Are you using your own name as author for Products?

25 replies
Hi folks,

When you are creating your own niche products, say an ebook, are you using you own personal real names as the author? It is just that if you create many different products about very different topics, it could look quite odd. AND what if you don't want to relate to that topic on a personal level...on the other hand you want to be real an reliable about your products and not "fake"...


Thanks,
J.
#author #products
  • Profile picture of the author Trey Morgan
    Originally Posted by Lykkegaard View Post

    Hi folks,

    When you are creating your own niche products, say an ebook, are you using you own personal real names as the author? It is just that if you create many different products about very different topics, it could look quite odd. AND what if you don't want to relate to that topic on a personal level...on the other hand you want to be real an reliable about your products and not "fake"...


    Thanks,
    J.

    If you're worried you can use pen names.


    Personally, I use my real name in niches that I'm passionate about and I use a pen name in other niches that I'm not as passionate about.
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  • Profile picture of the author Lykkegaard
    And by pen name you mean fake name right?
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    • Profile picture of the author Oliver Scheiber
      Originally Posted by Lykkegaard View Post

      And by pen name you mean fake name right?
      A pen name is usually a pseudonym that you can use to publish your work under a different name.
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      • Profile picture of the author emmerson
        I support the use of pen names, you cannot expect yourself to be an authority on every niche you get involved with so an appropriate pen name would be just the ticket. That doesn't mean that your product / service can't provide solid value for your customers though.
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        • Profile picture of the author Lykkegaard
          I agree, the value is still there
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  • Profile picture of the author Lykkegaard
    What about photos of yourself. Is that something you use?
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  • Yes I use my own name when the niche resonate best with my personality.

    When you pursue your passion in a particular niche, lets say it's weight loss but then you start making money online and start feeling passionate in bringing about another form of transformation to help your clients be healthy and rich. Most gurus branch out into broader niches and do it comfortably using their own name.

    But if you just in it to make a buck, then you won't put your name on any product,

    No matter what niche you in, at your core, you still an internet marketer, and you will stick your name on what you want, and hide your name from your competition in other niches you excelling in making loads of sales dominating the niche by yourself. That's just the way it is for internet marketers.

    You may not also want to admit that you are making boat loads of sales in the relief of premenstrual stress niche with your pen name as Debora Wetnurse. But that's another tale for another time...

    Best of luck with your online business.
    Sheldon Arendse
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  • Profile picture of the author MatthewNeer
    I heard that if you use a hot girl in your profile pic more people will click your sig file link. Then you just troll the forum all day and make commissions! IS THIS TRUE??! lol
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  • Profile picture of the author James McAllister
    I use my main name in the major markets I work in and publish under a pen name in some of the others.

    Never understand why people would publish under the same name for so many different topics. Would you really buy a book from someone on recovering from brain surgery who also publishes books on conspiracy theories or UFOs? I sure wouldn't... hahaha.
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  • Profile picture of the author Slade556
    You can either use your real name or you can use a fake one. It's really your choice!
    You can also either use your own picture, or you can use an avatar to brand yourself, again.. your choice.

    The important thing is to build trust, so people can feel safe to buy your product. Using your real name and picture might help more, but you can also brand yourself by creating an "online persona" people can trust.
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  • Profile picture of the author Lightlysalted
    Using a pen name is absolutely fine BUT I think it is important to have a brand soni use my own name and then link it to my own domain
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  • Profile picture of the author advent
    Yup i had used my name for my Concern. Name + Niche = ADvent Designs. thats it


    Kind Regards
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    • Profile picture of the author pixelware
      If you are trying to build a brand and make a name for yourself in your niche then using your own name will help with your credibility especially if you are going to use social media. Trying to do the same under a pen name with your face hidden makes it harder to build a following - people like to see who's behind the product.


      However, if you're dabbling in a niche that you don't particularly want to be associated with long term then pen names are a great way to go.
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  • Profile picture of the author StevieT
    I use my real name for a completely different niche so I like to keep those separated. However, I do use something that looks like my real name, feels more natural to me.

    Also note that you have to use your real name with google plus if you want to start advertising. Hope this helps!

    Cheers,
    StevieT
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  • Profile picture of the author aspire7
    To be honest its down to preference the main thing you need to do is be consistent. If you feel in some way you might want to take credit for it if it becomes successful, I would use a real name.
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  • Profile picture of the author jamescanz
    Originally Posted by Lykkegaard View Post

    When you are creating your own niche products, say an ebook, are you using you own personal real names as the author?
    Yup

    (not sure what else to tell ya on this one haha)
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    • Profile picture of the author discrat
      Pen names are perfectly acceptable and ethical to use in this business.

      But I personally don't. Just doesn't agree with me but to each his own


      - Robert Andrew
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  • Profile picture of the author Brent Stangel
    It depends on the niche. My most profitable niches know me as Rogue.
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  • Profile picture of the author CDarklock
    Originally Posted by Lykkegaard View Post

    It is just that if you create many different products about very different topics, it could look quite odd. AND what if you don't want to relate to that topic on a personal level...
    If you don't want to be known for writing lots of products on lots of topics, don't write lots of products on lots of topics.

    If you don't want to be related to a topic, don't write about it.

    If you don't like how it looks, don't do it.

    This is not rocket surgery.
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  • Profile picture of the author John Westbrook
    Originally Posted by Lykkegaard View Post

    Hi folks,

    When you are creating your own niche products, say an ebook, are you using you own personal real names as the author? It is just that if you create many different products about very different topics, it could look quite odd. AND what if you don't want to relate to that topic on a personal level...on the other hand you want to be real an reliable about your products and not "fake"...


    Thanks,
    J.
    So remember Frank Kern? Yeah, that guy! He created an entire "empire" using a pen name. So no harm in that.

    Now he's building an empire using his own name.

    Either way is fine. Great authors throughout history have used pen names. Just so long as you're not hiding behind it to do anything shady

    Personally I like using my own name, because to me it's all about relationships and I can better build those important relationships if I'm just being me.

    If I were doing something I might not want others knowing I do, like say an adult site, I'd use a pen name for that, or better, a corporation.

    The benefits to using your own name, in my opinion, far outweigh the alternative.
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  • Profile picture of the author Kurt
    My pen name is Bic Papermate.
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  • Profile picture of the author Vincent Denali
    As long as you use them in an ethical manner, pen names are perfectly acceptable to use in the information business.
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  • Profile picture of the author Cleberl1
    On internet, I bet that all those names that we see are fake with no doubts.
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  • Profile picture of the author nmwf
    I use my real name for legal and tax reasons. I have neither the time nor the funds to work under multiple aliases or even just one!
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