1. Some profitable campaigns in 1 or more niches.
2. And hence a handful of working keywords, URLs etc.
3. More into rotating new and existing offers.
4. Has a bigger budget for testing new offers.
5. Better equipped and experienced in terms of tools relating to say spying and demographic research etc.
Alibaba founder used to say small has its advantages. So what are the competitive advantages that a newbie needs to be awared and uses them to the fullest?
Have a few ideas. In order not to lead anyone in one way or another, would like to pause here and see what you wish to comment at this point.
Feel free to chip in