How to get a consistent OK QS for your Adwords campaigns

by Bakai
0 replies
I recently found a way to get a average 7/10 QS (adwords quality score) for a simple landing page: start a forum.

Download the free forum software at http://www.phpbb.com/ and install it on the domain/site you plan on advertising. Just have it on your sitemap, but promote your favorite landing page. You don't really want people to see the forum in most cases.

Get a few friends to post some relevant comments, doesn't take a whole lot. Or just post some relevant ezine articles in your niche to various categories in your "forum". Don't worry about unique content if you are just advertising on adwords. The forum itself it not your primary concern (unless it is)

Submit it to AdWords for a whole bunch of keywords, as opposed to tight adgroups. You will be amazed at how many you get a good QS for. Normally, for example, if you wanted to advertise a site in the oversaturated "make money" group of keywords and choose them ALL, you would get a bunch of POOR QS scores, and only a handful of average ones. With the forum on your sitemap, you get an OK one almost all the time, with a few exceptions, mostly for obscure keywords you don't need anyway.

Getting average QS scores for a BUNCH of keywords will get you a whole lot more of traffic. Seems adwords likes a forum...
#adwords #campaigns #consistent

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