Sales Funnels Starting With A Squeeze Page

I read a lot of content and work for clients and my biggest tip - well it is an obvious one. Be honest and offer something of a value. Even if you made an ebook on "how to install wordpress at your hosting" it will attract people because they can learn something. Bottom line - KEEP IT SIMPLE

That is enough. The key is to find all the ways and means to grow your list exponentially and fast. So use paid traffic like solo ads, funnel clicks, clickbanking, adswaps.

Paying for clicks are always going to be a risk. Why don't you start promoting your offer via twitter, facebook, forums etc until you get a good number.

Yes, I think so, Tom.

1. You need to work out the long-term value of a subscriber, to decide whether or not it's profitable, not try to assess that from a one-off promotion of something. Taking your theoretical figures above, many affiliate marketers would be very happy indeed with spending $1,500 for 1,000 subscribers, on the basis of their list being "worth about $1 per month per subscriber". This figure's the one traditionally quoted, in such contexts: I think it's fictional, myself, but it will do as a "silly example", just for the purposes of this conversation, because it illustrates the underlying point. If you look just at "immediate returns", it's very unlikely indeed that you'll find anything profitable, by using PPC. This just isn't how it works. (If it were, the vendor of whatever you're promoting would probably just be doing that himself, wouldn't he, rather than paying you an up-to-75% commission just for providing the targeted traffic? ). Be aware that in successful affiliate marketing, most of the long-term income comes from making repeated sales of different items to subscribers who increasingly trust you as they buy more, because your recommendations never let them down.

2. PPC is typically a huge learning-curve, in and of itself, and starting off in affiliate marketing by using that as your primary traffic-generation method may be something of a tall order. Speaking for myself, though I've used PPC successfully at times, I'd know I'd never have been able to master that skill-set and email marketing at the same time.

3. You should be aiming for a much higher subscriber-to-customer conversion-rate than 5%. What matters is increasing that figure, not the number of subscribers (which is scalable, anyway). For me, it might not even be worth doing the list-building and email marketing as I do it if I could sell to only 5% of the subscribers.

4. One of the factors (there are many!) which - in reality - determines what proportion of the subscribers buy anything is "the type of page through which you opt them in" (not because that process itself "changes them", of course, but because different people opt in to different types of opt-in pages!), and it's likely that a squeeze page will opt in a higher proportion of the visitors but that the list built that way may be less profitable than a different, smaller list built from the same traffic opted in by a different method: http://www.warriorforum.com/main-int...ml#post7939758

5. I hear you about wanting the confidence-booster of seeing some money coming in relatively quickly, even if it's smallish amounts. My potential concern is that the type of affiliate marketing method we're discussing here, brilliant though it may be in the long run for building a genuine, asset-based, secure, growing income, may be less than ideal, when judged from that perspective: when I started doing something very similar to what you describe above, it was nearly 4 months before I earned anything from it (and I wasn't even paying for traffic).


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This assumption is that 30% of your traffic will convert into leads. An average half decent lead capture page usually converts at 10% to 15%.

Yes you will be in the hole (and most likely have less leads than you wanted) so what you need is a couple of 'back end' products to sell.

These extra sales will allow you to make more profit and actually put money not only in your hands but back into another marketing budget (to reinvest).

If you sold something that had 'reoccurring' commissions, that would definitely help your situation a lot too!

Hey Tommy,

It's easier to plan if you get the math right in the process...

Your spend for the 1000 opt ins would be $150 NOT $1500 (3000 x $.05 = $150).

Exactly PPC is a numbers game, which when you know what you are doing can be very rewarding but again you need to learn it first.

I don't think now a days you would be able to rank a one-page (referring to the squeeze page) website, it would have to be an authority blog which could take agesss to rank, again i can't speak as i have never ranked a website before.

I once again tend to go with the video option as one: its easier to rank in my opinion and two: i think video converts better.

But again non of the above are proven facts, they just seem to work for me.

Yes, it's one of the things that springs to mind as offering potential for faster, perhaps lower levels of income. But I know almost nothing about it, and wouldn't dream of advising anyone about it, other than by saying "look here".

Providing a service, if you have (or can quickly develop) a marketable skill also comes into that category of income?


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Certainly yes. If it were me I'd subtly promote EVERY time in my emails! That's how I do it - after all you're a seller. And a seller sells - it's simple. I always provide value to my list but I never miss an opportunity to promote to them... In my opinion you can promote up to 3 products with that 7 day schedule for each, but after that if they didn't buy anything then.... do ad-swap and get some fresh leads!

Not a problem man.

Usually my first email is the thank you page
My second email is a 'hello' with a reminder to download my free report
My THIRD email will usually be a relevant or motivional video I found on youtube. This works in any niche.
My FOURTH email will usually be my first promotion

After that, I email daily a mix of promotions, good content emails, relevant videos etc

The trick is to NOT make every email you're sending out a promotion, but offer good content and value to your list.

Hope this answers your question!

Jeff

Eh, not really. Just set up an AR series of about 2 weeks total

Your open rate will naturally go DOWN as people progress through your AR (auto responder) series.

Just keep adding NEW leads to your list as well, and you'll be fine

There's no objective "right answer" to this question.

It's discussed at some length here: http://www.warriorforum.com/main-int...ml#post5300985

No, absolutely not, IMO.

For myself, I send email on days 1, 3, 6, 10 and 15 and thereafter at 5 day intervals, with a product recommendation occupying the last third/half of about one email in three.

I make less money, if I try to do it more than that.

It depends on your subscribers' demographics and expectations.

You need to set your subscriber expectations appropriately. You should use the "free report" (but not only that!) to do so.

Not to a sales page, in my opinion - definitely not.

I used to do that, and it cost me a lot of money.

I suspect there's quite a bit of misguided thinking about, on this subject.

It's worth bearing in mind that it's possible to make the occasional quick sale that way and still lose a lot of money overall.

Here's the key concept: the few people who will buy anything, that way, are all people who would have bought it in a week's time anyway, after receiving some email from you, so there's no real gain. But many other people, who would otherwise have bought it a week or two later, will be alienated by it, because of course it makes you look like "just another marketer", so if I did that, I'd expect a much lower open-rate for my emails than I actually get.

Right after the opt-in, I promote nothing. For me, it would be a big mistake to do that.

As people who have split-tested it themselves tend to have discovered (and we tend to be the ones who quickly abandon the idea, once we've thoroughly tested it for ourselves. )

It depends on many factors, Marco. There's no simple answer.

I think 3 months is too long, for one product, when you have others to offer.

Many of your questions, and closely related questions, are considered in this thread, which will probably help you: http://www.warriorforum.com/main-int...ml#post6123982

Email marketing is rather a big learning-curve. Don't expect it just to be "some quick questions with objective, right answers" and then taking action. There's very much more to it than that. Just trying to sound a cautionary note, for you, because people who "jump in quickly" tend to be the ones who end up trying to convince themselves that "an open-rate of 20% is acceptable". Don't become one of those people!

http://www.warriorforum.com/email-ma...ml#post8661178


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