What do you call a quality IM product?

12 replies
I see a lot of WSO's up and I was wondering what the community feels like when it comes to the quality of products here.

What makes you feel like a product has reached the standard and you feel fulfilled with your purchase:

Information Pact.
Straight to the point.
Long and filled?

What im trying to get at is what do you see is a quality product here?
I personally like a ton of content but that's just me.
#call #product #quality
  • Profile picture of the author DubDubDubDot
    It's hard to define quality in an info product sense. I think you really just have to look at the marketing hype for the product and at the end ask yourself if it lived up to that.

    It's entirely possible for a small info product to pack a lot of punch. Then on the other hand some huge info products are absolute low value garbage from start to finish.
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  • Profile picture of the author Last Donut
    Yeah I've been making a product but haven't been quite sure how to structure it, straight to the point or to completely break down everything so nothing is missed.

    Just trying to make it so it's as easy to follow as possible.
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  • Profile picture of the author Tyler Hall
    I'm in the same position. Ebooks have never been my thing. But thought I'd get into it as I love writing. I'm in the middle of what was to be a free give away for an opt-in but I'm already on page 20..
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    • Profile picture of the author Sid Hale
      Hey Tyler,

      Originally Posted by Tyler Hall View Post

      I'm in the same position. Ebooks have never been my thing. But thought I'd get into it as I love writing. I'm in the middle of what was to be a free give away for an opt-in but I'm already on page 20..
      So what's the problem?

      Page count should have nothing to do with it.

      If you originally felt that the topic should be offered as a give away, and the topic hasn't changed - then press on. A lot of people around here will tell you that there is no minimum number of pages required for any given price point.

      There is also no maximum number of pages to qualify for the zero dollar price tag.

      In fact, if it were less than 20 pages, maybe it should have just been a blog post.
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    • Profile picture of the author zdebx
      Originally Posted by Tyler Hall View Post

      I'm in the same position. Ebooks have never been my thing. But thought I'd get into it as I love writing. I'm in the middle of what was to be a free give away for an opt-in but I'm already on page 20..
      There are guys giving out 50 page ebooks for an opt-in, so there's no limit to that really...I think Brad Callen's SEO ebook is like 90 pages long...

      With regards to what is a quality product, it's the one that delivers what it promises, easy.

      However, with the usual claims that gurus make selling their IM products, you can't really apply that logic to this niche...
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      • Profile picture of the author BigFrank
        Banned
        What do I call a quality IM product? A rarity.

        Cheers. - Frank
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  • Profile picture of the author Jackson Tan
    Quality IM Product? It solves your customer's problems.. that just how it should be
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    • Profile picture of the author The Niche Man
      Actually, it comes down to knowing your market and what they prefer. There is no one size fits all. It also depends on your price point in relation to what you're offering.

      But generally speaking

      • If I get more in value than what paid for in the form of savings or future earnings ... I "christen" it quality.
      • If the information or product last longer than I expected ... I crown it quality.
      • If I can apply the information to more uses or in different instances than I expected ... I bless it as quality.

      On the other hand ...
      • If it doesn't match the sales piece promise or description - it's not quality.
      • If it's confusing to use or apply - it's not.
      • If it gives me too many things or information I don't need -it's not.
      Persoanlly, I prefer information products that get to the point, so I can get to using it. I don't like information products with a lot of filler (or things I don't need).
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  • Profile picture of the author icoachu
    Case studies.

    Step by step guides with troubleshooting checklists.

    Instructional videos.
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  • Profile picture of the author agmccall
    Simple, one that does what you say it is going to do.

    al
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    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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  • Profile picture of the author Tyler Pratt
    The next product you purchase has this training in it, you have a Winner!

    "Stop Buying Products And Start Creating Your Own"

    "End of Training...."


    That is real Value
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  • Profile picture of the author Jon Mac
    A quality guide? I'd say that would simply be something that works as intended if the reader actually gives an honest effort to apply what is being taught.
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