New Capture Page - Looking for Help

20 replies
Hello my fellow Warriors!

I am creating a new capture page for my Creative Design company. I am new to the forum, but I was hoping to get a little peer review and constructive criticism from you guys?

What do you think? What am I missing, what do I have too much of? Thanks in advance for your time! DTX Publishing | Sign Up | Your Brand Deserves to Impress

Thanks,
Collin.
#capture #capture page #creative design #design #page #printing
  • Profile picture of the author Sirr
    Originally Posted by collinsiegel View Post

    Hello my fellow Warriors!

    I am creating a new capture page for my Creative Design company. I am new to the forum, but I was hoping to get a little peer review and constructive criticism from you guys?

    What do you think? What am I missing, what do I have too much of? Thanks in advance for your time! DTX Publishing | Sign Up | Your Brand Deserves to Impress

    Thanks,
    Collin.
    The background image takes far too long to load. I'd defiantly fix that as it's causing a significant decrease in page loading times.
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    • Profile picture of the author positivenegative
      You've asked for an honest opinion, well I think it's awful. And you say you're a creative design company. I don't anticipate that amateurish page to do much business for you then. In fact I strongly suggest you reappraise your vocation.
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      • Profile picture of the author collinsiegel
        Well, I did ask for an honest opinion... so thank you in that respect.

        As I said, I am new to the forum, and I am also new to Internet marketing. Can I ask you to ellaborate? I'd like to better the page that I've already built, and while it may not be the best you've ever seen I did spend a while on the design, and I feel that at least the design is decent. If you disagree, let me know why if you wouldn't mind.

        Thanks
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        • Profile picture of the author davgonz90
          Originally Posted by collinsiegel View Post

          Well, I did ask for an honest opinion... so thank you in that respect.

          As I said, I am new to the forum, and I am also new to Internet marketing. Can I ask you to ellaborate? I'd like to better the page that I've already built, and while it may not be the best you've ever seen I did spend a while on the design, and I feel that at least the design is decent. If you disagree, let me know why if you wouldn't mind.

          Thanks

          He can't elaborate because he's an a**hole. Focus on listening to constructive criticism from people who care - not negative naysayers with no ambition.
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      • Profile picture of the author SapirVelis
        Originally Posted by positivenegative View Post

        You've asked for an honest opinion, well I think it's awful. And you say you're a creative design company. I don't anticipate that amateurish page to do much business for you then. In fact I strongly suggest you reappraise your vocation.
        I have to agree with positivenegative....
        It really don't look like a page for a design company.

        I would expect it to be much more fun and creative. the background image is not clear and the block color looks depressing.
        I think you should decide on your design strategy- and then focus on it. for now it just don't seems to have a clear message.

        Good luck!
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  • Profile picture of the author JohnGravelle
    I'd say try couple of images in the background as a split test, obviously numbers will tell you the truth in the end, good luck bub
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  • I personally like it, after you scroll down past the first part onto the icons of the services.

    But don't be discouraged, keep tweaking it until you get it right. And once you feel its ready send traffic to it to see how it does.

    GL
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  • Profile picture of the author DWaters
    My first impression was negative. The back ground picture loaded slowly and it is too dark, not at all colorful or interesting to look at. In the form one of the fileds is number. I assume you mean phone number. Using this field will dramatically reduce the number of opt-ins. The bottom of the page, which i did not even know was there the first time I went to the page, looks better but that type of content is not need on a capture page.
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    • Profile picture of the author collinsiegel
      Originally Posted by DWaters View Post

      In the form one of the fileds is number. I assume you mean phone number. Using this field will dramatically reduce the number of opt-ins. The bottom of the page, which i did not even know was there the first time I went to the page, looks better but that type of content is not need on a capture page.
      Thanks for the help guys! More brutal than I was expecting, but good information to have, needless to say. I have made some changes to the top of the page, not extremely dramatic changes, but I feel like they were needed after reviewing your comments.

      Let me know what you think? DTX Publishing | Sign Up | Your Brand Deserves to Impress
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  • Profile picture of the author kevin timothy
    I think it's nice!

    Long landing page, BUT you have the opt-in form as close to the top of the page as possible....excellent. I love the fact that your page "popped" for me and does not take a few seconds to load.

    (Is it safe to assume that it is optimized for mobile browsers?)

    The imaging is subtle. The headline is somewhat captivating and VERY targeted. The sub-headline (I think) is excellent. Perhaps keep brainstorming on constantly improving your headline, but I think it's good.

    Contact information in your footer....great.

    Perhaps hyperlink your first Privacy Policy (under the first opt in form).

    For the most part the page states clearly what your company is about. There was no unnecessary long delay in figuring out what the objective is.

    I like this...as I can see this list filling up very fast and consistent.

    Way to go!!! Many blessings and success to you.
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  • Profile picture of the author Rocket Fuel
    I like it. But proven over and over again for myself. Is having a white headline on a dark background. This looks cool and trendy. But it does not convert as much as Dark headline on a light background. It's just not as readable.

    Keep up the work. Get traffic. Then... Test. Test. Test.
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    • Profile picture of the author fin
      I would use something like 'Our Designs Increase Sales 17% On Average,' and come up with a catchy tag line.

      'A Great Business Starts With Great Design' wouldn't excite me.

      But test it.
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      • Profile picture of the author DWaters
        Originally Posted by fin View Post

        I would use something like 'Our Designs Increase Sales 17% On Average,' and come up with a catchy tag line.

        'A Great Business Starts With Great Design' wouldn't excite me.

        But test it.
        Nothing is meant to be brutal just helpful. As is mentioned above i think a more compelling draw will results in more sign ups. Perhaps there is some type of report or newsletter that will help. People are exposed to so many offers a lot of people are think "what am I going to get for providing my info". They need more of a reason to sign up IMO.
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  • Profile picture of the author MissMAD
    The site is okay overall. There are some things I see right away you should consider changing.

    As others have said, the main photo is too dark. The exposure should be brightened and contrast heightened. This will make your site look more inviting.

    The green color on your page should be brightened to a fun and vibrant green. It looks dull now and does not stand out.

    The font you are using on "we increase sales %17 on average, let's work together!" is not very customer friendly and hard to read. A clearer font would look much better.

    The next thing I noticed are the white boxes where potential buyers will enter their email. They are not centered with each other. Some of them are rounded rectangles and the other are not rounded on the edges. Makes the site look unprofessional in my opinion.

    It is ultimately these little details that will keep clients from wanting to work with you. The design of your website is critical to your business succeeding or failing since you are a creative design company. You might want to do some more editing or look into purchasing a pre made design theme.
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  • Profile picture of the author davgonz90
    In all honesty, does design really matter? Facebook started off with an UGLY website, but their concept was awesome, so people got hooked. If your services truly rock, how your design looks won't make or break your success.


    But to answer your question, it doesn't look that bad. Personally, I'd cut everything out except for that first little tab (no scrolling). Simple and elegant.
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  • Profile picture of the author razorz18
    Originally Posted by collinsiegel View Post

    Hello my fellow Warriors!

    I am creating a new capture page for my Creative Design company. I am new to the forum, but I was hoping to get a little peer review and constructive criticism from you guys?

    What do you think? What am I missing, what do I have too much of? Thanks in advance for your time! DTX Publishing | Sign Up | Your Brand Deserves to Impress

    Thanks,
    Collin.
    Look at it. I would change the optin form #1 to button like two step optin. Clearly because when you check on mobile, the submit button is below the fold.

    Regardsless what you design is you need to test it first. use heatmap plugin to check whether people are really looking at the button or which area that they interested (this area you could put a button/optin form).

    Keep doing it until you find the right combination and design. For me, not only you need good design but it have to convert to lead. That is main challenge.
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  • Profile picture of the author helisell
    There is far too much....'we' and 'us' and 'what we do' in the copy ALSO....What am I signing up for?

    I really don't think this will capture many emails at all.

    Your message is very vague and wishy washy...no guarantee of anything better than I have already.

    The design looks ok but the copy/message is very very weak.

    Can't you get them to sign up by letting them see previous work you've completed?..or maybe an insight as to your working methods?....or well...just about anything....you are currently offering nothing to tempt me to part with my email address....just a vague boast.
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  • Profile picture of the author rseigel
    I would expect someone that owns a "Creative Design company" to know how to add smooth scrolling to a page.

    Other than that - it's rather ho-hum....

    Sorry. Nothing exciting about it at all.
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    Cheers,

    Ron

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    • Profile picture of the author Eclipse Creative
      Above the fold should inform the browser, as you only have seconds to say 'what you do' & 'what's in it for them' (the browser) From your page i'm not sure what you do? I would bring the info up from below the fold to sit along the bottom, thus informing me what services you are offering.
      Your email address is also vulnerable to scrapers, use a plugin to protect it.
      Cheers,
      Brian
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  • Profile picture of the author winnermarketing
    the page present a good design!
    Mybe you need an impact sentences to a better conversion!
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