Should I give away an offer with my ebook?

by JustG
15 replies
Hi there.

I have been thinking of giving away free web hosting with my ebook (which is based around working for yourself - essentially online).

Do people think this is a good incentive to the book, devalues it, should be offered later or perhaps as a sign up for a mailing list incentive.

G
#ebook #giving #offer
  • Profile picture of the author agmccall
    I would do it the other way around. Offer the ebook free if they buy hosting though your affiliate link

    al
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    • Profile picture of the author JustG
      Good idea - thanks for that. I was thinking of doing 2 years hosting at £5 for 2 years - what do you think
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  • Profile picture of the author Jacob Caris
    A free offer is always a good incentive to capture peoples information, allowing you to market to them later.

    Alternatively, your eBook could be a bonus to make a package more attractive or if it really adds value and aligns to the customer, it could even be a small upsell.

    There are many options but incorporating as much content and value as possible can only help you build rapport with your network.
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  • Profile picture of the author winnermarketing
    It seems a very good incentive!
    by theway calculate if this will give you a good returns!
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    • Profile picture of the author JustG
      Thanks winnermarketing that is wise words in terms of the return. I pay £36 to host an unlimited number of websites a month so it should be a low risk offer to give away
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    • Profile picture of the author JustG
      Thanks charity4Uall like I say im doing the hosting at £5 for 2 years and then the book itself is £4.95 - now thinking that maybe I should just be giving the book away free.

      G
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  • Profile picture of the author charity4Uall
    A free offer is good, along with an attractive price point for your hosting.

    Or like Al said you can reverse that and offer free hosting if they purchase your ebook.
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  • Profile picture of the author Dave Kash
    Hi JustG

    In my opinion it is always a good idea to recommend an amazing offer in your E-book or report, because if the offer is good and relevant to your niche people will buy it.

    Again it depends what your niche is and what the topic of your ebook is.

    Some marketers think it is good to give away free content first before promoting affiliate products in order to build trust and relationship with your customers. While that is a good idea you are leaving a lot of money on the table, because if you are giving good advice in your e-book, there is no reason for you not to make some money in the process!
    Hope that helps
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    • Profile picture of the author JustG
      Hi Dave

      Thanks for that input - there is a relevance but it might not be for everyone - however now loving the idea of making this a tier option .

      Hosting
      Hosting with Wordpress Blog installed

      :-)
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  • Profile picture of the author Trevor Carr
    Originally Posted by JustG View Post

    Hi there.

    I have been thinking of giving away free web hosting with my ebook (which is based around working for yourself - essentially online).

    Do people think this is a good incentive to the book, devalues it, should be offered later or perhaps as a sign up for a mailing list incentive.

    G
    How much are you selling your ebook for?

    And on which platform?

    All the best

    Trevor
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    • Profile picture of the author JustG
      Hi Trevor

      At the moment its on Amazon - no plug here but its called How To **** It Up - my name is Graham Davidson - if anyone on here wants to drop me a PM I can send a copy as PDF if interested.

      Also its available on Payhip and I am making a PDF download on the site.
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  • Profile picture of the author nmwf
    I remember back in '95, I bought Kim Komando's CyberBuck$ book which offered free web hosting via a special code inside the text. Come to think of it, I believe a few internet books offered the same thing at that time, and they might have made that offer on the cover.

    Anyway, that offer prompted me to buy the book and then that book and then that other book over there too. I don't use the server space anymore, of course, but I do have a lot of books.
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    • Profile picture of the author JustG
      hi nmwf - sounds like I am late to the party then :-( guess there are not many unique ideas around but interesting that it helped in the decision to purchase the book.

      G
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  • Profile picture of the author jbsmith
    Yep - if it's relevant, bundling special offers/freebies typically always improves response.

    I would also consider offering a OTO or back-end upsell to "Premium" web package that bundles in 1-hour of help setting up a blog or setting up basic sales page site - you can either contract this out or do it yourself if you have the ability - that could easily bring you 3X more for a good portion of your buyers.

    Jeff
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    • Profile picture of the author JustG
      Look Jeff - if you are going to make genius ideas can you please do them earlier in the day. TOTALLY LOVE THAT :-) thats awesome
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