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Losing money

by 2011warrior
15 replies
I have been running an ecommerce business supplying some kind of packaging. I haven't made any sales in the past 2 months despite running a campaign in adwords and lost $250 dollars in advertising there.

Then moved on to try Facebook trying to collect emails and have had 6 subscribers after spending $60 dollars. Facebook seemed more promising however expensive for me. I am literally penniless.

The reason why I ended uplosing money was testing ie landing pages, web colours, buttons etc.

I have also tried Ebay and Amazon but competition is stiff and the commission charges at 10% are way too high.

Trying videos however paying around $50 a month- again money going out.

I also spend about $30 on articles, website troubleshooting. So far have about 5 articles on blog.

I lspend 40 hours working but for nothing.

What can I do without spending any more?

Quitting or trying something else- but what?
#losing #money
  • Profile picture of the author Wealthyclark
    Originally Posted by 2011warrior View Post

    I have been running an ecommerce business supplying some kind of packaging.
    Maybe I'm misunderstanding but you're talking about your product as if you don't really know what you're attempting to sell.

    More details on the product might get you more tailored answers.

    Just my thinking,
    Wishing You Much Success!
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  • Profile picture of the author Ken Somerville
    [DELETED]
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    • Profile picture of the author Freebiequeen1999
      Originally Posted by Ken Somerville View Post

      I don't now what your selling, but if you can write an article about the product, you can get some free advertising on the site that is in my sig. It's a new site, but will be growing as when people can get free ad space you now there going to be jumping on it. Also, as it is an online magezine, (ezine) they have lots of categories you can put articles in, and in that way target your market for the product that your trying to sell.

      Hope this helps you. And remember, learn from your mistakes, don't quit because of them.
      Gag me....you shoud learn from your mistake....too cheap to pay for an ad or banner so you jump around like a jelly bean to ask people to look at your sig gag me. It is 2015 - anyone can set up a cheap classified site with a free script. I am sick of seeing your crap on various threads.

      Anyone with half a brain will avoid you and your stupid spam. I am sure you are harvesting emails
      to sell more ridiculous bs that you yourself haven't had a success with.
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  • Profile picture of the author NatesMarketing
    Maybe what you're selling isn't needed?

    Tho, $60 in Facebook ads is hardly enough to come to any statistically significant conclusions - so, maybe, you didn't test enough - or, what you did test, wasn't any good.

    Also, it seems like you're flipping between advertising (google, facebook, videos, content marketing, etc) WAAAAAAAAYYYYYY too frequently to actually get "good" at one of them.

    Focus on one medium before moving all over the place.
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  • Profile picture of the author ryanbiddulph
    Hi 2011,

    Use free marketing methods to learn your niche inside out.

    Well, not entirely free ....as buying a domain and hosting - for blogging - will set you back about $100 or so for the year. BUT, learning blogging, social media, and list building with a free provider like MailChimp inspires you to get your niche down pat. Or, to know your stuff. Once you know your stuff, you'll cease measuring success on a month to month basis, you'll start making money - over months - and you'll create value and build bonds, doing the things all inspired online entrepreneurs do.

    Keep on keeping on!

    Signing off from Bali

    Ryan
    Signature
    Ryan Biddulph helps you to be a successful blogger with his courses, manuals and blog at Blogging From Paradise
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    • Profile picture of the author 2011warrior
      Its packaging boxes for food.

      With hip hopping I did try Google Adwords for quite some time before moving to Facebook. PPC with Adwords is extremely expensive. The more I paid the more I would get impressions and clicks and vice versa.

      As for email, I am using Getresponse and paying them £5 a month.I started using this alongside Facebook ads for list building.

      Videos- I thought I would use these to stand out and for content generation. The main reason I have been content creating alongside has been for SEO purposes with a view of decreasing the cost of PPC advertising.
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  • Profile picture of the author kindsvater
    Can you be more specific than "supplying some kind of packaging"? That would assist in generating some useful ideas to help you.

    .
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  • Profile picture of the author RealCasher
    6 subscribers out of $60 spent, is really low, $10 subscriber is very high unless you are selling +$1000 products

    Are you sure you have laser targeted your fb audience? If not yet, go ahead and use custom audience!
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  • Profile picture of the author borsaronero
    Forum and facebook gorups marketing maybe can be the right way to promote your ecommerce.

    Partecipating on the community and give good advice on the products, explaining the advantage and helping the community it is a good way to show your knowledge. Step by step all the people that have a problem you can resolve they will check you website.

    On google and youtube you will find many infos
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     Improve your selling with the right email signature

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  • Profile picture of the author TeKn1qu3z
    Try ranking for that keyword, looks like you haven't got anything from adwords, also search on business forums and what other mentors will say on your product.
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  • Profile picture of the author SaeedKhan
    I was just reading you spent $60 and gained 6 subscribers on facebook, I'm thinking is facebook a good target for a product such as Packing boxes? For this type of product I would try PPC or even advertise on Ok adwords is expensive, but you got alternatives like 7search, and bing is apparently now what adwords used to be, cheap.
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    • Profile picture of the author Ron C Farrow
      I take it you are from the UK? I market my offline business on Gumtree for free. Packaging sounds more Business to Business though so a basic website and traffic from business forums may be a better bet.

      If you cannot make any money at all selling on Ebay I suspect that you are trying to work with too small a margin. If that is so in your position I would sell my stock at cost and start again.

      The most important thing though is to stop spending money!
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      Making it with Online Arbitrage

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  • Profile picture of the author heyjessica1987
    Hey, welcome to this forum site. Here you can find lots of things. But right now i dont have the proper answer to your

    question. I would suggest you to consult an expert regarding your question.
    -----------------
    Top Ten classified website
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    • Profile picture of the author Freebiequeen1999
      [QUOTE=heyjessica1987;9897305]Hey, welcome to this forum site. Here you can find lots of things. But right now i dont have the proper answer to your

      question. I would suggest you to consult an expert regarding your question.
      -----------------

      wow...that is the worst first reply...wish I could just block people this freaking ridiculous. Did you use an English translation program to craft this jewel of advice?
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  • Profile picture of the author Freebiequeen1999
    Originally Posted by 2011warrior View Post

    I have been running an ecommerce business supplying some kind of packaging. I haven't made any sales in the past 2 months despite running a campaign in adwords and lost $250 dollars in advertising there.

    Then moved on to try Facebook trying to collect emails and have had 6 subscribers after spending $60 dollars. Facebook seemed more promising however expensive for me. I am literally penniless.

    The reason why I ended uplosing money was testing ie landing pages, web colours, buttons etc.

    I have also tried Ebay and Amazon but competition is stiff and the commission charges at 10% are way too high.

    Trying videos however paying around $50 a month- again money going out.

    I also spend about $30 on articles, website troubleshooting. So far have about 5 articles on blog.

    I lspend 40 hours working but for nothing.

    What can I do without spending any more?

    Quitting or trying something else- but what?
    JMO I think you need to target biz to biz. Don't listen to any troll here who will tell you to "use the method in my sig" etc.

    You should get a professional website. Make sure you are listed on all pertinent directories, Manta etc.

    Use the power of Linkedin. Put together a good profile, get a background cover with logo, pic of products. Set up a company page, join groups get connections

    Set up a personal facebook page and get many friends...set up a professional business page - and you can also start a group and put people who are your friends into the group Make pertinent helpful posts about packaging trends, industry news, with some other info and /or fun stuff

    Brand yourself - all your stuff should have same logo, colors
    You could put your pics of packaging on pinterest and instagram and youtube

    Any advertising should be focused to businesses that might use you.
    Stop the scattershot junk - focus. Build relationships. Pick a niche that really could use your product and focus

    Hope this helps - and as you can see I am not pushing any crap in my sig <grin>
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    • Profile picture of the author chaotic squid
      Originally Posted by Freebiequeen1999 View Post

      JMO I think you need to target biz to biz. Don't listen to any troll here who will tell you to "use the method in my sig" etc.

      You should get a professional website. Make sure you are listed on all pertinent directories, Manta etc.

      Use the power of Linkedin. Put together a good profile, get a background cover with logo, pic of products. Set up a company page, join groups get connections

      Set up a personal facebook page and get many friends...set up a professional business page - and you can also start a group and put people who are your friends into the group Make pertinent helpful posts about packaging trends, industry news, with some other info and /or fun stuff

      Brand yourself - all your stuff should have same logo, colors
      You could put your pics of packaging on pinterest and instagram and youtube

      Any advertising should be focused to businesses that might use you.
      Stop the scattershot junk - focus. Build relationships. Pick a niche that really could use your product and focus

      Hope this helps - and as you can see I am not pushing any crap in my sig <grin>
      Totally agree, good stuff Freebiequeen!


      You keep talking about Adwords, Facebook, articles, and videos but what about actual human contact? Or direct communication with your target audience?

      Your selling packaging man! Who the hell goes on Facebook and goes, "hmm thoses are some cool boxes! Think I'll buy 20." Absolutely no one! This is why you need to start thinking B2B

      Your Selling food boxes right? How about you get in contact with the people who will benefit the most from your product? You have to be targeting food banks, restaurants, businesses, hotels, or whoever is benefiting the most from what you're selling. Call them up, walk in and talk to the owner, go to a trade show, go to a networking event, email them, or mail them.

      Running a few online promotions is hardly enough.
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