I have a client who owns a local auto repair business. He wants an entire website re-design & seo. One of my plans was to include a blog to get some article marketing going however, I see the way he runs some of his other online efforts (plus I've known him for many years). He's going to write a few articles, then he'll pitter out & never touch it again. His blog will look old & abandoned rather quickly.
Can you recommend another approach? He's not going to want to pay a fortune for new articles but I might be able to get him to pay out a small monthly fee for new content. Is there anything I can offer here or am I better off just dropping the blog & article idea?