Recommendation For SEO Training Course

9 replies
Hey guys,

My wife wants to crack into the SEO game to help me out with a few projects. I will help her when she needs it but what she really needs is a decent, up to date (in terms of best practices, etc.) SEO course from a trusted expert so that I don't have to train her up from scratch (don't have the time unfortunately).

I was thinking something from backlinko? Please can you give me a few suggestions. It needs to be clear and informative. The goal here is not to necessarily to finish the course and know how to make an authoritative blog but rather to simply help her understand how SEO works and how to implement it safely and effectively.

Thanks fellow warriors
#recommendation #seo #training
  • Profile picture of the author Russell Shor
    There a great book at by Sean Farrel - SEO Made Simple for 2015.
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  • Profile picture of the author DireStraits
    I'm not quite an "SEOer" in the elitist sense of the word in that I neither rely upon it for my own traffic, nor make my living teaching it to others. I wouldn't know, or really care, if my knowledge was as current as a square hipster hobo beard laced with mango man-wax. I've done SEO to varying degrees over the past 10+ years, always with success, and if there's one thing I feel pretty confident about, it's that the core principles of good SEO don't change all that much, and that strict adherence to whatever guru trends are in vogue since the latest round of algorithm purges is really the closest thing to a recipe for disaster.

    When you think about it, so many of the paint-by-numbers strategies and services hinge less on what works and lasts (which for the prudent shouldn't be all that different to yesterday, or last week, or last year) than what you can probably get away with at the moment with minimal chance of punishment. I'm not sure how that can ever really fall under the banner of "best practice", and I certainly wouldn't like to get comfortable in business knowing (or not) that one flick of the switch will bring it all down.

    So I wouldn't recommend anything by the big-name gurus here or elsewhere, or even insist on a 2015 or 2014 edition, because I don't think it matters anything like enough to make a difference.

    I would say ignore the scoff and scorn of SEO fanatics with a penchant for breaking butterflies on a wheel, and <b>keep it classy</b>keep it classy with something that doesn't promise to "Explode your rankings!!1" or anything of the sort. If basics, decent moral guidance and peace of mind matter, you won't go far wrong.
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    • Profile picture of the author breezynetworks
      Originally Posted by DireStraits View Post

      So I wouldn't recommend anything by the big-name gurus here or elsewhere, or even insist on a 2015 or 2014 edition, because I don't think it matters anything like enough to make a difference.
      Absolutely. I want her to rather learn about how user metrics (bounce rate, etc), backlinks (what makes what valuable, how to make them, when to anchor them, etc) and everything else that is truely evergreen, not "how to rank your page quickly in 2015", etc.
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  • I would go to Google and type in "SEO training course." The one that is on top is the one who beat the rest. I'd use them.
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    • Profile picture of the author breezynetworks
      Originally Posted by nizamkhan View Post

      Thanks, just found a couple great beginner articles on Moz. My wife is a bit more visually orientated though, need something like this in video form hehe.

      Code:
      http://moz.com/beginners-guide-to-seo
      http://moz.com/beginners-guide-to-link-building
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      • Profile picture of the author nizamkhan
        Originally Posted by breezynetworks View Post

        Thanks, just found a couple great beginner articles on Moz. My wife is a bit more visually orientated though, need something like this in video form hehe.

        Code:
        http://moz.com/beginners-guide-to-seo
        http://moz.com/beginners-guide-to-link-building
        Most welcome

        Check out Whiteboard Friday Youtube Playlist by Moz.


        youtube.com/watch?v=4rru_rysznY&list=PL8A5C517175C28573


        - Nizam
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  • Profile picture of the author vikashthakur
    [DELETED]
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    • Profile picture of the author Insano
      Hey Breezy, I can give her a crashcourse with focus on positive white hat practices - Linkbuilding and OnSite - shoot me a pm if you are interrested
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  • Profile picture of the author lunaBEAM
    I think SEO is starting to change so much nowadays that it's hard to keep track what course is good or what isn't anymore.

    There seems to be major changes all the time.
    2014 information seems to already be out of date.

    Maybe just study from the SEO Moz guys and see what they're preaching.
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