How to find a micro-niche? (Ways and Tools)

Stick with that site. You're passionate about it and there's big money in the bodybuilding market.

For finding niche keywords, Long Tail Pro works good.

Finding a niche requires your grey matter, though.

Some niche markets inside of the body building market, I can think of off the top of my head would be:

natural weight gain
packing on pounds for hard gainers
cutting cycle only
bulking cycle only
body building for different age groups

The list goes on. You've got a lot of potential and the site looks good, though. Definitely don't sell it.

You're covering a wide range of topics, but you're not all over the board. They are all the same main topic.

Being across the board would have you working on a body building site one day, internet marketing site the next, and then maybe a fishing site or something after that.

If I were you I would keep doing exactly as you have done already. You're further along than 95% of people who start. Most start out trying to make money and destroy their credibility.

------ all theory crafting below #EmpireStateOfMind -------

I would keep moving forward, implementing little tips and tricks I pick up while I'm learning internet marketing, and decide that the body building blog is going to be my playground. It will evolve into a beast over time.

Once you've got systems in place that you can replicate on that blog, then venture out and start scaling your processes elsewhere.

Just throwing out a few ideas for you now. If you want to separate your content, and start "niching" down, read into silo structuring your blog. Then you can sort the content better.

Another way you might think about is using subdomains for the larger niches that could really stand on their own, with their own site.

Using a subdomain makes them their own site, so to speak, but it builds up the brand of your magazine and lets you take on new marketing angles without worrying about the main goal of the main blog itself. If that makes sense?

If I managed to get all that in place, I would install Wordpress Multi User so that I could start inviting other body builders to setup their own subdomain blog on my site, with a journal about their progress.

Then start talking to big ad agencies and product owners who want to tap into a piece of my pie.

I'm talking out of my arse now, tho. You're on the right path. Keep it up!

Tobin,

There are lots of ways of discovering micro niches. Here's just one of the easiest ways.

Go to Amazon Kindle.

Begin by searching for a general market where you have an interest and then drill down as far as you can go.

Just as an example, follow this navigation string . . .

Amazon ---> Kindle eBooks ---> Parenting & Relationships ---> Family Relationships ---> Dysfunctional Relationships ---> Divorce

When you've hit the end of the string . . . don't stop there.

Use the search box and type in "divorce." Amazon will then give you a list of the most popular search suggestions. They are:

Divorce recovery
Divorce with children
Divorce advice
Divorce romance
Divorce remarriage
Divorce separation
Divorce desparate
Divorce can be deadly

These could be profitable micro niches. You can look to see how many Kindle books are available in each micro niche.

The idea is to use Amazon to tell you which niches are being covered and where there might be little or great competition.

Always drill down as deep (vertically) as you can go. Even though you might think that a micro niche is too small to be profitable . . . if Amazon is listing it . . . there is adequate interest from consumers.

Like I say, this is just one fast and easy way to see where consumer interest lies.

The very best to you,

Steve

Hello TobinBell,

Try doing a Google search on the keywords 'bodybuilding supplements'. This is just an example. You can decide what keywords you want to search.

As you start typing in the keywords you will see suggestions coming up from Google such as: top 10 bodybuilding supplements; bodybuilding supplements side effects; bodybuilding supplements guide, etc.

Those search terms are actual live keywords from Google's search engine. Each search term is a potential micro-niche market. From there you will have to take each search term to the Keyword tool to see how many monthly searches there are in the Google system.

The result of that type of research should be recorded so you can make a decision on which micro-niche market you will target.


LB.

Find a lucrative niche

Find top blogs that focus on that lucrative niche

Use a text scraper on the blogs

Delete non-jargon/non-niche phrases

Run the remainder through Google's Keyword Planner and filter for PER CLICK VALUE and ESTIMATED SEARCH VOLUME.

Run the remainder through Twitter to make sure people are using the terms

Run the remaining keywords through Google search to make sure they are low competition words

Piece them together (context) = you have your micro niches.

Why do things this way?

Very niche-targeted blogs often feature the latest BUZZWORDS *BEFORE* they become popular in your niche.

The key is to get LUCRATIVE , low competition subniches

Don't get too stuck on this "micro-niche" thing, because if it's a niche that you haven't heard of, then most likely it's either very tiny, meaning there's not much money to be made there, or possibly it's not even suitable for monetizing.

Competition is a good thing, so rather than running away looking for some tiny niches with no competition, improve your current offer and adapt to the market.

easy
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