Tips for Building Trust & Relationship With Your List

10 replies
I'm working on list building, and I've already done a lot of research and I've laid out my action plan. I have a good idea of the whole thing, but there's one topic that I just can't find enough information on...

Building trust & a relationship with your list.

I'm already getting good CTR, but I want to do better and improve the trust.
I want to set up and improve my existing auto-responder sequence, but I need some more info on this.

What is a good course on building trust & a relationship with your list?

WSO, JVZoo, etc. What's a good course you recommend?

Thank you!

P.S. I'm currently in the Kindle niche, if it matters.
#building #good #list #relationship #trust #wso
  • Profile picture of the author MemberCon
    In my experience there are two things that builds trust and a relationship with an email list and that's

    1. Writing regular emails with personality and your own voice - being personal and talking like a real human being

    2. Using your real name and give your real contact information

    So many list owners try to hide behind the brand or website title by only using a generic "reply to" address that looks something like, "ABC Newsletter <newsletter@abcwebsite.com>"

    and at the bottom of their emails they sign off with:

    Thanks,
    ABC Newsletter

    That just doesn't inspire confidence or trust with anyone unless you're a huge consumer brand like Amazon or Apple. Heck even then I'd be more likely to read their email if it came from a real person and if I had confidence that if I hit the Reply button, someone would actually read my email and respond with something other than a "cut and pasted" generic corporate message.

    Put your name out and write your emails as if you are writing an email to a friend. Tell your list about yourself and use your real name.

    I give out my cell phone number under my email on my lists. People are usually shocked that I actually answer it too. And my list is 15,000 strong. I get maybe one or two calls a week. People don't call by the thousands like you think they will. But knowing they can builds trust huge.
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    • Profile picture of the author TemperThompson
      Membercon,

      I would have never thought of that.
      I've been using the email "support@kindlewritertips.com", but I've just changed it all to my personal gmail email.

      I also checked my inbox and saw that all the other email marketers that email me use their personal emails as well (except for 1 person).

      Thank you for this idea!

      The phone number idea is good as well. I can see how it would build trust and make you appear as a more genuine & real person.
      I will put my phone number on later, though. I'm not ready for that yet.

      But,
      I'd still like some more suggestions for other people!
      What's a good product that will teach me about building a relationship with my list?

      This is very important to me. I want each subscriber to be very valuable to me, so this is a top priority.
      Please, recommend some good courses or articles on this product!
      Signature

      [ATTENTION AFFILIATES:] Want to earn 100% commission on a powerful Kindle offer converting at over 20%? Go check out my JV page here:
      http://temperthompson.com/affiliates...ndle-promo-jv/

      Any questions at all? Feel free to send me a message.

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  • Profile picture of the author TemperThompson
    I'd really appreciate any product or article recommendations.
    To clarify what exactly I'm asking, this is my question:

    What are some good courses on building trust & relationship with your list?
    Signature

    [ATTENTION AFFILIATES:] Want to earn 100% commission on a powerful Kindle offer converting at over 20%? Go check out my JV page here:
    http://temperthompson.com/affiliates...ndle-promo-jv/

    Any questions at all? Feel free to send me a message.

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  • Profile picture of the author tyronne78
    What builds trust is consistency. So obviously emailing your list a few times a week will help with that. Another thing you should do is email your list at exactly the same time every week. When you tell someone you're going to do something at a certain time and then you follow through this creates trust and at the same time shows them you have integrity and that you are a man of your word.
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    • Profile picture of the author TemperThompson
      Originally Posted by tyronne78 View Post

      What builds trust is consistency. So obviously emailing your list a few times a week will help with that. Another thing you should do is email your list at exactly the same time every week. When you tell someone you're going to do something at a certain time and then you follow through this creates trust and at the same time shows them you have integrity and that you are a man of your word.
      Not a course or article recommendation, but this is still helpful to the topic.
      Thank you!

      I'll try and implement this.
      I currently am emailing about once per week.
      It's not much, but my list is only at the size of 44, and so I'm focusing more on list building and preparing for my upcoming product launch (to build my list).

      When my list is larger, I will make it more of my priority to email 3 times per week.

      Am I making a mistake by not doing that now?
      Because my list is small, I'm thinking that there wont be much of an impact from this... but am I wrong?
      Should I be emailing more often, despite my list size?

      Thank you!
      Signature

      [ATTENTION AFFILIATES:] Want to earn 100% commission on a powerful Kindle offer converting at over 20%? Go check out my JV page here:
      http://temperthompson.com/affiliates...ndle-promo-jv/

      Any questions at all? Feel free to send me a message.

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  • Profile picture of the author 10kaday
    Well its all about providing value and giving something worth while to your list. You also can check out the thing in my sig it might help
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  • Profile picture of the author Miriamrjohnson
    Thanks for this question, I too have been looking for more ways to build a trusted list. I also have found make it more personable is the key.
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  • Profile picture of the author heavyjay
    There's one on here called Email Infotainer that I thought was good. Just search it in the WSO forum. I'm not an affiliate, I just bought it and thought it had good info.
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    My New Blog - isn't much on it and your critique is more than welcome!
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    • Profile picture of the author TemperThompson
      Originally Posted by heavyjay View Post

      There's one on here called Email Infotainer that I thought was good. Just search it in the WSO forum. I'm not an affiliate, I just bought it and thought it had good info.
      I checked it out and bought it.
      It seems to cover what I'm looking for and more!
      I haven't read through it yet, but I will.
      Thank you for the recommendation.

      The tips that people are posting here are still useful though.

      I'm going to rename the thread, and hopefully we can keep this going as a thread for tips on building trust & relationship with your list. It will help a lot of people.

      Keep posting tips on building trust & relationship with your list!
      Signature

      [ATTENTION AFFILIATES:] Want to earn 100% commission on a powerful Kindle offer converting at over 20%? Go check out my JV page here:
      http://temperthompson.com/affiliates...ndle-promo-jv/

      Any questions at all? Feel free to send me a message.

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  • Profile picture of the author KevinChapman
    It takes time to build a relationship with your list, I'm not sure of any courses to suggest to you but I can give you some tips.
    • Talk as if you are talking to a friend - Anything to professional will put a lot of your list off, keep your tone chatty and friendly.
    • Include bits and bobs about your personal life - It makes you seem like a real person rather than just another email marketer.
    • Use your real name - Don't bother with any of this pseudo name stuff, being honest and open with your list is an easy way to get them to trust you.
    Hope that helps, good luck!
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