Warrior Learn

  • E-commerce + Email Marketing: How to Maximize Your Revenue

    Featured image for E-commerce + Email Marketing: How to Maximize Your Revenue emailkick | 1 year ago

    We needed a home run. It was Friday. Sales were dead. And we owed $7,000 by Monday. We had no idea what to do. Facebook ads weren’t converting like they were just a couple weeks before. The holiday season revenue boost was still weeks away. There was a new baby adding expenses. There was a stressed-out wife. We were still newbies, figuring out the e-commerce game as we went. We had only one resource at our disposal that we hadn’t tapped into. Our email list. That pile of names and addresses of past customers and ones we had seduced into ...

  • Copywriters: How to Provide Value Beyond Writing Landing Pages and Blog Posts

    Featured image for Copywriters: How to Provide Value Beyond Writing Landing Pages and Blog Posts Jessica Foster | 1 year ago

    Copywriters are underrated. We are the silent warriors of digital marketing - the unsung heroes of SEO. We churn out blog posts at a moment’s notice, write glistening sales copy, and then disappear silently into the night. For many of us, we like it that way - the notoriously introverted worker bees that help websites go from blah to brilliant in just a few words. But other copywriters - well, we want to do more. Be more. Kick butt and take names, so to speak. That’s why many copywriters - particularly those in the SEO arena - are taking our ...

  • Stop Doing Stupid Niche Research

    Featured image for Stop Doing Stupid Niche Research sparrow | 1 year ago

    Its 2018 and your still clinging onto Niche research methods that are pre 2007 methods. It's going onto over 10 years now since Google placed BRANDS by default on page one of their search engine. In case you haven't heard about this, Google made a major change to their algorithm called Vincent's Change. The only major update that was not called an update. Ask anyone about any of the Google updates and they can just about name every Google Animal update that has been released in the past 10 years. But ask about Vincent's Change and it gets so silent ...

  • Behind the Perfect Backlink. What Makes a Link Worth Getting?

    Featured image for Behind the Perfect Backlink. What Makes a Link Worth Getting? Alejandro Meyerhans | 1 year ago

    Backlinks. The backbone of any solid SEO campaign. But they're not all created equal are they? And SEO isn't the same as it was a couple years back. So what makes a good backlink in 2018? And more importantly, are you wasting your time and money on links that aren't really all that much worth getting? At HumanProofDesigns, we've seen our customers make a few mistakes with links over the years, so we decided to write this post. My goal today is to help you define the perfect backlink so you’re armed with the right knowledge to smash it in ...

  • How To Track Your Offline Marketing Campaigns

    Featured image for How To Track Your Offline Marketing Campaigns Adam Thompson | 1 year ago

    John Wanamaker, the pioneer of modern marketing, once famously quipped "Half the money I spend on advertising is wasted; the trouble is I don't know which half." What would Mr. Wanamaker think if he could see the digital tracking mechanisms that we have at our disposal today? Savvy marketers can track astonishingly granular information about their ad campaigns and customers. (One of the most dramatic examples was that time Target knew a young woman was pregnant before her family did!) As marketers, we all know and love the tracking capabilities that digital campaigns offer. But what about offline campaigns? How ...