimonial givers, if possible get a photo. And get them translated better.

The quote from Toni needs some work: drop 'attempt' and space it out a little more to make it easier to read.

Make more of the guarantee and make it longer and more specific, e.g. I believe you'll be absolutely thrilled with Toni's book... but in the unlikely event that you're not, you'll get every single cent back. If after 30 days you're not delighted with your new found abilities then I will give you an immediate, hassle-free, no questions asked refund.

And finally, so you can charge more, and you should, it looks like a quality product... don't sell it as an ebook, sell it as a course. Aim for $197. If you test it you might be surprised at how your price actually affects sales.

Hope some of this helps.

not sure if this has been said already, but try and get the REAL names of the people who left a testimonial, a testimonial from 'x7bn' or 'MeTaL3r0 o7' doesn't really mean much to me

Gratz on your first sale! I went back to the page and its much better. I am glad you got some sound advice from our warrior friends!

Keep up the good work and I hope you have much success!

Your site looks great. This is certainly a serious time. I am sure in time, you will make lots of sales. Article marketing is my favorite method of free promotion. Good design.

Well, I'm here again. Over 1 Month of starting the new site, I've finally started to have some of the KW choosen on 1st page of google, and some traffic (low) is starting to arrive to the website!

There aren't new sales, but until I don't get more traffic, I'm not going to tweak anything on the sales page.

I'm finishing a blog section inside the website too, where to write articles about some other KW and try to get more traffic.

It's being hard (slow links indexing, hard to find writters for guitar techniques articles, etc) but my goal is having +500 visits daily only from natural traffic in the next 3-4 months, and try to get at least 0.5% of conversion. What do you think about that numbers?

Thanks for all your help on this post!