If You Had $600 To Reinvest In Your Site

Thanks for the great article "How To Write An Article." I've written four books and over a hundred articles, but I've gotten away from longer 1000 words articles, thinking the Internet rewards lots of short articles. But I think you're right.

Hal
VideoUniversity.com

Ding! Ding! Ding! This is the correct answer in my opinion (based on experience) too. Build a list (your most valuable asset). This is something you can control. You pretty much have zero control over anything else you do online whether it be paid traffic or SEO. Sure it's nice to rank #1, but does that mean that everyone buys from you or you make lots of money? Nope. Build a list. And build a relationship with that list. Send them quality offers and value. This is the ONLY sustainable push button solution I have found online that pretty much anyone can duplicate.

Use a portion of your profits to invest in stable, long-term investments. In my opinion, it's a good idea, once you begin making stable consistent money to diversify a little, just to protect yourself, in case all your money was to be turned of all of a sudden from your main income source. It's always good to have a backup plan, so you don't have to work so hard to recreate things once they're lost.

Going back to the list though, that's why you see these big network marketing leaders always at the top of their company. The backbone of their business is their list. Whether or not that company explodes or bombs, they'll always have a few thousand people to follow them into whatever biz opp, and that person at the top will always make money...

So be that person at the top. Build a list. A list gives you leverage and time/freedom.

If you don't have a compelling reason to spend your money the best thing to do is to hold on to it until you do.

My advice is not to think about that $600 as an investment, but as a pot of money from which you can pay for business expenses. What sort of expenses? Well, anything from PPC ads to hiring someone to do a small web development project to buying staples and paper clips for your office. What makes sense for you to buy depends on you and your business. Maybe you don't really need anything at all right now.

The point is to think about your business needs and your business strategy first then create a budget and a plan around those needs and that strategy. Creating a budget before you have a plan seems like a sure way to waste money.

I couldn't agree more. If traffic's an issue, ppc or investment in SEO skills should be something I'd like to try.

Well thanks, I think i'll go with a large guest posting package, then if it doesn't do anything, then I will at least know what doesn't work.

There is no need spend $600 if there is no plan to get return,

I just made it responsive with a free jetpack plugin. Nice idea. Thanks!

Well said I would send that $600 towards building a list

Thanks, I'm checking that out now.

Do you have any kind of instruction manual telling you how to put those all together?

The thing it sent me is just some traffic sources.

This is great advice, though I'd add that I'd also look at sites with similar business models to yours that are not competing. For instance, if you were running an e-commerce site selling kitchen appliances, you'd probably also learn a lot from e-commerce sites selling computers, pet supplies or women's underwear.

And I wouldn't limit it to looking at their websites: sign up for their newsletters, monitor their social media pages and in short see how they target, engage and monetize their customers. Almost all of their secrets are out there for you to see if you just look for them.

I've never bought a tool that's paid for itself yet. Scrapebox was all the rage but now I never use it.

It's very easy to find a techie person here to set up an opt-in page for you (look in Warriors For Hire?). Even many techie people not directly advertising that service will do it for you, on request. It's not expensive at all to outsource.

You probably need to produce the freebie yourself, because it needs to serve as a continuity-link to your email series. You need it to serve all these purposes, otherwise your open-rate may be very poor and it won't work for you. Again.


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Use that SumoMe plugin on your website and integrate it with your autoresponder if you want to build email list. You already have a website, another opt-in page isn't necessary at all with SumoMe.

I would buy coffee.

I would drive to Starbucks every day, spend $5 on a cup of coffee, and commit to working at least 4 hours straight. Working, not looking up ideas, pontificating, etc. Working on a site or product or service (or all three). I'd spend money from that pile as I need it ($5 to create a graphic on Fiverr, etc), and keeping showing up to Starbucks to work on my laptop every day until the money is gone (and replaced by a lot more new money, hopefully).

All the solo ads sellers seem to be in the stupid MMO/IM niche though.