Audience: Business owners. What kind of content to create?
I have a automatic website building company and i want to make sales over the internet. I created a blog but i am not sure what to write about.
It's not about creating content, but about WHAT content to create.
I have two options:
1. Create content about sales, management amd entrepreneurship. That is something every business owner has interest.
2. Create content about website building, for example, the importance of the "about" page.
That's my question. What to write about? Things they want (and have nothing to do with my service) or things about my service (that may not be so interesting for them)?
I have an idea but i need your answer first. My idea is to write about, for example, how to use a website to increase sales. Or ways to promote your company through a website. But i don't know if that is going to be as interesting for them as i think. What's your opinion on that too? Please answer the first one too.
Thank you.
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