Which Is The Better Niche

by Shevd 13 replies
Hi Guys and Girls

Which do you think is a better niche to to target

1) Helping men attract women

or

2) Helping Women attract men


Thanks
#main internet marketing discussion forum #niche
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  • Profile picture of the author pmore
    It seems like there's less competition in the "helping women attract men" niche. Even though there's less competition, I'd be more inclined to choose that niche since I pay for most of my traffic.
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  • Profile picture of the author Ken Preuss
    In direct marketing circles it is widely known that men make far more purchases than women do when it comes to information products. However, I'd be curious to know the stats on this related to dating sites like match.com.

    One way to check this is to see which products are more prevalent out there - helping men attract women or vice versa. Whichever is more prevalent, go for that one. Those products wouldn't exist if there wasn't plenty of fruit.

    Ken
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  • Profile picture of the author Michael Oksa
    Originally Posted by Shevd View Post

    Hi Guys and Girls

    Which do you think is a better niche to to target

    1) Helping men attract women

    or

    2) Helping Women attract men


    Thanks
    I hope this does not sound sexist, but in my experience when men are desperate all a woman has to do is look their way to get them attracted. Heck, most men don't even need to be that desperate.

    Luckily, I've been with my wife for over 18 years, so it doesn't really apply to me, but I definitely remember what it was like.

    On the other hand, we are talking about niches here. So, my guess is that #2 has less competition, but there may be a reason for it. As mentioned before, I really think it is easy for women to attract men, BUT maybe the real niche for #2 is "How to Attract the RIGHT Man".

    Just a thought,
    Michael
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    • Profile picture of the author Ricter
      Explore the possibility of a third niche: those trying to dump someone. I think it's a tougher problem. Just an idea...
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    • Profile picture of the author JonnyAndrews
      I'd ad a little twist to both and you may just clean up: Helping women attract men ONLINE.

      This is a big, big concern for a lot of my friends.

      Yes, what I'm about to say will peg me as a bit "weird" but it's how I roll...

      A few months ago I helped my ex girlfriend write her online profile. She had been getting tons of total a-holes hitting her up and was just sick of attracting the wrong guys.

      So she asked me to help he out with a little "marketing spin" on the situation.

      We redid the photo, redid the heading, the intro... the entire thing to focus on attracting the type of guy she was into.

      End of story: Her overall total # of emails dropped in a big way, but the ones she started getting were from guys more closely related to who she'd want to be with.

      I think that would be a massive market based on what I've seen just in my own little circle of influence.

      You could do this for both men as well as women. I know there are a few spots out there providing a service like this so the market does exist.

      Just think of the potential JV partners... Friend Finder, eHarmony, GetYourGrooveOn.org... (I *think I made that last one up...)
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  • Profile picture of the author TimG
    Originally Posted by Shevd View Post

    Hi Guys and Girls

    Which do you think is a better niche to to target

    1) Helping men attract women

    or

    2) Helping Women attract men


    Thanks
    Why not target both niches at the same time or even multiple niches? You could have an ebook that focuses on "How To Attract" and then devote chapters (sprinkled with affiliate links to products) that cover specific niches:

    Helping women attract the right man
    Helping men attract the right women
    Helping men attract the right man
    Helping women attract the rigth women
    Helping divorced women/men attract the right man/women
    Helping senior men attract senior women...etc

    Perhaps you use each chapter as a presell to another seperate product that provides more indepth information for each seperate niche. This could be your backsell...etc

    Tim
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    • Profile picture of the author Terry Hatfield
      Helping men attract women. 100% no doubt is the better niche.

      If you want to target women focus on improving current relationship that they are in.

      Terry
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      • Profile picture of the author hibernate
        It's really quite simple. Madame de Stael (1766-1817) figured it out long ago:
        "The desire of the man is for the woman, but the desire of the woman is for the desire of the man.”
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  • Profile picture of the author Rod Cortez
    Originally Posted by Shevd View Post

    Hi Guys and Girls

    Which do you think is a better niche to to target

    1) Helping men attract women

    or

    2) Helping Women attract men


    Thanks
    I'm not telling.

    RoD

    p.s. Hint: Ask yourself, who pursues who.........?
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    • Profile picture of the author Daniel Molano
      Any niche that has high demand and high competition is great, just like the IM niche, the helping men attract women niche is living proof that the only thing high competition means is that it sells like crazy.

      So, I'd go for the men attract women niche, even though the other one could be quite profitable as well.

      High competition means money and only those who fall for the "scare tactics" would think otherwise.

      Hint: Use high competition to your advantage.
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