Are you guilty of Dreaded Symbol Overload?
A while ago one of my friends from down under commented that the WSO Forum was beginning to look like a "dog's breakfast". I suspect this was not a complimentary remark.
The comment was made regarding the use by some to attract attention to posts by using many, many, many symbols in an attempt to stand out and draw attention to their particular offering or post.
I have no idea if this actually works. I suspect it doesn't.
This forum is about marketing. Much of marketing is about writing. Writing content to, not surprisingly, attention getting, grabbing, drawing headlines.
Post topic titles are nothing more and certainly nothing less than headlines! Their total objective is to get a prospect to read the post. Period.
Once that goal is achieved the content has to do the rest.
Some of us employ the Law of Inverse Proportion regarding symbols:
The more symbols the less clicking!
Just a little something to think about...
Elmer
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