21 {{ upvoteCount | shortNum }}
21 {{ upvoteCount | shortNum }}

Your First Product Launch

by Josip Putarek
17 replies
Hey warriors,

I just want to hear your experiences on your 1st product launch. Just to see how much did you earn and how that help you so far in your business.

Tell me about your 1st launch and how your launch went

Thanks,
Josip Putarek
#launch #product
  • Profile picture of the author markowe
    Personally, to immediately give a different view, I have avoided the "big product launches" as I just don't want to go that route - too much exposure, too much risk, too many customers to support at one time... Of course you have to "think big" if you want to make big sales in IM, I am just saying it's not for me, I prefer a quiet life, and slow steady sales of my products, even though the financial rewards are no doubt less.
    Signature

    Who says you can't earn money as an eBay affiliate any more? My stats say otherwise

    {{ DiscussionBoard.errors[9716628].message }}
  • Profile picture of the author x3xsolxdierx3x
    For me, it was ALOT of front-end work. ALOT.

    It felt almost as if I was orchestrating a massive military invasion, of sorts.

    I had to get alot of things right, and, then be flexible enough to adjust things on the fly (sales copy, etc...).

    It certainly wasn't for the faint of heart.
    Signature
    {{ DiscussionBoard.errors[9716681].message }}
    • Profile picture of the author Josip Putarek
      That's absolutely true, I' have an upcoming launch so I'm excited how it's gonna go.
      So how your launches went? Did you make mone how you expected or theres was a lot of thing you had to improve for your next launch to make it better?
      {{ DiscussionBoard.errors[9716851].message }}
  • Profile picture of the author positivegirl
    Hi, this are my advices on this since I have launched on the JVZoo some days ago:

    1. be focused on making friends/strategic alliances if you want affiliate traffic. this is the most important part of the job!
    2. don't go out there asking people:"pls, promote my stuff", Make friends before and then create your product... give people reviews to add to their sales pages.
    3. my ex $2500 coach guru told me: "traffic is the last thing".. this is not true if your traffic is affiliate traffic. if they don't know you, don't trust you won't promote for you, so be social, start small, start making connections within your niche, go personal, make friends, then create your product.
    this is my most important advice!
    Good Luck!
    {{ DiscussionBoard.errors[9716872].message }}
    • Profile picture of the author x3xsolxdierx3x
      Originally Posted by positivegirl View Post

      Hi, this are my advices on this since I have launched on the JVZoo some days ago:

      1. be focused on making friends/strategic alliances if you want affiliate traffic. this is the most important part of the job!
      2. don't go out there asking people:"pls, promote my stuff", Make friends before and then create your product... give people reviews to add to their sales pages.
      3. my ex $2500 coach guru told me: "traffic is the last thing".. this is not true if your traffic is affiliate traffic. if they don't know you, don't trust you won't promote for you, so be social, start small, start making connections within your niche, go personal, make friends, then create your product.
      this is my most important advice!
      Good Luck!
      Great points!

      To expand on point #1, this is really at the heart of a successful product launch.

      Learn how you can give value to others.

      For bloggers, make a list of bloggers/URLs....check their blog daily for new posts...and contribute very high quality comments to them, consistently, over time.

      That is the key: consistency.

      This is all the law of reciprocity at work here.

      I'm not saying that you do these things JUST to get what you want, but genuine, authentic provision of value to other people makes them more inclined to help/work with you--and, even if they don't, it does make gaining their audience and attention, at least, much easier.

      IM'ers/Bloggers are busy people. They get bombarded with tons of daily requests from people, who go about things completely the wrong way--who want them to do something for them, before they give anything themselves.

      You really have to stand out, and the comments section, of every blog post, is a surefire way to do that--assuming you are contributing top-notch, high quality, insights and information.

      It takes work. Alot of work. But, having influential people, with established brands, stand behind your product can pay dividends for a very long time.

      P.s. I do think the key here is to not come off like you expect or require them to do something. Over a few weeks time, I would say to contribute a consistent onslaught of at least 10-15 high quality comments. Can you imagine the attention you will receive when you finally do decide to email them directly, and introduce yourself? All you have to say is..."My name is _____ . I've loved your posts, and I've contributed ____ comments over the last _____ or so..."...
      Signature
      {{ DiscussionBoard.errors[9717008].message }}
  • Profile picture of the author JakeStatler
    Without getting into detail about everything I did for my first launch.. which did really well for never launching my own product before, I will say that there is one thing every serious marketer should be building (and I'm currently in the process of building one for my new launch right now)..

    Build an Early Birds List!

    This list will guarantee a pool of hungry customers waiting to buy the week you launch, and without this list, you may not see sales your first few days, unless you're running paid ads (which you should be doing).

    Definitely work on a capture page for early lead generation before launching.. you'll be glad you did
    {{ DiscussionBoard.errors[9717529].message }}
    • Profile picture of the author benjamenjuan
      my first product launch was with a partner. she had great networking marketing skills, i produced the system and some great content and she provided great content and the network. we used a traffic exchange and her super high quality following, mostly on fb and both of our small lists [less than 1k each]

      we sold over 2300 dollars in 30 days and i still get sales, a few per week for a 37 dollar product. and added about 600 plus subscribers in that same time frame.

      we hyped up the product and offered incentives and bonuses to prospects over time to increase conversions.

      we recruited affiliates and provided affiliate training for people who purchased the product or just wanted to promote it.

      once again, new product created for a highly targeted group of known buyers at a traffic exchange and leveraged facebook and network marketing and list building for sales and affiliates
      Signature
      {{ DiscussionBoard.errors[9717827].message }}
  • Profile picture of the author Josip Putarek
    Thanks for the nice answers, it helps me a lot. Cheers!
    {{ DiscussionBoard.errors[9717916].message }}
  • Profile picture of the author Trey Morgan
    Launching your first product is kind of like riding a rollercoaster for the first time. It can be intimidating and it requires you to step out of your comfort zone, but once you do it, you realize it wasn't as bad as you thought it would be and depending on how well it goes, you'll probably want to do it again.
    Signature
    [Affordable Coaching] How To Make Money Online Doing What You Love
    {{ DiscussionBoard.errors[9721890].message }}
    • Profile picture of the author eric w
      Originally Posted by tvon View Post

      Launching your first product is kind of like riding a rollercoaster for the first time. It can be intimidating and it requires you to step out of your comfort zone, but once you do it, you realize it wasn't as bad as you thought it would be and depending on how well it goes, you'll probably want to do it again.
      Man, you hit the nail on the head!

      My 1st wso launch in the forum was quick and profitable. I got tired on watching from the sidelines and I jumped into the game.

      That wso is based on articles and highly searched keywords. I did my research, put it together, launched and made about $250 in the first few days.

      I didn't spend alot of time on it. I did everything...research...the writing...editing...sales letter...packaging...uploading.

      Later on, a 6-figure copywriter changed my sales letter and his copy produced the same sales numbers as my initial one.

      Writing copy is easier than many people think. You just have to speak the truth and be sincere. It's easier to tell the truth than to lie.

      I learned alot from that 1st launch.

      Every wso I've done, did better numbers than the previous one.

      You just have to get something out there. Don't worry about being perfect. Many will like it and you'll always have some who don't.

      ...just keep it movin'....

      As long as you're providing quality, you'll have buyers.

      Of course...quality meaning: what your wso is claiming it will do for someone...it actually does.
      Signature
      Click Here to Start Your Info Business in 30 min with FREE Tools
      Click Here for Bay Strategies that netted me 4 Figures within 24 Hours!
      {{ DiscussionBoard.errors[9723016].message }}
  • Profile picture of the author rawalbaig
    Banned
    3. my ex $2500 coach guru told me: "traffic is the last thing".. this is not true if your traffic is affiliate traffic. if they don't know you, don't trust you won't promote for you, so be social, start small, start making connections within your niche, go personal, make friends, then create your product.
    this is my most important advice!
    Relationship makes you trusted person and it is what helps you a lot.
    thanks for this good advice
    {{ DiscussionBoard.errors[9722390].message }}
  • Profile picture of the author Dec Mc
    The bottom line Josip is that it is all about the affiliate promoting for you and having a good product to back it up my friend . So go make as many friends and contacts that you can before you launch thats my advice to you ..
    {{ DiscussionBoard.errors[9722436].message }}
    • Profile picture of the author Josip Putarek
      Originally Posted by Dec Mc View Post

      The bottom line Josip is that it is all about the affiliate promoting for you and having a good product to back it up my friend . So go make as many friends and contacts that you can before you launch thats my advice to you ..
      Thanks for the advice, you're awesome
      {{ DiscussionBoard.errors[9722761].message }}
  • Profile picture of the author tobiascharles
    My first launch sold really well but it depends on your offer and OTO
    {{ DiscussionBoard.errors[9722783].message }}
  • Profile picture of the author CreativeDesign4
    I am also working on my first product. It will be launched soon.
    {{ DiscussionBoard.errors[9724283].message }}
  • Profile picture of the author Edwin Torres
    I honestly didn't know what I was doing and made my sales copy by using a sales page generator (which in retrospect was a bad idea lol). Luckily I managed to squeeze 10ish sales out of it because the offer was good (a piece of software).

    Learned a LOT of valuable lessons just going through the process.
    Signature
    {{ DiscussionBoard.errors[9725087].message }}
  • Profile picture of the author NickNimmin
    1. Listen to Positivegirl...best advice you'll get.

    My first product launch experience:

    I recently launched a product with Bertram Heath Sr. that got into the #5 top seller spot for a few days on JVZoo.

    Since a lot of people don't know me in this particular market, I'm 100% sure the launch would not have went as well as it did without him out there talking to everyone he knows getting them to promote the product.

    To be honest, on launch day I didn't know what to expect but when you see wall of paypal approvals every time you open your email box it can be pretty exciting...and addicting to say the least...especially when it keeps going for a few days.

    Also, once your launch is over, there isn't any reason you can't build a new site and focus on getting your own traffic to it the "slow" way. You have a product, the whole idea is to sell it as much as possible until it's not useful anymore. Apple doesn't stop selling the iPhone because everybody has one already...they improve it, make it faster, make it look better and keep on selling it.

    A few things I learned in the process...

    1. A few large lists can really make things start moving

    2. Who you know is VERY important

    3. If you make a good product, people will get behind it

    4. Making sure everything works seamlessly is extremely important for the sake of customer experience

    5. Get evrything related to the product (product, jv page, sales page, funnel items, videos, etc.) finished BEFORE you start talking about it. This one isn't required of course but I recommended it just to ease some pre-launch anxiety trying to make sure everything is as it should be.

    I hope that helps and I wish you the best of luck on your upcoming launch!
    Signature
    My YouTube Channels: Free video training :: or :: Learn something new
    {{ DiscussionBoard.errors[9725669].message }}

Trending Topics