However, the term has stuck with me and niggled at me for the last few days so I realise now that perhaps that term actually, shall we say, "irked" me more than it actually amused me.
There have been a few threads of late with those terms (or similar) in the subject title, for instance one asking for opinions only from serious marketers on a particular subject, I have also seen threads from people ONLY wanting help from serious IMers/marketers and another today asking whether serious IMers use XP or Vista (sorry "smeatz", really not meaning to single you out it is just that I made a silly comment in your thread along with my serious answer and it was your thread that really got me thinking more about this today, no other reason).
So I got to thinking, why does it irk me? I think mainly because the opposite of 'serious' would be something along the lines of 'silly', thereby implying that if you are not a serious marketer you must be a silly marketer which also implies you are doing this just as a hobby.
I think when posters have used the term "serious marketer" or the like, what they are actually implying is anyone who has "made it" and therefore, is earning lots of money at this.
Well that's not my interpretation of a serious marketer, or a serious business person, either on or offline. Mine would be that yes, of course it can include businesses who are making money at this but also someone who has determination for their business to succeed, who keeps trying new ways to get it off the ground, who never gives up when inevitable obstacles come their way, which they will, someone who strives to learn from any mistake they make whilst on their journey, someone who is so serious about their business and wanting to succeed (and success can mean many different things to many different people) that they just never give up, they just pick themselves up, dust themselves off and get back on that horse.
That is how I view myself, I am NOT earning vast amounts of money with my business YET - I earn differing amounts here and there whilst I finalise how I want to run my business and I never give up (have been working online one way or another now for around 5 years), I have a steely determination that cannot be shifted!
However, I am not a big earner, I cannot point you at a ton of successes just some minor ones but does that make me someone who is not serious about their business, am I not a "serious marketer" I think I am, no wait, I KNOW I am.. what about you?
What are your thoughts on all of this, I would be very interested to read anyone's views on this.
PS Sorry that is all a bit long winded, I am not a writer by nature more a designer and I am darn sure someone like SteveW, John Taylor, Roger (Exrat), Paul Myers and a host of others here could have said the above in a much better way..