Wholesale Product Marketing - Is it different ?

2 replies
I have a wholesale shoe business. I have found it difficult to market my products. I tried adwords, but was disappointed. I got many clicks but hardly any conversion. I know my costumer are retailers and not everyone. So my question is what are the best ways for wholesale product marketing.
#marketing #product #wholesale
  • Profile picture of the author Michael Fuentes
    WoopShop,

    QUOTE:
    Wholesale Product Marketing - Is it different ?
    /QUOTE

    Yes, B2B (business to business) marketing is different from B2C (business to consumer) marketing, to a certain extent ...

    Originally Posted by woopshop View Post

    I have a wholesale shoe business. I have found it difficult to market my products. I tried adwords, but was disappointed. I got many clicks but hardly any conversion. I know my costumer are retailers and not everyone. So my question is what are the best ways for wholesale product marketing.
    In terms of market reach and positioning -- Campaigns that have been constantly producing excellent results for our B2B services, and for the B2B products of our clients, are the following:

    • LinkedIn Sponsored Updates
    • LinkedIn PPC Ads
    • LinkedIn InMails
    • Press Release Distribution
    • Active Participation and Regular Content Contributions in Relevant LinkedIn Groups
    • Networking in Relevant Offline Events
    • Click to Call Campaigns in Google Adwords
    • Advert / Ad Banner / Guest Post Placements in Relevant Sites, Social Communities and Offline Publications Relevant to Our Target Audiences ...

    And, in terms of conversions ...

    Custom strategic partnership proposals with value-added propositions have been working really well for our campaigns for our specialized B2B technology development and creative advertising, sales and marketing services, as well as for our clients, which are mostly international corporations, established companies and small overseas start-ups that operate in the technology industry ...
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    • Profile picture of the author woopshop
      Thanks for you help
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      Without passion, you don’t have energy; without energy, you have nothing. WOOPSHOP

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