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What are some ways to determine if you generate good leads?

by FLced
4 replies
Just curious to know..... If you're promoting a Biz-Opp offer from any reputable cpa network, How exactly can you determine whether or not you are generating good leads? If so, how do you maintain good lead quality so you want get kicked off of an offer?
#determine #generate #good #leads #ways
  • Profile picture of the author Erick Griffin
    If your EPC > CPC you have good leads.


    Depending on where you get your leads it may be out of your control. If you are concerned about lead quality that means you are already making sales?


    If so I would not worry about it.


    Just tweak the process to see if you can get better conversions.
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  • Profile picture of the author Steve Hacks
    Absolutely, split test the crap out of everything and just see what you can do with the numbers....any lead is a good lead it's just about what you do with it but the obvious barometer is if they convert to sales. If they don't...then you're either offering the wrong products or they're kind of poor leads.
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  • Profile picture of the author fpforum
    Split testing and looking at the EPC's are both good ideas, and metrics that you should use. You should also look at what your unsubscriber rate is as well. If lots of people are unsubscribing then maybe it's time to change what you're pushing to them.
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