Mass PPV Traffic Review
I purchased the Mass PPV Traffic course and during the process I was presented with 3 or 4 "hold on one minute I have another offer" upsells. There were a lot of them. These guys are pretty aggressive marketers.
When I finally got to the thank you page there were many other back end offers as well. I was somewhat troubled to see that many of the back end offers would not have given credit to the original affiliate who referred the site. They even had a back end offer to what looked like one of their own products on Clickbank and they had THEIR affiliate link there. This made sure their cookie was there instead of an affiliate. If I am wrong on this please correct me but this is how it looked to me.
I did manage to find the videos of the course. I looked at each one and took notes.
Their philosophy is to go for the email address of the viewer not to use the direct linking method where you link directly to the affiliate offer. I agree with this philosophy. If you are linking directly to the offer you are building nothing. It is much better to have a list, as we know, that we can keep marketing to over and over with related offers.
They discuss setting up squeeze pages. They suggest making sure that the squeeze page conforms to the size of the network's pop up and that everything is above the fold. The viewer should not have to scroll down. They also suggest having no more or less than 5 bullet points describing the benefits of your offer and a clear call to action. They gave some tips on adding credibility to your squeeze page as well.
They suggest using urls of related sites rather than keywords to target ppv ads. They suggest scraping urls from Alexa, Quantcast and Google by hand until you get a targeted list of at least 500 urls that you can use as keywords for your ppv traffic campaign. They have an upsell for a url scraper software that you can purchase. However, if you do a search for PPV Sniper you can download this free piece of software which does the same thing.
They also emphasize the importance of split testing. I really like this and this is something I have not done enough of. They even include a simple url rotator script to use to rotate your offers. They show you how to use the tracking of the forms in Aweber to track the opt in rates of the different campaigns you are split testing. I really appreciated this easy to implement tip.
The course recommends Media Traffic as the ppv network to use. However, they also give a list of others you can try. They talked about setting up category campaigns which give you even cheaper but somewhat less targeted traffic. It might be worth testing for offers that have a very high general appeal. Run of network campaigns are highly discouraged in the course.
Once I got past the hype I really liked the course. I learned some techniques that I believe will definitely tighten up my game and for me, since I will actually use these ideas, it was easily worth the $75. (sorry $77. What's up with the $7. in all the prices for ebooks etc?)
If you are enterprising you can just do searches for "scraping urls with Quantacast, Google, etc" "split testing ppv campaigns with Aweber" etc and probably get most of the info free. Or you can just save time and buy the course.
When I finally got to the thank you page there were many other back end offers as well. I was somewhat troubled to see that many of the back end offers would not have given credit to the original affiliate who referred the site. They even had a back end offer to what looked like one of their own products on Clickbank and they had THEIR affiliate link there. This made sure their cookie was there instead of an affiliate. If I am wrong on this please correct me but this is how it looked to me.
I did manage to find the videos of the course. I looked at each one and took notes.
Their philosophy is to go for the email address of the viewer not to use the direct linking method where you link directly to the affiliate offer. I agree with this philosophy. If you are linking directly to the offer you are building nothing. It is much better to have a list, as we know, that we can keep marketing to over and over with related offers.
They discuss setting up squeeze pages. They suggest making sure that the squeeze page conforms to the size of the network's pop up and that everything is above the fold. The viewer should not have to scroll down. They also suggest having no more or less than 5 bullet points describing the benefits of your offer and a clear call to action. They gave some tips on adding credibility to your squeeze page as well.
They suggest using urls of related sites rather than keywords to target ppv ads. They suggest scraping urls from Alexa, Quantcast and Google by hand until you get a targeted list of at least 500 urls that you can use as keywords for your ppv traffic campaign. They have an upsell for a url scraper software that you can purchase. However, if you do a search for PPV Sniper you can download this free piece of software which does the same thing.
They also emphasize the importance of split testing. I really like this and this is something I have not done enough of. They even include a simple url rotator script to use to rotate your offers. They show you how to use the tracking of the forms in Aweber to track the opt in rates of the different campaigns you are split testing. I really appreciated this easy to implement tip.
The course recommends Media Traffic as the ppv network to use. However, they also give a list of others you can try. They talked about setting up category campaigns which give you even cheaper but somewhat less targeted traffic. It might be worth testing for offers that have a very high general appeal. Run of network campaigns are highly discouraged in the course.
Once I got past the hype I really liked the course. I learned some techniques that I believe will definitely tighten up my game and for me, since I will actually use these ideas, it was easily worth the $75. (sorry $77. What's up with the $7. in all the prices for ebooks etc?)
If you are enterprising you can just do searches for "scraping urls with Quantacast, Google, etc" "split testing ppv campaigns with Aweber" etc and probably get most of the info free. Or you can just save time and buy the course.
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