Recruiting affiliate marketers

Damn - there's always a catch.

Welcome to the Warrior Forum.

Correct in principle, if you have good evidence that there really are recurring payments (i.e. that most customers remain subscribed for at least several months). Nobody wants to promote to their subscribers something with potential recurring income but which most people don't "renew"/"remain subscribed", because that suggests that subscribers aren't seeing value there, and serious pro-affiliates can't afford to recommend such products/services to our subscribers. So, yes, your idea is quite right in principle, but there's a bit more to it than that, too.

All these things depend on a few variables ...

1. What it's likely to be a percentage of is more important than the pure percentage - the affiliates you most want and need are the ones who don't assess affiliate opportunities according to the pure percentage figures without taking the other, more important, factors into account first;

2. For the serious, pro-affiliates, payment reliability is going to be a huge issue: many will be willing to look only if it's through some network like ClickBank where our commission payments are guaranteed: the most serious affiliates are the ones unwilling to be dependent on a vendor they don't know, for their payment (nothing personal at all, needless to say: it's just a problem we "just don't need" and can so easily avoid);

3. What matters is having everything tweaked, tested and proven to convert before looking for affiliates. Explained in more detail here (and these links may help you, also): http://www.warriorforum.com/main-int...ml#post9795473

Good luck!

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The best

50% on the initial sign-up.

Then, (10% - 20%) of all recurring payments.

The commission style is less important than the EPC (Earnings Per Click), I'll test anything if it has a good EPC and I don't care how it's done.

If you're looking to recruit publishers you really can't do better than trade shows and conferences. Affiliate Summit West is coming up and it's typically where I meet the biggest publishers and just get to interact on a personal level.

The chatter alone is worth the trip.

50% always seems "fair". 50/50 split

The recurring monthly is ALWAYS appealing.

Thanks to all for the replies - certainly some food for thought there.

Over the past 2 years it has made roughly GBP 36,500 in sales, so around USD 55,000. This is from approx 100 users.

50% for initial sign up and 10% of recurring would be doable. 50% of everything is too much - the product connects to an on-line service which incurs substantial cost each month to keep running and so to give 50% away would leave me with too little.

I already allow users to recommend their friends. They get 10% of their 1st level (immediate referrals) purchases and 5% of their 2nd level (friends referrals) purchases. I was thinking of using this same model for affiliates so overall it would be more than 10% of the recurring purchases.

Based on those figures, would that be appealing or is it too 'small-fry'?