Google to hold their first ever virtual conference

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Google announced on Twitter and YouTube their first ever virtual conference, aptly named Google Virtual Webmaster Unconference, on August 26. The "unconference" means that participants get to choose which sessions they attend to.

Traditionally, Google conferences have always been in-person and have high demand, but due to the global pandemic almost all events have now become virtual. And while there's a public registration link, Google still limits the spots:

"As we have limited spots, we might have to select attendees based on background and demographics to get a good mix of perspectives in the event."
Google hasn't yet announced the sessions, but there have been interesting proposals:
  • Ads and SEO mythbusting
  • Tips to get your content displayed in Discover feed
  • Approaches to improve Core Web Vitals for non tech-savy webmasters
  • Web performance, what metrics are important, how to measure, how to spot what is a priority
  • Mobile/desktop diffing - parity findings
  • Helping you (or your clients) understand how their WordPress site is doing on the web with Site Kit
  • Common JavaScript issues
  • Brainstorming session: how can Search Console team further help publishing on the open-web?
  • E-Commerce SEO 101: Best Practices for Optimizing Online Stores
  • CrUX Show and Tell
  • Accessibility and JavaScript
  • hreflang: how to implement, when to implement
  • Improving Search documentation
  • Mobile first indexing and how to prepare for it
  • Talking about talking about SEO
  • Communicating our publisher policies and monetized updates
  • Fun with scripts!
  • Common issues with Structured Data for Rich Snippets

Attendees will then select two sessions from the original list of proposals, and the sessions that receive the most votes will make it to the final schedule.

If you're interested, you can sign up here until August 19.
#conference #google #hold #virtual
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