I'm quite a new member here and I am enjoying all the great information I've come across... Its now time for me to post a thread and ask some serious questions! If you have a business yourself, your insight would be greatly appreciated! If you do not, still feel free to throw a comment at me!
So heres my idea:
My idea is to help smaller to larger companies grow their exposure online with an online video course by teaching in-depth SEO, authentic promotion strategies, and start generating leads!
There are however a few concepts why my idea stands out. (At least I think it will)
They do not have TIME to do any marketing (They're running a business):
This is why I plan to optimize and design my video course with quick yet effective actionable steps!
Small companies do not have a big budget to fund marketing:
Big price tags will look unattractive, yet I am planning to provide a tiered pricing offer that will look something a little like this:
Video course ~ 97$
Video course + E-book ~ 147$
Video course + E-book + 1Hr. consultation/overview on their business ~ 197$
Smaller businesses do not think about online marketing in terms of benefits:
Some businesses I have talked to do not seem to see the benefits of online marketing and SEO. This is something I will need to convey. I plan on doing this by:
~ Providing testimonials & real results
~ 30 days money back guarantee
~ Showing what online marketing has done for other businesses
So, thats the main idea of the course. Do you think this product will hold merit and be a success? Or do you think it is something that will not sell very well? As a business owner, is this something you would be interested in enough to buy? How valuable would this sort of product be to you and your businesses?
Any advice is appreciated, feel free to knock down my idea if it needs some criticism! Im always looking for ways to improve! Thanks