You see folks, when I first started the path to financial freedom, I did so promoting Mona Vie, some juice type shit for the **** Berry that was somehow a major competitor to another MLM company, Amway.
Eventually, I got tired of promoting the shit (mainly because I was 18 and felt like I was scamming people) so decided to jump on the online (MLM) bandwagon. This is when I signed up for some company called Academy Team Solutions.
They actually had something a bit more "promotable" than the previous ones. Hosting, Autoresponder, and webinar rooms.
Between both of these companies, one of the underlying concepts for your marketing strategy was the ol' saying - "Get Three and it's free".
For those who might not know already - what we basically meant by this was to pull in three suckers, sorry - customers, and keep them on each and every month and then you would have your service for free - so you wasn't out any money.
What can I say, we were cheap?
But, then - we would have to go through, and teach those three the same concept, so they would then go forth and get free services (Yay?).
Well, eventually I got tired of playing this game because of just how damn hard it was to keep people signed up.
So I started looking outside of MLM and what other kind's of opportunity's were available online. (Which is how I found IM).
It's been a few year's since I gave that up, but that concept still stuck with me throughout my business.
Every day I would catch myself focusing on get three, and eventually I became a little OCD about it (surprise?) .
Everything in my business tended to revolve around the concept, so rather than fight it - I gave in and started to look at how I could embrace it.
That's when I discovered the concept called "The Law Of 1,000". Seth Godin actually discussed in after the release of "Purple Cow".
Of course, he's not the only one to utilize (or talk about) it. Author's, models, bands, and more.
The Law Of 1,000 states: For anyone to make enough money to live on, they only need 1,000 true fans.
These fan's are the ones who purchase every single thing you put out.
The one's who like, comment, share, and promote YOU willingly.
The one's who would pay $10,000 and fly 4,000 mile's across the country to meet you in person.
Get the gist? I'm going to assume so, I'm kind of running out of examples for it.
The actual rule was developed as a way to measure the building of a tribe though. When I discovered this law, I immediately made a connection between "Get Three" and it.
What happens, is when you commit every single day, to just get three new prospects into your funnel, then within a year, you should have reached your number for the Law Of 1,000 - or the very least gotten halfway to it.