Do High Priced Products Even Sell?

Yeah, do the same thing you've been doing to sell a $7 product... but this time, price it at $797.

Lol and make sure you give a killer offer with it. KILLER

What do people pay for a McDonald's franchise?

It's clear you haven't put much thought into it. It depends on the market.

I have sold some in range of 150 max but never sold a four figure product.

Yes they sell, just keep in mind that less people will buy it and it takes a larger budget to test (assuming you are working with paid traffic )

They do indeed.

A long time ago, I read a post by Shoe Money about being an offline affiliate. I forget the details now, but it was a game changer, as they say.

Think about it...

You're an experienced marketer. You may have years of experience. You know the ins and outs of not only all of the free and paid traffic channels but how to convert that traffic into sales.

In short: you know a lot more than the owner of a car dealership, or a chap that sells yachts, or a couple that buy and sell property, and so on goes the Merry-Go-Round.

If you don't want to take that route (it does get complex if you set things up correctly) then there are high-ticket affiliate programs in place already.

Edit:

Just to add...

Are high-ticket items hard to sell? Again, think about it. You have a chap who is desperate to buy a nice new yacht. He's been saving up for years and he's just retired and, by God, he WILL have one of the freaking things. If you point him in the right direction, what do you think . . . think it's an especially tough sell?

GRM

Sure they do. However, I like to name them high priced services. Difference is minimal, but instead of selling something you are actually helping someone about an issue he or she has. Big difference.

Obviously you can't do it for a physical product like an expensive watch or whatever, but with some imagination and creativity, you can turn pretty much anything especially infos products into "services".

If I make $1,000,000 per year from internet marketing and it cost $5,000 to get personal 1-1 coach by me. Where I will be doing daily skype calls, giving you daily tasks, sharing my resources and stuff like that.

WIll you pay me the $5K?

It's not the PRICE that determines the sale... It's the OFFER!

The 2 ways I've don't it are.....

1). With a funnel

And/or.....

2). A well planned launch

Russ example was based on a webinar or Event based selling a very strategic way to sell high ticket products and services.

It can be easier to sell high ticket items that way...

but to answer your direct question yea people sell products for $997 and up everyday.

anyone can afford it, if they truly want it.

Yep they do! Get your niche and your marketing right. Regards.

Everything above 30$ I wont buy. I use internet to earn some money not to spend on it.

Of course, high priced products/services sell if what you offer is worth it.

For example... somebody wants to buy a camera to be used professionally. Hence they won't be looking to buy anything below $500, or even $1,000... if somebody needs substantial legal advice they will accept substantial hourly rates... and so on...

I've bought a high-priced offer, coaching, and it was MORE than worth the price tag. Looking back, I'd pay 10x what I paid. You just to have to have a product that delivers something of extreme value. You can't just make a $7 product and slap a $700 price tag on it. Plus, you have to have a great sales process in place, whether that's a sales page or personal phone calls and consultations to make the sale.

It's all about the targeted market. And the product. You are selling the highly priced products to a specific group of people who need it. Give them the greatest value for their needs and solve their problems. But the question is, do you believe u are offering the best value for your product? And will they see you as an expert in the specific niche? Your question doesn't show this.

High price products sell but it must fulfill this factor.

Exclusivity

Meaning to say, you should offer exclusive access to you or exclusive access to a mastermind group.

There is no way you can sell a 4 figure course without exclusivity. So you have to work that into your offering.

Personally I haven't sold anything more than $997.

As an affiliate, I've sold products more than the $1000 price tag.

But come to think of it, all you need are two things - "Targeted market" and the "Right Offer" to that market.

It all depends on your niche. Some products may sell a lot at a low price, in a particular niche and sell x1000 with a higher price.

It is all about the niche you are planning to enter.

Darius Vaduva

the truth is people will pay $10,000 if they know like and trust you. If you have built a relationship with people they are way more inclined to spend with you. Also no one really offers a high ticket product right out of the gate. They normally go through a funnel. So at first they may opt-in for a free offer, further down the line they may be offered a low ticket product ($7-27), then a mid ticket offer ($97-500). And only after that will they be offered products valued at $1997+

If you can add value to peoples lives and have a sytem in place, anyone can do this.

So based on what you can afford you base this assumption? Yes, some people can afford $100k+ no problem. Believe it or not. You just have to poke your head out of your world.

Thank god I do not deal with people like you. The ironic thing is you'll still be there scraping away until you wake up. Unbelievable!

It's all about who you target to make your sale.
There are plenty of people willing to spend big money online, all you have to do is find them! Just.. think outside the box. And if it doesn't work, what have you got to lose?

I have sold max 3 figure product. But never 4 figure. SO I can't help you. Sorry.

There's an implication that when you are willing to spend that large amount of money, then you are a really a serious no BS serious investor. That filters out those who are fickle-minded and only after for reviews/samples.

A well-reputable IM practitioner usually equals a high-priced product. To get it from them is like a goldmine of information.

I don't know. (We don't know whether it's necessarily true, either - but it easily could be).

Helping you to understand it depends on exactly what it is that's stopping you from understanding it, and that's hard to judge without knowing you better; but my guess is that you have a slightly limited frame of reference around prices/value, and may be projecting some of your own assumptions/experiences onto others, with the result that you're surprised by what they buy, and for how much? It's important to be aware that "you are not your customer".

I'll tell you a couple of things ...

1. Not very far from where my parents live, there's a kind of "fractional ownership vacation real estate sales operation" (it's a little like timeshare, but a more upmarket and sensible form of it, which tends to work out much better for the customers, and to attract better-informed and more affluent customers in the first place). The salespeople are expected to convert over a third of potential customers who walk through the door, and I think the prices start at about $25,000. (The people "who walk through the door" are not "people off the street" as they sometimes are with timeshare sales, I hasten to mention - and indeed that's part of my point, here).

2. In my first year in affiliate marketing, I promoted - among other things - private jet hire, and very expensive vacation packages with five-figure prices. (As it happens, I don't still promote either, but that's for reasons not relevant to what we're talking about, here - and it's not because of "shortage of customers"). It never occurred to me that either was "too expensive for people to buy" - which was just as well, because people bought both and I was paid commissions from both.

What all the stuff above has in common is that there's a market for it.

There are people who can afford it, and want it, and need it, even if you can't.

There's no prima facie reason at all why a webinar for a $2,000 product shouldn't convert at 14% if the right people are watching it in the first place.

It wouldn't sell to (m)any "people off the street", obviously (and probably not to much "search-engine traffic", either) - and nobody's suggesting that it would. But if the prospects are emerging from the right kind of sales funnel, then there's no shortage of them. There are even people buying books for $2,000.

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for the same reason that first class seats sell out on a flight even though the cattle class is 10 times cheaper.

your making the assumption, that because you don't have any money then nor does anyone else

I had a little chuckle one day when one of my subscribers complained that a $2600 package was way out of the reach of 90% of people..

my reply was yes, but I will take a 10% conversion rate on a 2.6k product line every day of the week and twice on sundays.


don't assume everyone is in the same boats as you
don't assume everyone has the same likes and dislikes as you
don't assume because you don't, others wont

Yes, people spend on Gucci, Prada, Burberry etc because they know and trust it (the real ones not fakes).

I heard of an IM seminar which cost $25,000 per person. It seemed to sell well. It was teaching people a method which the sellers used to make between 4 and 6 million dollars per month. I have not personally experienced any of this, but can see that such things are happening for some people, so wouldn't be surprised if it were true.

People buy cars worth more than a million dollars each, yachts and houses worth many times that, one person checked into a hotel where a friend of mine worked and asked if he could keep 4 of his watches in their safe, when asked the total value of those 4 watches, he said 6 million dollars. So people are spending big money, why not on an IM product where they might learn something?

Chris

I remember guys like "Dave Dubbs" back in the day making a fortune, moving hi-ticket items such as EDC Gold which costs thousands to join up...

For the most part I believe most of the hi-ticket days are long gone...these days I think the real money is in low-cost start up with recurring fees.

Gee..i fell like I have stepped into the retard school of business or something here. Unbelievable posts and comments I thought I would only see on places like F.B.

Goodbye

I guess these 12 million+ people can't affrod $5,000+ according to OP. I hope for your sake you are less than 20 years old.

Yes! High priced products still sold if they fit with quality. So, quality is a concern here.

Yes, high priced products definitely sell, but to the right target market. For example my offline seo company has had clients pay as much as 20k a month in the past. We regularly have clients under contract at 3-4k a month.

It is all about marketing to the right people who can afford these type of services and giving them an amazing offer that is hard to resist.

I was an affiliate for a $999 product and sold a half dozen of them in six weeks. People loved the product, a course on how to get booked as a guest on talk radio.

If you had gone thro the War room resources you will know how its possible..chek it out asap..

Nope..seriously doubt it.

They absolutely sell! Not as much as lower priced products, but 1 high priced sale can make up for that

The price oftens stands for its quality! That crazy high priced product would be a physical stuff as not everyone is willing to pay such an amount of money online.

High priced products DO sell but only if you know how to handle the situation. Off course people are more used to buying less priced products, but if the high proved products have A LOT of value they will sell.

Also, it all depends on your sales funnel and the quality of relationships you have with your customers. If you just try to pitch your lead without building trust then you will be categorised as a typical internet marketer out there that just tries to pitch their latest others down their lead's throat.

To sell these high proved products you need to brand yourself as an authority, build trust, and then sell!

Hope It helps

If your product is worth it, then people are definitely going to buy it. One of my forex client sells forex signals for more than $400 a month for his clients. He does it so accurate and he has clients paying more than 2 years for his signals being passive.

Yes they do. Ever heard of Dan Kennedy? He has a book about selling high ticket items to the affluent.

I hope I spelled that correctly.

The real issue here is not will people buy but whether you have the skill and knowledge necessary to actually sell a high ticket item.

Yes, high products sell, but not necessarily as easily as cheaper products do. You'd better have a top-notch sales funnel in place and really be able to drive home the benefits if you want people to spend big bucks for your offers.

Hmmm well from my undergrad through grad school I spent about $100K, so what is a $997 product compared to that?

I paid around $1,000 for a product recently and I had no problem doing it for one simple reason... I would probably have spent several thousand dollars and countless hours of time running my own tests just to learn what was already nicely packaged into a ready made product.

High Ticket Items DO SELL, the bigger the price the MORE VALUE you must deliver.

The key to selling these is to have a solid relationship with your subscriber.

Send them something HIGH VALUE like a Webinar that is action PACKED.

And from there they get converted if they see the value in the purchase.

Selling a high ticket item is no different than selling a low ticket item.

You just have to attract the right audience that are looking to invest in higher priced items.

A person who buys a toyota isn't going to be the same person who buys a Ferrari.

Everything depends on the perceived value of the product.

Which means that pro sales copy is key.

I have a friend in Australia who had a forgotten sales page 'out there'.

One day he got a notification that about made him fall out of his chair.

Someone had stumbled upon his page by pure chance, and bought the course it offered for $997.00

The same course has sold on WF for $27.00

Great sales copy creates the perception of great value.

Yes, high-dollar items are sold to someone every day.