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bought 28 days ago - also bought a year ago...

by winebuddy
10 replies
this email just came in...

"I bought your 30 day guarantee product 28 days ago. I just noticed that I also bought it a year ago. Please send a refund."

Ok. I get that you may have forgotten your year ago purchase. I get that upon seeing the sales page again a year later, you may have forgotten it. But Mr. Marketer, are you now telling me that 2 days before the guarantee runs out you "just noticed" that you already bought it a year ago?

Really? You "just noticed"?

Please post YOUR point of view.
#ago #bought #days #year
  • Profile picture of the author Alexa Smith
    Banned
    Well - either he did or he didn't? If you have a record of the sale ... ?

    On the other hand, if you give an unconditional 30-day money-back guarantee, then you have to honor it even without his giving a reason?

    I'm not suggesting I believe his story any more than you do, but I'm not sure why that's relevant, really? Either you have to give him a refund, or you don't, according to the TOS when he bought 28 days ago, I think?

    .
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    • Profile picture of the author roz28
      Finally we get to see some of those shoes...
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  • Profile picture of the author Geeked Labs
    I'd return his money immediately. He's within the 30 day refund period.
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    • Profile picture of the author savidge4
      Personally... id offer the refund without a second thought and offer 50% off some other product I might be running right now for their inconvenience.

      honestly regardless of what you think, that is a person on your list that pulled the trigger and gave you money, not only once but twice. Make them happy and statistics indicate they will more than likely buy again. ( hopefully not the same thing again! ha ha )

      As to having the product 28 days and they just then figure out they bought it a year ago... well they probably forgot where they put the file and typed in to the start button search and saw they had 2 of the same files.

      <edit> thinking further about this... depending on the product of course... why not turn this person into a case study? there is more than enough here to suggest they like the ideas you are selling ( they bought it twice ) why not mentor them through the process and help them get the results you have outlined?

      Again I don't know what the product is or how that would work out, just an idea. Would be a real kick in the pants for you product!
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      Success is an ACT not an idea
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  • Profile picture of the author onSubie
    A good opportunity to engage.

    He bought it a year ago. Clearly did not go through it thoroughly or implement any of it.

    But a year later he still sees the salespage as a promising opportunity to make money with the product so he buys it again.

    If he bought it but didn't implement but has not given up on the business model he should be enouraged to join your list and follow your emails as you promote your methods and help buyers implement and succeed.

    It also occurs to me that after owning your product for a year he A) didn't know it was your product and B) made no effort to implement it then I would say you should work on your buyers list autoresponder series. You are not making any impression post purchase.
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  • Profile picture of the author cianci1129
    It really depends on your guarantee. An unconditional refund policy is pretty self explanatory.

    I have probably refunded 2 products I've bought in my lifetime, and one guy got really angry that I requested a refund even though it was his guarantee. I told him "please consider modifying your refund policy if you are going to throw a hissy fit to people who take you up on your offer."

    I told myself I would never be "that guy" to be so unprofessional that I won't honor my own policy.

    Now I use a modified refund policy and it works great. Show me you tried within 30 days and that your efforts failed and I'll refund you. It makes it so a) I have to make an actionable product that works and b) I don't have to deal with serial refunders.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by cianci1129 View Post

      Show me you tried within 30 days and that your efforts failed and I'll refund you. It makes it so a) I have to make an actionable product that works and b) I don't have to deal with serial refunders.
      It may cost you some sales, too, though. I'm no "serial refunder" at all (in fact very far from it!), but I'd be very cautious indeed about buying, with that wording in the refund-promise.

      Instinctively (albeit wrongly!), I'd think to myself "This is probably a tricky vendor who's carefully made the wording subjective and interpretative, rather than clear and simple like most people".

      That would make me suspicious that he's going to say that my proof that I tried isn't adequate to qualify for a refund, and he's already using "weasel words" in his guarantee now, in order to prepare for that.

      It would put me off buying - a lot.

      Originally Posted by cianci1129 View Post

      I told myself I would never be "that guy" to be so unprofessional that I won't honor my own policy.
      But "your own policy", if that's its wording, is a subjective and interpretative one, so your customers can't tell.

      You might know that you don't intend to wriggle out of giving me a refund, but that's exactly how your wording comes across to me as a potential customer. "Just saying".

      .
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  • Profile picture of the author Janice Sperry
    I have done things like that - except I would have "noticed" too late after 31 days.
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  • Profile picture of the author Randall Magwood
    winebuddy... I wouldn't sweat it. Your *revenge* has already happened.

    People like this are struggling right now with achieving the solution to whatever you sold them. Either they're going to "get it" and become successful with it a long 10 more years from now, or they'll never get it at all. I suggest you laugh at their eventual miserable life.

    BTW... sorry for the negative connotations here... i just feel your pain. But just move on, refund him, delete him from your customer database, and get back to making money and enjoying life -- something this idiot will never probably have.
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    ==>> Free book reveals make money with affiliate marketing
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  • Profile picture of the author Jack Sarlo
    It must be an MMO product since he didn't use it apparently - and how funny next year same webcopy made him excited again and he bought it again. lolz
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    Free Guides Reveal How To Make BIG Money In the Info & Affiliate Business!
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