Membership Site or Newsletter or Ebook? Help please

Why don't you do a test survey in your mailing list to see what would be the preferred option?

You could do the membership site (which would allow you to add videos) and then add premium content through newsletters and ebooks to make extra $

Andre

Just curious....what specifically changed your mind from creating a membership site and doing an eBook instead?

Figure out exactly what your prospects prefer, then give them that. What's they're more likely to buy a 300 page ebook or a membership site, what's more comfortable for them? What prospects wants vary from niche to niche...so ye like Andre said you can survey your prospects if you have a list already.

Asked them hey I'm about to release a new product, your opinion matters (if you can give them a gift for taking survey it's better - or those who take it get a discount, whatever), then ask simple questions, e.g. Would you prefer a) a 300 page ebook, b) a membership site c) get the content via email bit by bit.

You have to try to know for sure what will work best. A membership site is good approach of course.

Put videos on membership site, then give them link in email to go and view the video.

Of all these I probably would choose to do a membership site, since it seems your products consists of lots of content and videos. I don't like 300 page ebooks, and providing the content within 20 weeks bit by bit sounds weirdo.

With so much content/video as long as it's high quality you can also consider a home study course.

you can use the instamember mange the member

Hi him77,

I'm doing some copy for guy that's coming out with
something in the near future that is just what you've been looking to do.

Here's what it's all about:

Resell Rights to the following membership sites:

MAIN PACK:

Article Wholesaler - monthly PLR articles

iBook Wholesaler - monthly PLR ebooks

Ezine Wholesaler - monthly PLR ezines

App Wholesaler - monthly MRR software

Graphic Wholesaler - monthly graphics for personal use

BONUS PACK:

Facebook Secrets - facebook marketing strategies

Twitter Secrets - twitter marketing strategies

Instagram Secrets - instagram marketing strategies

Pinterest Secrets - pinterest marketing strategies

YouTube Secrets - youtube marketing strategies

You can use the membership sites and then
also sell them the training on how to market them.

Just an idea. If that sound like something that might
interest you PM me with your contact info and I'll let you know when it goes live.

Regards,

Steve

Just remember that with membership sites, you're going to get churn. Depending on how much value your site is providing, your churn can be very high - something you have to consider.

Take into consideration your pricing and what would make more sense on the business end.

If you really do have some really valuable stuff worth paying monthly for, then membership idea isn't bad.

If it's something buyers will get most value from 1 month of usage and feel contempt cancelling, then maybe the single product is the better option.

If you can sell the product at $49, but opt to sell memberships at $7/month and get 1-2 month churns from your members, you're leaving a lot of money on the table.

Just things to consider. Memberships are only a great business model if people stick around.

Instant gratification is a big part of the seller-buyer relationship. There is a big rush when someone buys a product and has all of the info they want, the info that could lead to their new life, in their hands as one report/ebook.

Along with the fact that membership sites require a constant feed of new content, I'd say go with the all-in-one ebook.

I don't see why not set up all 3 on one website and let the consumer pick what they want, you can offer it as one full ebook, hopefully with links all over the ebook to keep them coming back to you.

You can offer it in a auto-responder loaded to go out every week, or combine that with the posting and have the membership post it on a blog and send it out as often as you want.

You will learn what your customer base likes and for future projects might know how to deliver what they want, how they want it.

I say let the consumer choose, these days with wordpress and a few good plugins you can do it all lol

good luck
Auggie

No matter what product you have, or even if your selling it giving it away to build a list.

Entrenching it behind a log in system, adds value, and adds a layer of protection from illegal downloads.

No matter the product or the strategy, every site or business I own is built on delivering my product or service in an exclusive members area, Not just for the ease of product delivery but because the login system itself is of huge marketing benefit for after sales follow up.

But I'm biased...