It's almost the end of the month, so you should already have started planning and strategising your your social media goals. However, if you're still in the planning stage, here are a couple of tips to get you started.
- Social media will emerge as a shopping platform. And numbers don't lie. In the US alone, social commerce buyers have increased by 25.2 to more than 80 million.
- We'll see more short-form video content. With both TikTok and Instagram Reels seeing increased usage, short-form video will comprise as much as 82% of online content.
- More bite-sized content. Our audience are spending more time on social media, but their attention span is shorter. You can offer bite-sized content such as short-form videos and disappearing content (Instagram Highlights).