How to host LinkedIn live events

by WarriorForum.com Administrator
25 replies
In Q4 2024, LinkedIn Live Video events have increased by 15.35% so you're missing out on a massive platform if this is something you have yet to explore.


Image source: LinkedIn

Fret not. You can get started with our quick guide.

Schedule virtual events ahead of time
Bit of a no-brainer, but if you want to ensure your audience are informed way ahead of what's going on, you need to set out a plan to promote your events ahead of time.

That would perhaps mean sending a calendar invite at least a month before so you and your audience have time to prepare.

Test with familiar live event formats
Such live event formats are the usual product launches, live product demonstrations, live presentations, webinars, and Q&As.

Focus on attendee experience
Surely you've joined an in-person or virtual event, right? And I'm sure the attendee experience was phenomenal, so why not replicate something like that when you host a LinkedIn event? It doesn't have to be very detailed or what. Even something as simple as attendee reminder and notifications, and video highlights and event replays should already suffice.

The key is to ensuring you're considering what attendees will experience in relation to your event.

Target a focus objective
But of course, what's the point of hosting a live event without a goal? Discuss with your team what your goals are; lead generation, Q&A, etc.

And don't try to do everything. Refining your focus can help ensuring you meet your goals and get the most value out of your event.
#events #host #linkedin #live
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  • Profile picture of the author Jamell
    I appreciate you .Thanks for enriching me with your knowledge .

    Now I have a better understanding.
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  • Profile picture of the author nigrogi
    Great! Hosting LinkedIn Live events can be a game-changer when done right. I especially liked the point about focusing on the attendee experience -- so many brands overlook that, yet it's what keeps people coming back. Planning ahead and setting clear objectives definitely helps keep everything on track and purposeful. Thanks for breaking it down so clearly!
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    • Profile picture of the author Johncena8976
      Absolutely! The attendee level in is often underestimated, however it's the key to building loyalty and engagement. When people experience valued and have a memorable enjoy, they're more likely to return and even propose the event to others. Setting clear goals and planning in advance clearly does set the inspiration for a a success LinkedIn Live event. Thanks for pointing that out -- it's truly a sport-changer whilst the whole lot is concept via carefully!
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  • Profile picture of the author elmmm111
    How to optimize Facebook advertising account for gray industry
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  • Very useful article, thank you.
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  • Profile picture of the author Kosmalll
    Yeah, LinkedIn Live's definitely picking up -- been seeing more people jump on it lately. I haven't tried it myself yet, but this guide sounds like a solid place to start. Might give it a shot for the next launch or Q&A
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  • Profile picture of the author Yuucee Nero
    thank you for the insight and knowledge
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  • Profile picture of the author terna nember
    i have been trying to host a live on linkedin for the past few days , and i haven't seen anything useful to help on youtube . hopefully this works , await my feedback
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  • Profile picture of the author Kosmalll
    Definitely saving this guide! I've been thinking about doing live streams for a while, but just haven't gotten around to it.
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  • Profile picture of the author Fidelia Lawrence
    This is great. Now i have a better understanding on it
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  • Profile picture of the author Marie Kandase
    This is very useful knowledge, will make sure to use it on my next linkedin live.
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  • Profile picture of the author dvz
    thanks for sharing , really great
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  • Profile picture of the author Fidelia Lawrence
    This is a very good article with good points
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  • Profile picture of the author tech tools
    thank you s much. Now I have a better understanding.
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  • Profile picture of the author Johncena8976
    Yeah that is easy direction for eachothers
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  • Profile picture of the author Andy2211
    Great tips! LinkedIn Live is definitely growing fast.. starting with simple formats like Q&As or demos makes it easier.
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  • Profile picture of the author naveedjavaid
    Hey @Abaidulllah,

    Thanks for kicking off this thread and sharing those LinkedIn Live tips--super helpful to see it all laid out. I'm just getting started with Live myself, but here's my quick take so far:

    - Check eligibility (30+ days old profile/Page, good standing)

    - Pick a streaming tool (StreamYard, Restream, or custom RTMP)

    - Schedule and promote (gated registration, invites, group shares)

    I'll be experimenting with StreamYard this week. Thanks again for the clear rundown--looking forward to swapping notes once we've both had a go.

    Cheers!
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  • Profile picture of the author Alex Stebliuk
    I've just started using LinkedIn Live and wow, it's grown fast--apparently over 15% more events in late 2024! Best tips: schedule early, test formats like webinars or demos, and always focus on attendee experience. Reminders, replays, and clear goals make a huge difference. Super worth exploring!
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  • Profile picture of the author Tariqul
    Great insights! LinkedIn Live is definitely becoming a powerful tool for visibility.
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  • Profile picture of the author Tariqul
    Great insights! LinkedIn Live is definitely becoming a powerful tool for visibility.
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  • Profile picture of the author Babarinsa Joshua
    Really appreciate for dropping such an informative thread
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  • Profile picture of the author womensjournal
    Great tips! LinkedIn Live has huge potential, I've seen better engagement just by promoting events 2-3 weeks in advance. Focusing on one clear goal per session also helps drive real value.
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  • Profile picture of the author ibejuliet
    Wow, I appreciate this write up. Thank you for enriching me with better understanding on how to host Linkedin live event.
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