any good courses on developing Entertainment Sites? (like 9gag)

10 replies
Does anyone know of anywhere; where I can learn more about developing sites like 9gag etc...and possibly the profit potential.

I am even willing to pay for private coaching.
#9gag #courses #developing #entertainment #good #sites
  • Profile picture of the author Chris Lee
    I'm currently experimenting with a few viral humour sites myself.

    There are no "guides" out there. The way I did it: I googled the founders of viral blogs like Viral Nova, Cheezburger, BuzzFeed, Play Buzz, etc. Read their interviews, read articles about them (there are a lot of them), and search them on YouTube (they give talks and presentations).

    You'll learn so much Googling them. They talk about how they grew their businesses. The biggest ones like BuzzFeed and Cheezburger are funded startups and therefore, the people who run them get a lot of attention.

    Hopefully by now you know that the only traffic source you should be focusing on is Facebook, and you're going to have to pay for it.
    {{ DiscussionBoard.errors[9788491].message }}
    • Originally Posted by Chris Lee View Post

      I'm currently experimenting with a few viral humour sites myself.

      There are no "guides" out there. The way I did it: I googled the founders of viral blogs like Viral Nova, Cheezburger, BuzzFeed, Play Buzz, etc. Read their interviews, read articles about them (there are a lot of them), and search them on YouTube (they give talks and presentations).

      You'll learn so much Googling them. They talk about how they grew their businesses. The biggest ones like BuzzFeed and Cheezburger are funded startups and therefore, the people who run them get a lot of attention.

      Hopefully by now you know that the only traffic source you should be focusing on is Facebook, and you're going to have to pay for it.
      Yeah I've done some research myself. It all has to be based on paid marketing and social media. I've read allot of stuff saying the ROI isn't worth it and others saying they are doing 'okay'. I have pretty clear idea on how to get it done. I'm can conclude why people haven't made any courses, probably to avoid over saturation?

      It makes sense for a humor site.

      Fuuny or die was created by Will Ferrell and his colleagues and I think College humor might be private;y funded as well.
      Signature

      I would have invented Google and Microsoft if I was born earlier.

      {{ DiscussionBoard.errors[9790312].message }}
      • Profile picture of the author Chris Lee
        Cool. Looks like you know what you need to do.

        Unfortunately, the only thing you can do is test it on your own, and it's more cost effective for you to spend money testing ads and headlines rather than pay for a coach, who will tell you to do exactly that. Push posts that are getting a good response (organic shares), and drop the ones that aren't.

        Check out this tool if you haven't before too, it's been really helpful for me for finding new content: buzzsumo.com
        {{ DiscussionBoard.errors[9790462].message }}
        • Originally Posted by Chris Lee View Post

          Cool. Looks like you know what you need to do.

          Unfortunately, the only thing you can do is test it on your own, and it's more cost effective for you to spend money testing ads and headlines rather than pay for a coach, who will tell you to do exactly that. Push posts that are getting a good response (organic shares), and drop the ones that aren't.

          Check out this tool if you haven't before too, it's been really helpful for me for finding new content: buzzsumo.com
          Do you mind PMing what you've experienced so far?
          Signature

          I would have invented Google and Microsoft if I was born earlier.

          {{ DiscussionBoard.errors[9790635].message }}
  • Profile picture of the author NoNeed
    Be creative, funny and promote.
    Don't neglet stumbleupon.
    {{ DiscussionBoard.errors[9879669].message }}
  • Profile picture of the author TheWriteOne
    You can't do anything about this except for experimentation. There isn't something a coach could tell you that would really work for you, it is always a case to case basis with only minor differences. Do changes every now and then to see responses from your traffic.
    {{ DiscussionBoard.errors[9879681].message }}
    • Profile picture of the author seawarr
      I am a developer who has been developing web platform for clients and now actually researching to see if it worth it build a humor site for myself. Let me share few things:

      1) Platform is important, don't just get a wordpress and call it a site!
      2) Successful websites had constant update
      3) I have analyzed many sites (I like to create a spreed-sheet of data to help me understand the market) and found out you need to use mix of varies channels:

      "You may like this" kind of ads (taboola) this was used by many
      SEM (Paid ads)
      Referral
      Social Media

      I noticed some sites had buck of their visitors in one method (ie via taboola) which IMO is not a healthy strategy. Although these native advertisement could draw huge amount of traffic in short term, I observed sites reach huge traffic in two months. Again, I do not agree with this strategy of heavily rely on one method.


      Think long-term, if you want to become the kind of site to be able to make reasonable money you need to have your own server (or at least VPS). Consider cost of that. Do you have the skills to run that? meme/humor site could run on huge bandwidth too, then there is issue of having CDN and firewalls to prevent DDOS (a layer 7 DDOS can easily hug your whole month allowance in short time).

      So a lot of technical issue as well.
      {{ DiscussionBoard.errors[9892759].message }}
  • Profile picture of the author QueenMelanie
    I am pretty sure that 90% of the traffic those sites are get are from social media! you'd better have a good social media strategy for launching a site likes that
    {{ DiscussionBoard.errors[9892796].message }}
    • Profile picture of the author seawarr
      Since I see people are saying social media is they key I am going to share part of my data collected as result of analysis of humor/meme/fun photo sharing sites:


      Here is % of social media referral to some of the sites I have analyzed:

      Group of establish sites, hight traffic:
      35
      11
      10
      5
      42
      78

      33
      54
      29

      Group of sites with referral shops:
      40
      18

      Group of recent sites, low traffic:
      28
      1.7
      23
      22
      11

      All in %, break is because they are from different category of sites I made for purpose analysis, the percentages counts referral from: FB,Twitter,Youtube,Reedit,VK, etc.

      The highest-one was diply with %78
      I discarded sites with very low traffic (ie if alexa rank was higher than 1 millionth sites since these have almost no traffic)

      Conclusion: My data shows one should not simply relies on social media, thinking it is the primary driver. The sites I have analyzed had bigger chunk of their traffic from Search and Referral. Not to disagree with others respected opinion, just my actual research in the field of humor.

      p.s I have seen 2 month old sites jump on alexa rank and when I investigated noticed 2/3 of their traffic came from likes of taboola/outbrain/similar sites. But as I am sure experts here could comment on that better, but IMO not a healthy strategy to only rely on.

      Note: one could argue, my data depends on my sample size.
      {{ DiscussionBoard.errors[9893753].message }}
  • I've noticed allot of gag sites use viral ad platforms like taboola....
    Signature

    I would have invented Google and Microsoft if I was born earlier.

    {{ DiscussionBoard.errors[9893757].message }}

Trending Topics