Today's Marketing Trend Is Sickening

It sounds like people who will be gone as fast as they came in
You can only last so long doing this type of thing

Surely, if you've been around since 2006, then you know that is just how the industry works and it's been like that for a very long time...

5-10 years MMO products were no better than they are now...The only thing that slightly changes are the techniques. It used be about Adwords in early 2000's, then SEO/blogging in 2008-10 and now it's all Facebook and social media stuff...

If anyone is at the point where they are complaining that everything is just "rehashed" that should be an indication that they should perhaps focus more on becoming a seller of products rather than a buyer.

The quality of your products is up to you, of course...

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I thought I was gonna read something interesting here on this Thread such as the morality of consumers - mommy and daddy taking their daughter to see Kim Kardashian who got famous for making a PORN movie. Now that is sickening.

Jaihyppo,

I think your blanket statements about "most" marketers and their products are a generalization that expose your disdain for this market and the careers of IMers. Yes, there is certainly some of what you're complaining about but this type of thing (cheap rehashed products) has been around since long before the Internet and it is not confined to the "make money" market.

May I suggest you do better research and some due diligence prior to all your online purchases? There are ways to check on the usefulness of products and services and the reputations of their sellers.

If you suspect any of what you complain about . . . just say "no." Don't buy whatever questionable product or service it might be. If you see the same "buddies" promoting something . . . just don't buy it!

Every marketer has to draw his/her own line in the sand as to the type of products he/she creates and peddles. You can control what usefulness and value you pack into your own products. Focus on what you offer and don't worry so much about everyone else. All the mediocre and bad products just make the great products that much more distinctive and desirable.

Focus on what you can control.

Steve

I found that when we put customers interests first, thinking about what is right for them, providing value not trash, then the money follows.

Yes there is a lot of garbage around and I've bought plenty of it myself. I'm on maybe hundreds of lists but I only ever open the emails of a select few.

There comes a time when you have to stop buying and focus on giving and building trust.

There are many honest and ethical people online providing very valuable products and information, under- promising and over delivering. Once I started to forget about the garbage pushers and replicate the behaviour of the good guys as I say above, doing the right thing by your customer, then the money follows.

There are lots of ways to make money online and the people you mention will achieve some success no doubt, but I suspect it will be short term. I'd rather be in a business for the long haul doing something to I can be proud of.

All best

Don't hate the players, hate the game.

A smart marketer would adapt to the changes in the market (even if it is diluted/ridiculous), and do what they have to do to continue to make money, and provide for themselves and their families.

Like anything else, a product is worth what the market will pay for it. Selling products of $4.95 is a good way to build a list while still making some money. Not all of those cheap products are low quality though.

Personally, I believe that most internet marketers are afraid to ask what they are worth.

Everett

Thank you guys for sharing your thought.

Yeah, not all cheap products are worthless. I do encounter some are very good even though they are cheap. Although probably, I would give it a scale of 1 out of 20 in order for us to get a very good one.

It's just that I feel sorry for those newbies who are just seeking out good products to make money online will simply dive in and keep losing money even more.

The trend is moving, because the marketing that worked the last 50 years when 1-5 people did it no longer holds the power it once did.

For example, remember the first time you saw "Discover how to make $5,679 per week with no effort"?

You get excited, because you were young and naive - they promised you the world, and eventually you learned they weren't telling the truth.

Today, you have 100 people telling you that, no clue how to tell which product is better, or what is right for you.

Today, people aren't looking for products (meaning "sales letters" - they're looking for information which communicates 3 things:

1. You're the best expert in your niche.
2. You have their specific solution (ex: 6-pack abs, low body fat, etc.)
3. Your product quality is unmatched

Instead of creating a "sales letter", you create a piece of content which provides the reader with information, and gives them something worth reading, that leaves them with valuable benefits.

This way, also, only the best products rise to the top, and we naturally all get the best stuff.

I understand what you're saying, but It will balance itself out.

Here is my opinion..and I have been an affiliate since the 90's....I think it is just disgusting the way the same rehash stuff is put out..the fact is that many of these people only sell to other wannabe IM'ers

there is really little of value in much of this stuff...how many poorly written "fiverr arbitrage" plans can there be?

Funnel? I made the mistake of signing up for one free report on something I am interested in, and actually "do" in the real world (graphic related)>>..and geeze...this fool sent me daily..hourly....blurbs nd nonsense to buy everything and anything....UNSUB

There is a world of affiliate marketing that has nothing to do with "reports" and moneymaker schemes..of course you would have to have a real website about something real.

You can also make money offline - offering real services to real biz, of course you have to have some real skills...- webdesign, graphics,seo, etc etc...not just some pie in the sky "gimme muny" idea

Oh...and to actually sell your real skills you would have to have some idea of how to present them...cold call, walk in call, design your own website, get printed materials - a whole sales process. It takes skills, work and dedication...you have to concentrate on your goal, not flit around from one "hot" plan or "bright shiny" new deal

Never listen to anyone that says "you get what you pay for". I've bought very expensive stuff that is junk, and very cheap stuff that is excellent.

I see that trends too.
Front end just to offer the back end

no they mightn't

my thoughts are its no different than the clowns that come here starting threads and posting jibba jabba just to get their signature shown in the hopes of tricking somebody into believing they have a secret weapon that makes $100-$500 a day and for a nominal fee they could be given the secret weapon.

Affiliates are getting tired of working with networks that take up margin, shave, send fraud traffic, don't pay, etc. so are creating their own products.

That way they can focus on consistently driving traffic vs. dealing with a headache.

Unfortunately, most affiliates are lazy (reason why they became an affiliate in the first place), and don't want to put the leg work in. Therefore they turn out a half-way completed product but have mastered the art of selling snake oil.

There is some good information out there, it's just really limited.

Well...

I don't now about you guys, but the last $7 product I bought (in the IM market) was $7 Secrets - about 8 years ago.

I have NEVER purchased a $4.95 product. Why?

I suspect that (just as many have already mentioned) they are offered primarily to obtain my email address.

I'm just one person, and I do have a fair amount of self-control with regard to the Shiny Object Syndrome - so don't let my feelings affect the way you do business, but...

those of you out there who create low-end (cheap) products in lieu of a "freebie" (in order to build a "buyers list"), have you thought about the fact that your price is setting the expectations of your buyers?

I know that a $5 buyer is more valuable to your back end than a non-buyer would be, but did you ever stop to think that a $27 buyer might be 5x as valuable (or more) than a $5 buyer? Hell, split the difference. Create and sell a $17 lead magnet. It won't take another day of your time to create something of that value, but it will be 3 or more times as valuable for upselling higher priced products on the back end.

Your $17 buyer will be much more receptive to a $47 backend product than someone who had to think about your $4.97 ebook overnight before finally making the decision to part with the money.

Its more of a PLR World these days, to such an extent that People are buying the rehashed version of the same 10 year old PLRs and repacking them into new "creative" bundles. Sounds funny, but that's what is really happening.

And like someone rightly said, "these people will only prosper so long as they are doing such crappy things" - They will rise and fall, and maybe never rise - because their efforts are so futile.

Now a days, for a product to be hit on the Internet, or for anywhere else, one must lay emphasis on a lot more things than just stupid rehashed content and some PLR videos bla bla...

So thats that.. These people will stay and new people will come tomorrow, theres no helping it. Only if they learn that the amount of effort then use up in creating trash, if they used on making something beneficial for community - they would be spinning the money.