It appears to be mostly about doing dropshipping with Amazon. I've gotten several mailings about it, but the $995 cost seems a bit expensive.
He claims this is a "lifestyle" business with low overhead, but I've been dropshipping for over 10 years (and have sold millions of dollars worth of products). Don't know how he is doing it, but our business has taken a lot of work and can't be run from a cellphone (as he claims).
If anyone has seen the product, I would be interested in finding out more details.